Givy → Gift Cards & Gifts and Wrapin ‑ Gift Wrap & Options both cater to the 'Gifts' and 'Gift wrap and messages' categories on Shopify, but they address very different aspects of the gifting experience. Givy focuses on the *sale* of gift cards and the ability to gift products, subscriptions, and memberships. It provides features like multi-currency support, bulk gift card generation, corporate gifting, and custom gift card amounts. Wrapin, on the other hand, focuses on enhancing the *presentation* of gifts at the point of order, enabling merchants to offer gift wrapping, personalized messages, and other gift options to customers as upsells. Givy targets merchants looking to increase revenue through gift card sales, loyalty programs, and corporate gifting initiatives. It's well-suited for businesses offering subscriptions, memberships, or those with an international customer base. Wrapin targets merchants who want to provide a more personalized and premium shopping experience, increase average order value through upsells, and gain a competitive edge by offering advanced gift presentation options. While both have a 5/5 rating, Wrapin boasts significantly more reviews, suggesting wider adoption or a longer market presence.
32 reviews
359 reviews
Multi currency gift cards, product & subscription gifting, wrapping, corporate gifts, bulk vouchers
Allow customers to add gift wrap & messages for their orders and earn more upselling opportunities.
| Rating | 5/5 | 5/5 |
Rating Givy → Gift Cards & Gifts5/5 Wrapin ‑ Gift Wrap & Options5/5 | ||
| Reviews | 32 | 359 |
Reviews Givy → Gift Cards & Gifts32 Wrapin ‑ Gift Wrap & Options359 | ||
| Core Functionality | Gift Card Sales & Product/Subscription Gifting | Gift Wrapping & Personalized Messages |
Core Functionality Givy → Gift Cards & GiftsGift Card Sales & Product/Subscription Gifting Wrapin ‑ Gift Wrap & OptionsGift Wrapping & Personalized Messages | ||
| Multi-Currency Support | Yes | Admin can Add Multiple Gift Options with Multiple Language Translation Support (implies support) |
Multi-Currency Support Givy → Gift Cards & GiftsYes Wrapin ‑ Gift Wrap & OptionsAdmin can Add Multiple Gift Options with Multiple Language Translation Support (implies support) | ||
| Bulk Gift Card Generation | Yes | No |
Bulk Gift Card Generation Givy → Gift Cards & GiftsYes Wrapin ‑ Gift Wrap & OptionsNo | ||
| Corporate Gifting Features | Yes | No |
Corporate Gifting Features Givy → Gift Cards & GiftsYes Wrapin ‑ Gift Wrap & OptionsNo | ||
| Target Merchant Type | Businesses focused on gift card revenue, subscriptions, international sales, and corporate clients. | Businesses wanting to offer premium gift wrapping experiences and upsell personalized options. |
Target Merchant Type Givy → Gift Cards & GiftsBusinesses focused on gift card revenue, subscriptions, international sales, and corporate clients. Wrapin ‑ Gift Wrap & OptionsBusinesses wanting to offer premium gift wrapping experiences and upsell personalized options. | ||
| Ease of Use (Inferred) | Moderate (complex features like multi-currency and bulk campaigns may require more setup) | Potentially Easier (focuses on presentation options which might be more straightforward to configure) |
Ease of Use (Inferred) Givy → Gift Cards & GiftsModerate (complex features like multi-currency and bulk campaigns may require more setup) Wrapin ‑ Gift Wrap & OptionsPotentially Easier (focuses on presentation options which might be more straightforward to configure) | ||
| Value Proposition | Increase revenue, customer loyalty, and corporate sales through strategic gifting options. | Enhance customer experience, increase average order value through upsells, and differentiate from competitors. |
Value Proposition Givy → Gift Cards & GiftsIncrease revenue, customer loyalty, and corporate sales through strategic gifting options. Wrapin ‑ Gift Wrap & OptionsEnhance customer experience, increase average order value through upsells, and differentiate from competitors. | ||
For merchants seeking to deeply integrate gift cards and product gifting into their sales strategy, particularly those with a need for multi-currency support, bulk gift card campaigns, or corporate gifting, Givy → Gift Cards & Gifts is the better choice. Its focus on the gifting *transaction* and sophisticated management of gift cards makes it powerful.
If the primary goal is to offer enhanced gift wrapping and personalization options to improve the customer experience at the point of purchase and increase average order value, Wrapin ‑ Gift Wrap & Options is the more suitable option. The app provides a quick and simple way to add a premium gifting touch to orders, focusing on presentation and personalization rather than comprehensive gift card management.
Givy offers more features for customer loyalty through its bulk gift card generation and campaign tools. These enable merchants to reward loyal customers with targeted gift card offers.
Potentially, yes. Givy manages the sale and redemption of gift cards and giftable products, while Wrapin focuses on presentation. A customer could purchase a Givy gift card and then, when redeeming it for a product, use Wrapin to add gift wrapping and a message.
Givy is better for businesses selling subscriptions as it directly supports subscription gifting, automatically adding the recipient as a subscriber.
Givy explicitly supports printing gift cards in bulk or linking them to physical gift cards. Wrapin focuses on the digital shopping cart and physical wrapping options, but makes no mention of physical gift cards.
Based on the descriptions, Wrapin appears to be easier to set up and use due to its more focused functionality on gift wrapping and messaging. Givy's multi-currency support and bulk campaigns suggest a steeper learning curve.
Run audits for SEO, CRO, PageSpeed, and AI visibility. Get a clear report and actionable fixes.
Try Fix My Store