Giftnote and Ribbon both address the gifting market on Shopify, but with distinct approaches. Giftnote positions itself as a comprehensive gifting automation platform, focusing on enabling complex gifting scenarios like corporate gifting, bulk orders, timed delivery via SMS/Email, and integrated eGift cards. It aims to transform gifting into a major revenue channel. Ribbon, on the other hand, is geared towards simplifying product gifting, particularly by removing the need for sizes and shipping addresses at the point of purchase. Its strength lies in introducing new customers to your brand through gift recipients and upselling during the redemption process. Ribbon is more focused on product-specific gifting and driving sales through that mechanism.
116 reviews
9 reviews
Automate gift messages, cards, corporate gifts, multi address gifts and bulk gifting. Go live fast.
Boost Sales & Retention With a Smooth Product Gifting Solution Without Needing Sizes or Addresses
| Rating | 5/5 | 5/5 |
Rating Giftnote, eGifts & Bulk Send5/5 Ribbon | Gifting5/5 | ||
| Reviews | 116 | 9 |
Reviews Giftnote, eGifts & Bulk Send116 Ribbon | Gifting9 | ||
| Target Gifting Type | Comprehensive: eGift Cards, Bulk, Corporate, Multi-Address | Product-Specific Gifting |
Target Gifting Type Giftnote, eGifts & Bulk SendComprehensive: eGift Cards, Bulk, Corporate, Multi-Address Ribbon | GiftingProduct-Specific Gifting | ||
| Key Differentiation | Automation, Timed Delivery, Integration with other apps, eGift Card Support | Eliminates Size/Address requirement, Upselling During Redemption, Analytics |
Key Differentiation Giftnote, eGifts & Bulk SendAutomation, Timed Delivery, Integration with other apps, eGift Card Support Ribbon | GiftingEliminates Size/Address requirement, Upselling During Redemption, Analytics | ||
| Upselling Focus | Gift Wrap at Checkout (Shopify Plus) | Recommends Additional Products During Redemption |
Upselling Focus Giftnote, eGifts & Bulk SendGift Wrap at Checkout (Shopify Plus) Ribbon | GiftingRecommends Additional Products During Redemption | ||
| Target Merchant Type | Businesses Seeking to Scale Gifting Revenue, Shopify Plus merchants benefiting from additional Gift Wrap Options | Businesses wanting to introduce new customers to their brand through easy product gifting and increase AOV through upselling |
Target Merchant Type Giftnote, eGifts & Bulk SendBusinesses Seeking to Scale Gifting Revenue, Shopify Plus merchants benefiting from additional Gift Wrap Options Ribbon | GiftingBusinesses wanting to introduce new customers to their brand through easy product gifting and increase AOV through upselling | ||
| Ease of Setup | Go live within hours with our support | Implied Simple Setup: Focus on product selection |
Ease of Setup Giftnote, eGifts & Bulk SendGo live within hours with our support Ribbon | GiftingImplied Simple Setup: Focus on product selection | ||
| Value Proposition | Turn Every Gift into Revenue, Automate Complex Gifting | Boost Sales & Retention with Simplified Gifting |
Value Proposition Giftnote, eGifts & Bulk SendTurn Every Gift into Revenue, Automate Complex Gifting Ribbon | GiftingBoost Sales & Retention with Simplified Gifting | ||
Giftnote is better suited for larger businesses, especially Shopify Plus users, who want to fully automate and scale their gifting operations, handle complex gifting scenarios like corporate orders and bulk gifting, and integrate with a wider ecosystem of apps (3PL, Klaviyo, etc.). Its strength lies in comprehensive gifting management. Ribbon is ideal for smaller businesses or those primarily focused on driving sales through product-specific gifting. Its simplicity, ease of use (not requiring sizes/addresses upfront), and focus on upselling during redemption make it a good choice for introducing new customers and boosting average order value. While both have perfect ratings, the higher review count of Giftnote suggests a longer track record and potentially broader adoption.
Giftnote is better suited for corporate gifting due to its multi-address gifting and bulk gifting features, explicitly mentioned in its description. Ribbon doesn't directly address this use case.
Ribbon likely has a simpler setup process because it focuses on product selection and removing the need for immediate address/size information. Giftnote mentions 'going live within hours with our support,' implying a more complex initial configuration, but that support is available. The removal of size/address needs is a major point towards a simplified user experience for Ribbon.
Both apps can contribute to repeat customers. Giftnote fosters loyalty through personalized, timed messages and custom eGift cards. Ribbon introduces new customers through gifting and can encourage further purchases through upselling during the redemption process.
Giftnote benefits from Shopify Plus as it unlocks gift wrap options at checkout, providing an upselling opportunity. Ribbon's features are available to all Shopify merchants.
Giftnote explicitly integrates with Klaviyo, a popular email marketing platform, for sending messages. Ribbon does not explicitly mention email marketing platform integrations, but does deliver gifts via email and includes analytics that may be useful in email marketing campaigns.
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