Gojiberry Survey & Feedback vs Opus Cart Upsell Cart Drawerfor Shopify (2026)
Gojiberry Survey & Feedback and Opus Cart Upsell Cart Drawer are both Shopify apps aiming to improve e-commerce performance, but they tackle different aspects of the customer journey. Gojiberry focuses on gathering customer feedback through surveys to improve marketing attribution, understand customer motivations, and inform product development. It targets merchants looking to deeply understand their customers and refine their marketing and product strategies based on direct feedback. Opus, on the other hand, concentrates on optimizing the cart experience to increase average order value (AOV) and reduce cart abandonment. The fundamental difference lies in their core functionality. Gojiberry emphasizes data collection and analysis via surveys, providing insights into customer behavior. Its strength lies in its survey customization, segmentation capabilities, and analytics dashboard. Opus focuses on driving immediate revenue through upsells, cross-sells, free gifts, and urgency tactics within the cart itself. While both apps aim to improve revenue, Gojiberry does so through indirect means of optimizing marketing and product strategy, whereas Opus aims to directly increase revenue through the cart. Opus also provides abandon cart analytics, which Gojiberry lacks.
At a Glance
Gojiberry Survey & Feedback
28 reviews
Opus Cart Upsell Cart Drawer
406 reviews
Detailed Overview
Gojiberry Survey & Feedback
Scale ads & marketing with pre-purchase & post-purchase surveys for emails, product inserts, & SNS.
Key Features
- 1 minute no code setup with easy templates, even on mobile devices
- Display pre-purchase survey pop-up, and send surveys using link/QR code
- Full customization for brand, language localization, images, coupons & points
- Analytics dashboard: Results connected to customer data with CSV download option
- Advanced features: Target customer segments & set conditional survey logic
Opus Cart Upsell Cart Drawer
Boost AOV & Conversions with Upsells, Cross-Sells, Free Gifts, Reward Bars & Custom Branding Support
Key Features
- Upsells & Cross-sell: Boost AOV with Frequently Bought Together offers
- Free Gifts: Encourage higher spending with Free Gifts based on cart variants.
- Rewards Bar: Encourage customers to buy more to get free shipping and rewards.
- Drive Urgency: Boost conversions with countdown timers & limited-time deals.
- Abandoned Cart: Recover sales by tracking & understanding why customers leave.
Feature Comparison
| Rating | 5/5 | 5/5 |
Rating Gojiberry Survey & Feedback5/5 Opus Cart Upsell Cart Drawer5/5 | ||
| Reviews | 28 | 406 |
Reviews Gojiberry Survey & Feedback28 Opus Cart Upsell Cart Drawer406 | ||
| Core Functionality | Customer Surveys & Feedback | Cart Upselling & AOV Optimization |
Core Functionality Gojiberry Survey & FeedbackCustomer Surveys & Feedback Opus Cart Upsell Cart DrawerCart Upselling & AOV Optimization | ||
| Key Feature 1 | Pre & Post-Purchase Surveys | Upsells & Cross-sells |
Key Feature 1 Gojiberry Survey & FeedbackPre & Post-Purchase Surveys Opus Cart Upsell Cart DrawerUpsells & Cross-sells | ||
| Key Feature 2 | Survey Customization & Segmentation | Rewards Bar & Free Gifts |
Key Feature 2 Gojiberry Survey & FeedbackSurvey Customization & Segmentation Opus Cart Upsell Cart DrawerRewards Bar & Free Gifts | ||
| Target Merchant | Data-driven marketers & product developers | Merchants focused on immediate revenue uplift |
Target Merchant Gojiberry Survey & FeedbackData-driven marketers & product developers Opus Cart Upsell Cart DrawerMerchants focused on immediate revenue uplift | ||
| Ease of Use | 1-minute no-code setup | Simple, code-free customization |
Ease of Use Gojiberry Survey & Feedback1-minute no-code setup Opus Cart Upsell Cart DrawerSimple, code-free customization | ||
| Primary Goal | Understand customer motivations & marketing attribution | Increase AOV & reduce cart abandonment |
Primary Goal Gojiberry Survey & FeedbackUnderstand customer motivations & marketing attribution Opus Cart Upsell Cart DrawerIncrease AOV & reduce cart abandonment | ||
| Data Analytics | Survey results connected to customer data; CSV download | Abandoned cart analytics |
Data Analytics Gojiberry Survey & FeedbackSurvey results connected to customer data; CSV download Opus Cart Upsell Cart DrawerAbandoned cart analytics | ||
Our Verdict
Choosing between Gojiberry and Opus depends heavily on the merchant's priorities. If the primary goal is to gain deeper insights into customer behavior, improve marketing ROI, and inform product development, Gojiberry is the clear choice. Its survey capabilities, segmentation features, and analytics dashboard are valuable for understanding the 'why' behind customer decisions.
However, if the primary focus is on immediately boosting AOV and reducing cart abandonment through strategic upsells, cross-sells, and incentives within the cart itself, Opus Cart Upsell Cart Drawer is the more suitable option. Opus offers a suite of features designed to convert browsing customers into paying customers and increase the value of each order.
Common Questions
Which app is easier to set up?
Both apps claim to be easy to set up without coding. Gojiberry emphasizes a 1-minute setup with templates, suggesting a slightly faster initial setup. Opus highlights code-free customization, which may indicate a more modular approach to tailoring the cart experience.
Which app provides more customer data?
Gojiberry directly collects customer data through surveys, providing detailed insights into customer opinions and preferences. Opus indirectly gathers data on cart abandonment, which informs strategies for improvement. Gojiberry offers more granular data through custom survey questions.
Which app is better for increasing revenue?
Opus is directly focused on increasing revenue through upsells, cross-sells, and other cart-based incentives. While Gojiberry can indirectly increase revenue by improving marketing and product development based on survey results, the effect is less immediate and direct.
Which app is better for small businesses with limited marketing budgets?
It depends on the business's marketing strategy. If the business needs to gather data to understand its customer base, then Gojiberry is the better choice. If the business needs to increase AOV, Opus offers more immediate and direct gains for businesses focusing on maximizing revenue per transaction.
Do these apps integrate well with other marketing tools?
Gojiberry explicitly mentions marketing attribution and support for Shopify Extensibility. Opus does not directly mention integrations, although abandoned cart features often involve email marketing integrations, even though it isn't explicitly stated.
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