Glowtify: Smarter AI Marketing and SupaEasy: AI Functions creator both aim to empower Shopify merchants, but they address vastly different needs. Glowtify focuses on comprehensive, AI-driven marketing automation, targeting merchants seeking to optimize their entire marketing strategy from SEO to content creation. Its strength lies in its all-in-one approach, aiming to simplify marketing efforts and improve ROI through AI-powered recommendations and automation. SupaEasy, on the other hand, concentrates on checkout customization through Shopify Functions, appealing to merchants who need advanced control over discounts, shipping, payments, and validations, especially those migrating from deprecated Scripts.
12 reviews
162 reviews
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Generate discounts, shipping, payment & validation functions. ShopTank winner at Editions 25.
| Rating | 5/5 | 5/5 |
Rating Glowtify: Smarter AI Marketing5/5 SupaEasy: AI Functions creator5/5 | ||
| Reviews | 12 | 162 |
Reviews Glowtify: Smarter AI Marketing12 SupaEasy: AI Functions creator162 | ||
| Focus | All-in-one AI Marketing | Checkout Customization via Functions |
Focus Glowtify: Smarter AI MarketingAll-in-one AI Marketing SupaEasy: AI Functions creatorCheckout Customization via Functions | ||
| Target Merchant | Any Shopify merchant seeking marketing automation | Shopify Plus & merchants needing advanced checkout rules |
Target Merchant Glowtify: Smarter AI MarketingAny Shopify merchant seeking marketing automation SupaEasy: AI Functions creatorShopify Plus & merchants needing advanced checkout rules | ||
| Ease of Use | No prompts required; AI-driven automation | AI assistance for function creation, no coding required |
Ease of Use Glowtify: Smarter AI MarketingNo prompts required; AI-driven automation SupaEasy: AI Functions creatorAI assistance for function creation, no coding required | ||
| Value Proposition | Improved marketing ROI through AI recommendations and automation | Full checkout control with no-code function generation |
Value Proposition Glowtify: Smarter AI MarketingImproved marketing ROI through AI recommendations and automation SupaEasy: AI Functions creatorFull checkout control with no-code function generation | ||
| Key Feature | SEMrush-powered SEO & AI content generation | Shopify Functions migration and AI function creation |
Key Feature Glowtify: Smarter AI MarketingSEMrush-powered SEO & AI content generation SupaEasy: AI Functions creatorShopify Functions migration and AI function creation | ||
| Shopify Editions Recognition | No mention | ShopTank winner at Editions 25 |
Shopify Editions Recognition Glowtify: Smarter AI MarketingNo mention SupaEasy: AI Functions creatorShopTank winner at Editions 25 | ||
For merchants primarily focused on enhancing their overall marketing strategy, including SEO, content creation, and campaign management, Glowtify: Smarter AI Marketing is the clear choice. Its all-in-one AI-powered platform streamlines marketing efforts. However, for merchants, especially Shopify Plus users, who require granular control over their checkout process and need to customize discounts, shipping, payments, or validation rules, SupaEasy: AI Functions creator is the superior option. The ability to easily migrate scripts and generate functions without coding experience is invaluable for this specific use case. SupaEasy is especially vital given the increasing importance of Functions over Scripts.
Glowtify is the better choice for improving SEO due to its SEMrush-powered SEO fixes and AI content generation capabilities.
SupaEasy is explicitly targeted at Shopify Plus users and merchants who require advanced checkout customization via Shopify Functions, especially those migrating from Scripts.
Both apps claim to be user-friendly, however Glowtify's 'no prompts required' AI marketing platform may be slightly easier for completely non-technical users.
Glowtify can generate on-brand images, whereas SupaEasy focuses on function generation and doesn't offer image generation features.
SupaEasy explicitly addresses the deprecation of Shopify Scripts and offers tools to migrate old Scripts to new Shopify Functions.
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