Givz Donation Driven Marketing vs GoodAPI Plant Tree Clean Oceanfor Shopify (2026)
Givz Donation Driven Marketing and GoodAPI Plant Tree Clean Ocean both offer Shopify merchants a way to integrate charitable giving into their business model. However, they cater to different merchant priorities. Givz focuses primarily on using donations as a direct incentive to increase AOV and conversion rates, positioning itself as a marketing tool that improves the bottom line through strategic donation offerings linked to specific purchase behaviors (e.g., spend thresholds, product types, or coupon codes). Its strength lies in its flexibility for creating targeted, data-driven campaigns centered around charitable giving. GoodAPI, conversely, positions itself as a broader sustainability solution, prioritizing environmental impact through tree planting and ocean plastic removal. While it also aims to increase customer loyalty, its primary focus is on showcasing the merchant's commitment to sustainability through visible badges and storytelling across various store pages. It provides automated solutions for sustainability initiatives and emphasizes marketing the impact of these initiatives to eco-conscious customers. Therefore, while both apps work to engage customers, Givz is a marketing-first donation solution while GoodAPI prioritizes sustainability and environmental impact.
At a Glance
Givz Donation Driven Marketing
16 reviews
GoodAPI Plant Tree Clean Ocean
199 reviews
Detailed Overview
Givz Donation Driven Marketing
Easily set up and run donation incentives. Designed to increase AOV, Conversion, and ultimately LTV.
Key Features
- Give back on all orders: "10% of all sales to charity" (goal: conversion)
- Set a spend threshold: "Spend over $80 get 5% for charity" (goal: AOV increase)
- Specific products: "All pink products get 20% to charity" (goal: move products)
- Coupon codes: "Use code XYZ get 10% off PLUS 10% for charity" (use in A/B test)
GoodAPI Plant Tree Clean Ocean
Plant trees, remove ocean bound plastic, and engage your customers with storytelling badges.
Key Features
- Automate tree planting, plastic removal and focus on your business
- Market impact on Home, Product, Cart, Thank You, Order, Checkout & Customer page
- Multi-currency and multi-language support for all the marketing badges
- Premium library of photos and videos to market your impact
- Dedicated support team to help you get set up!
Feature Comparison
| Rating | 5/5 | 5/5 |
Rating Givz Donation Driven Marketing5/5 GoodAPI Plant Tree Clean Ocean5/5 | ||
| Reviews | 16 | 199 |
Reviews Givz Donation Driven Marketing16 GoodAPI Plant Tree Clean Ocean199 | ||
| Primary Focus | Boosting AOV & Conversion | Sustainability & Brand Loyalty |
Primary Focus Givz Donation Driven MarketingBoosting AOV & Conversion GoodAPI Plant Tree Clean OceanSustainability & Brand Loyalty | ||
| Donation Strategy | Conditional Donation Incentives (spend threshold, products, coupons) | Automated Tree Planting & Plastic Removal |
Donation Strategy Givz Donation Driven MarketingConditional Donation Incentives (spend threshold, products, coupons) GoodAPI Plant Tree Clean OceanAutomated Tree Planting & Plastic Removal | ||
| Marketing Approach | Conversion-focused messaging and incentives | Impact Marketing (badges, photos, videos) |
Marketing Approach Givz Donation Driven MarketingConversion-focused messaging and incentives GoodAPI Plant Tree Clean OceanImpact Marketing (badges, photos, videos) | ||
| Target Merchant | Data-driven merchants focused on sales growth through strategic giving | Eco-conscious merchants focused on brand values and customer loyalty |
Target Merchant Givz Donation Driven MarketingData-driven merchants focused on sales growth through strategic giving GoodAPI Plant Tree Clean OceanEco-conscious merchants focused on brand values and customer loyalty | ||
| Ease of Customization | High - control over donation incentives | Medium - focus on automated, pre-defined sustainability actions |
Ease of Customization Givz Donation Driven MarketingHigh - control over donation incentives GoodAPI Plant Tree Clean OceanMedium - focus on automated, pre-defined sustainability actions | ||
| Value Proposition | Increase sales and AOV by leveraging donation incentives. | Enhance brand image and build customer loyalty with environmental impact. |
Value Proposition Givz Donation Driven MarketingIncrease sales and AOV by leveraging donation incentives. GoodAPI Plant Tree Clean OceanEnhance brand image and build customer loyalty with environmental impact. | ||
Our Verdict
For merchants primarily focused on increasing sales and average order value through targeted marketing campaigns, Givz Donation Driven Marketing is the better choice. Its features allow for granular control over donation incentives, enabling merchants to A/B test different approaches and optimize for maximum impact on revenue. However, merchants who prioritize sustainability and want to build a brand around environmental responsibility should choose GoodAPI Plant Tree Clean Ocean. Its automated solutions and focus on impact marketing make it easier to integrate sustainability into their overall brand strategy and connect with eco-conscious customers. GoodAPI's higher review count suggests greater user adoption and a proven track record.
Common Questions
Which app is better for a small store with limited marketing resources?
GoodAPI is likely better for smaller stores. Its automated features require less hands-on management, allowing merchants to focus on other aspects of their business. The visual badges and marketing assets are also a plus for building brand awareness.
Which app offers more flexibility in choosing charities?
The provided data does not explicitly state the level of control over charity selection. However, Given GoodAPI’s focus on specifically planting trees and removing ocean plastic, it can be inferred they have pre-selected partners, reducing flexibility for merchants, while Givz doesn’t mention any restrictions.
Which app is better for A/B testing donation incentives?
Givz is better suited for A/B testing. Its features allow for creating different donation incentives linked to specific coupons, products, or spend thresholds, making it easier to track the impact of each approach.
Does GoodAPI offer options beyond tree planting and ocean plastic removal?
Based on the provided description, GoodAPI's primary focus is on tree planting and ocean plastic removal. It does not explicitly mention other sustainability initiatives.
Which app has better customer support?
GoodAPI mentions a dedicated support team. Givz does not explicitly mention dedicated customer support, so on the balance, GoodAPI likely has better support.
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