Instant Section & Page Builder vs Theme Updater & Backups | OOTSfor Shopify (2026)
Instant Section & Page Builder and Theme Updater & Backups | OOTS cater to distinctly different needs within the Shopify ecosystem. Instant Section & Page Builder positions itself as an all-in-one visual store builder, targeting merchants who want complete control over their storefront's design and functionality without coding. Its strengths lie in its comprehensive template library, A/B testing capabilities, and integrations, aiming to maximize conversion rates. Theme Updater & Backups | OOTS, conversely, focuses on simplifying theme maintenance and ensuring data security. It aims to streamline theme updates and provides automated backups, attracting merchants who prioritize stability and want to avoid technical complexities. The primary difference lies in their core purpose. Instant Section & Page Builder is about creating and optimizing the visual appearance and sales funnel of a store. It gives merchants granular control to design almost any element. Theme Updater & Backups | OOTS is about managing the underlying platform, ensuring themes are up-to-date and data is safe. One empowers creative control while the other empowers technical stability. Merchants with coding knowledge and a desire to optimize their store for conversions will be drawn to Instant, while those who prefer a more hands-off approach to theme management and value data protection will likely favor OOTS.
At a Glance
Instant Section & Page Builder
196 reviews
Theme Updater & Backups | OOTS
254 reviews
Detailed Overview
Instant Section & Page Builder
Build your entire store easily with Instant: Product pages, Landings, Sections & more, without code.
Key Features
- 800+ CRO templates: Ready-to-use landings, product pages, sections, & more
- A/B test: Test any page or offer; track revenue, CTR, AOV; & auto-pick winners
- Custom cart drawer: Add upsells, rewards, countdowns, add-ons, & more
- Advanced product pages: Add metadata, subscriptions, bundles & use storewide
- Figma plugin: Copy & paste your designs from Figma. Used by 16,000+ users
Theme Updater & Backups | OOTS
Get AI theme updates, add new sections, and protect your store with backups & outage alerts.
Key Features
- Update your Shopify theme without losing your customizations or content
- Email alerts when theme updates are available and Shopify outages are detected
- Automated backups for products, collections, themes, orders, customers, and more
- Compare themes versions (diff checker) to ensure customizations are maintained
- Install premium theme sections made by the top theme developers
Feature Comparison
| Rating | 5/5 | 4.2/5 |
Rating Instant Section & Page Builder5/5 Theme Updater & Backups | OOTS4.2/5 | ||
| Reviews | 196 | 254 |
Reviews Instant Section & Page Builder196 Theme Updater & Backups | OOTS254 | ||
| Core Function | Visual Store Builder | Theme Updates & Backups |
Core Function Instant Section & Page BuilderVisual Store Builder Theme Updater & Backups | OOTSTheme Updates & Backups | ||
| Target Merchant | Merchants seeking complete design control & CRO | Merchants prioritizing theme stability & data security |
Target Merchant Instant Section & Page BuilderMerchants seeking complete design control & CRO Theme Updater & Backups | OOTSMerchants prioritizing theme stability & data security | ||
| Key Features | Templates, A/B testing, Figma plugin | AI-powered theme updates, automated backups, outage alerts |
Key Features Instant Section & Page BuilderTemplates, A/B testing, Figma plugin Theme Updater & Backups | OOTSAI-powered theme updates, automated backups, outage alerts | ||
| Ease of Use | Visual editor, potentially steeper learning curve for advanced features | Automated processes, generally easier for non-technical users |
Ease of Use Instant Section & Page BuilderVisual editor, potentially steeper learning curve for advanced features Theme Updater & Backups | OOTSAutomated processes, generally easier for non-technical users | ||
| Value Proposition | Create high-converting storefronts without coding | Maintain a stable and secure store with minimal effort |
Value Proposition Instant Section & Page BuilderCreate high-converting storefronts without coding Theme Updater & Backups | OOTSMaintain a stable and secure store with minimal effort | ||
| Design Focus | Extensive, including landing pages, product pages, sections and more. | Limited to section installations. Focus is on theme updates. |
Design Focus Instant Section & Page BuilderExtensive, including landing pages, product pages, sections and more. Theme Updater & Backups | OOTSLimited to section installations. Focus is on theme updates. | ||
Our Verdict
For merchants heavily focused on visual design, A/B testing, and creating custom landing pages to maximize conversions, Instant Section & Page Builder is the superior choice. Its extensive template library and design integrations provide a powerful toolkit. However, for merchants who are more concerned about maintaining the integrity of their theme, ensuring data backups, and receiving alerts about potential outages, Theme Updater & Backups | OOTS is the clear winner. Its automated theme updates and backup system provide invaluable peace of mind.
Ultimately, the best choice depends on the merchant's priorities. Instant Section & Page Builder is suited to merchants who actively manage and optimize their storefront's visual appearance, while Theme Updater & Backups | OOTS is better for those who prefer a more hands-off approach to theme management and prioritize data protection.
Common Questions
Does Instant Section & Page Builder handle theme updates?
No, Instant Section & Page Builder is focused on building and optimizing pages within your store. It does not handle updating the underlying theme itself.
Can Theme Updater & Backups | OOTS create custom landing pages?
Theme Updater & Backups | OOTS primarily focuses on theme updates and backups. It can install premium theme sections, however, it is not designed to create fully custom landing pages like Instant Section & Page Builder.
Which app is easier to use for a non-technical user?
Theme Updater & Backups | OOTS is generally easier for non-technical users due to its automated processes and focus on maintenance. Instant Section & Page Builder has a visual editor, but mastering its advanced features and CRO elements may require a steeper learning curve.
Does Instant Section & Page Builder offer data backups?
No, Instant Section & Page Builder doesn't primarily focus on backup functionality. Theme Updater & Backups | OOTS is explicitly designed with backup functionality for various store elements.
Can Instant Section & Page Builder A/B test theme updates?
No, Instant Section & Page Builder A/B tests *page* content and design, not theme updates. Theme Updater & Backups | OOTS focuses on automating updates and protecting against loss.
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