impact.com Affiliate Marketing vs UpPromote Affiliate Marketingfor Shopify (2026)
impact.com Affiliate Marketing and UpPromote Affiliate Marketing are both affiliate program apps for Shopify merchants, but they target different audiences and emphasize different strengths. impact.com focuses on providing access to a large network of pre-existing publishers and content creators, streamlining the process of recruiting partners. They highlight their international capabilities with automated payouts in 70+ currencies and focus on nurturing existing affiliate relationships through proactive messaging and workflows. Their proposition is enabling scalable growth through an established affiliate marketplace. UpPromote, on the other hand, seems to target merchants who prioritize internal control, customization, and fraud prevention within their affiliate programs. They offer extensive branding options for partner portals and commission structures, alongside robust fraud detection and prevention tools. UpPromote also supports customer referrals and MLM structures, features not explicitly mentioned by impact.com.
At a Glance
impact.com Affiliate Marketing
154 reviews
UpPromote Affiliate Marketing
2,632 reviews
Detailed Overview
impact.com Affiliate Marketing
Drive more sales and acquire new customers with affiliate marketing.
Key Features
- Recruit affiliates on your own signup page
- Create promo codes and links for affiliates to promote your products
- Nurture your affiliate partners with proactive messaging and workflows
- Automate affiliate commission payouts, in 70+ currencies
- Track affiliate sales and performance with detailed reporting
UpPromote Affiliate Marketing
Complete, easy referral & affiliate program app, trusted by top brands & experts to scale up revenue
Key Features
- Boost partner trust with branded portals, signup pages & affiliate links
- Reward strategically using multiple programs with smart commission rules
- Prevent fraud via IP tracking, blocklists & activity monitoring.
- Grow your network through Marketplace, customer referrals & MLM
- Save admin hours with auto-approvals, discounts & automated PayPal payouts
Feature Comparison
| Rating | 4.7/5 | 4.9/5 |
Rating impact.com Affiliate Marketing4.7/5 UpPromote Affiliate Marketing4.9/5 | ||
| Reviews | 154 | 2632 |
Reviews impact.com Affiliate Marketing154 UpPromote Affiliate Marketing2632 | ||
| Affiliate Recruitment | Focus on existing network access | Focus on marketplace, customer referrals & MLM |
Affiliate Recruitment impact.com Affiliate MarketingFocus on existing network access UpPromote Affiliate MarketingFocus on marketplace, customer referrals & MLM | ||
| Commission Automation | 70+ currencies | Automated PayPal payouts |
Commission Automation impact.com Affiliate Marketing70+ currencies UpPromote Affiliate MarketingAutomated PayPal payouts | ||
| Fraud Prevention | Not explicitly mentioned | IP tracking, blocklists & activity monitoring |
Fraud Prevention impact.com Affiliate MarketingNot explicitly mentioned UpPromote Affiliate MarketingIP tracking, blocklists & activity monitoring | ||
| Branding/Customization | Promo codes and links for affiliates | Branded portals, signup pages & affiliate links |
Branding/Customization impact.com Affiliate MarketingPromo codes and links for affiliates UpPromote Affiliate MarketingBranded portals, signup pages & affiliate links | ||
| Target Merchant | Merchants seeking quick access to a large affiliate network | Merchants seeking control, customization, and fraud prevention |
Target Merchant impact.com Affiliate MarketingMerchants seeking quick access to a large affiliate network UpPromote Affiliate MarketingMerchants seeking control, customization, and fraud prevention | ||
| Referral Program | Not explicitly mentioned | Supports customer referrals |
Referral Program impact.com Affiliate MarketingNot explicitly mentioned UpPromote Affiliate MarketingSupports customer referrals | ||
Our Verdict
For merchants who want to quickly launch an affiliate program and leverage a pre-existing network of publishers across multiple countries, impact.com seems like a solid choice. Its focus on affiliate recruitment and broad currency support caters to those looking for rapid scaling. However, merchants who want greater control over their affiliate program, desire extensive branding and customization options, and are concerned about affiliate fraud should strongly consider UpPromote. The higher number of reviews and focus on fraud prevention suggest UpPromote is a more mature and secure solution. Ultimately, the best choice depends on the merchant's specific priorities and resources.
Common Questions
Which app is better for international sales?
impact.com explicitly mentions automating affiliate commission payouts in 70+ currencies, suggesting stronger international support compared to UpPromote, which mentions automated PayPal payouts.
Which app is better for preventing affiliate fraud?
UpPromote explicitly provides IP tracking, blocklists, and activity monitoring to prevent fraud. impact.com does not explicitly highlight fraud prevention features in its description.
Which app is easier to set up?
Both apps claim to be easy to use, but UpPromote's emphasis on automation and pre-built templates suggests it may be slightly easier for beginners. impact.com's strength seems to lie in providing access to a ready-made affiliate network, potentially requiring more hands-on management of existing affiliates.
Does impact.com offer a marketplace to find affiliates?
impact.com's description emphasizes working with thousands of publishers, content creators, and review sites. While not explicitly labeled a 'marketplace,' the app facilitates connecting with an established network. UpPromote explicitly names marketplace as a part of their offering.
Which app is more suitable for small businesses?
While both apps can be used by small businesses, UpPromote's focus on automation, fraud prevention, and customer referrals may be more appealing for smaller teams with limited resources, enabling them to build a trusted and scalable affiliate program. impact.com can suit small businesses with established marketing reach seeking a large partner network.
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