H‑Lab: Collection's Cross Sell vs Squid: Reviews, Upsells & 25+for Shopify (2026)
H‑Lab: Collection's Cross Sell and Squid: Reviews, Upsells & 25+ both aim to increase Average Order Value (AOV) through cross-selling and upselling, but their approaches and scope differ significantly. H‑Lab focuses narrowly on collection-based cross-selling with a focus on speed due to app block support and customizability of its widget. Squid, on the other hand, is a much more comprehensive app offering a suite of features including reviews, AI-powered recommendations, bundles, upsells, discounts, and customer engagement tools. H‑Lab seems geared toward merchants who specifically want to implement collection-specific cross-selling and prioritize a lightweight app with customizable widgets, especially those using the Debut theme. Squid targets merchants seeking a holistic AOV and customer engagement solution encompassing a wider range of upselling and cross-selling strategies, along with features to build trust and gather customer feedback. The difference in review count and average rating also suggests a considerable difference in customer satisfaction and potentially feature set maturity between the two options.
At a Glance
H‑Lab: Collection's Cross Sell
1 reviews
Squid: Reviews, Upsells & 25+
11 reviews
Detailed Overview
H‑Lab: Collection's Cross Sell
Collection wise Cross Sell Product. It provide additional item complements the initial purchase.
Key Features
- You can select unlimited combinations of collection and product.
- Collection wise Product.
- Product Widget and Popup customizable. I.e.. color, size, etc.
- Reliable and App Block Supported.
- Vintage Theme (Debut Theme) support also provided.
Squid: Reviews, Upsells & 25+
Win trust in your store with Trust Badges, AI Recommendations, Bundles and 25+ Impactful features.
Key Features
- Display authentic customer reviews to establish credibility and increase sales
- Customizable upsells, Volume & FBT discount, Cart upsells, Post-purchase upsells
- Email popups, Survey, Birthday Collector & Custom fields for customer engagement
- Sales & Payment Badges, Checkout & Thank-you Page Upsells, Storewide Discounts
- Boost buyer confidence with testimonials, trust badges, using image-text widgets
Feature Comparison
| Rating | 1/5 | 5/5 |
Rating H‑Lab: Collection's Cross Sell1/5 Squid: Reviews, Upsells & 25+5/5 | ||
| Reviews | 1 | 11 |
Reviews H‑Lab: Collection's Cross Sell1 Squid: Reviews, Upsells & 25+11 | ||
| Cross-Sell Type | Collection-wise | Multiple (Upsells, FBT, Bundles, AI) |
Cross-Sell Type H‑Lab: Collection's Cross SellCollection-wise Squid: Reviews, Upsells & 25+Multiple (Upsells, FBT, Bundles, AI) | ||
| Key Features | Customizable Widget, App Block Support, Debut Theme Support | Reviews, AI Recommendations, Upsells, Discounts, Email Popups, Trust Badges |
Key Features H‑Lab: Collection's Cross SellCustomizable Widget, App Block Support, Debut Theme Support Squid: Reviews, Upsells & 25+Reviews, AI Recommendations, Upsells, Discounts, Email Popups, Trust Badges | ||
| Target Merchant | Specific collection-based cross-selling needs | Broader AOV maximization and customer engagement |
Target Merchant H‑Lab: Collection's Cross SellSpecific collection-based cross-selling needs Squid: Reviews, Upsells & 25+Broader AOV maximization and customer engagement | ||
| Ease of Use (Implied) | Potentially simpler due to focused feature set | Potentially more complex due to comprehensive feature set |
Ease of Use (Implied) H‑Lab: Collection's Cross SellPotentially simpler due to focused feature set Squid: Reviews, Upsells & 25+Potentially more complex due to comprehensive feature set | ||
| Value Proposition | Lightweight, fast, customizable collection-based cross-selling | Holistic AOV growth with trust-building and customer engagement |
Value Proposition H‑Lab: Collection's Cross SellLightweight, fast, customizable collection-based cross-selling Squid: Reviews, Upsells & 25+Holistic AOV growth with trust-building and customer engagement | ||
| Theme Support | Vintage (Debut) Theme support | Not explicitly stated, implied broad support |
Theme Support H‑Lab: Collection's Cross SellVintage (Debut) Theme support Squid: Reviews, Upsells & 25+Not explicitly stated, implied broad support | ||
Our Verdict
Squid: Reviews, Upsells & 25+ is the stronger choice for most merchants in 2026. Its significantly higher rating and review count, along with its comprehensive feature set, indicate greater customer satisfaction and a more robust solution for increasing AOV. Squid's AI-powered recommendations and customer engagement tools provide a wider range of options for optimizing the customer experience and driving sales.
H‑Lab: Collection's Cross Sell might be a viable option for merchants with very specific needs focused on collection-based cross-selling, and those who prioritize a lightweight app and the Debut theme support. However, the low rating and review count suggest potential risks compared to the more established and feature-rich Squid app. Merchants should thoroughly evaluate H‑Lab's functionality and support before committing.
Common Questions
Which app is easier to set up?
Without user experience data, it's difficult to definitively say. H‑Lab's focused feature set might imply a simpler setup for basic collection-based cross-selling. However, Squid likely offers more intuitive setup flows for its more advanced features and extensive documentation or customer support to guide users.
Which app offers more cross-selling options?
Squid: Reviews, Upsells & 25+ undoubtedly offers more cross-selling options. It includes direct upsells, frequently bought together offers, volume discounts, AI product recommendations, and post-purchase upsells, while H‑Lab focuses solely on collection-wise cross-selling.
Which app is better for building trust with customers?
Squid: Reviews, Upsells & 25+ is better for building trust because it explicitly incorporates customer reviews, testimonials, and trust badges – features not mentioned in H‑Lab's description.
Which app is faster?
H‑Lab claims to be faster due to its App Block support, which contributes to faster page loading times compared to legacy apps. Squid doesn't explicitly mention speed optimization in its description, though most modern Shopify apps are designed for performance.
Does H‑Lab: Collection's Cross Sell offer AI-driven recommendations?
No, the provided information for H‑Lab: Collection's Cross Sell does not mention AI-driven recommendations. It solely focuses on collection-based cross-selling.
Get More From Your Shopify Store
Run audits for SEO, CRO, PageSpeed, and AI visibility. Get a clear report and actionable fixes.
Try Fix My Store