Kite Discount, Free Gift, BOGO vs MX: Background Music Playerfor Shopify (2026)
Kite Discount, Free Gift, BOGO and MX: Background Music Player both fall under the 'Promotions - Other' category on Shopify, but they address drastically different needs. Kite Discount focuses on boosting sales through a wide array of promotional tools, including automatic discounts, free gifts, and BOGO offers. It targets merchants looking to increase conversion rates and average order value through strategic promotions and offers sophisticated customization for Shopify Scripts migration. MX: Background Music Player, in contrast, aims to enhance the shopping experience by playing background music, creating a specific mood or ambiance to potentially improve customer engagement and sales, specifically during holiday seasons. The key difference lies in their approach. Kite Discount offers tangible incentives related to purchase behavior, such as quantity discounts and free shipping, while MX: Background Music Player focuses on creating a more enjoyable and immersive shopping environment through auditory stimulation. Kite Discount seems designed for merchants who are data-driven and want precise control over their promotional strategies, whilst MX: Background Music Player is geared toward creating a specific atmosphere or aligning with seasonal events in a less direct, more experiential way. The large difference in review count further reinforces the maturity and wider adoption of Kite Discount within the Shopify merchant community.
At a Glance
Kite Discount, Free Gift, BOGO
423 reviews
MX: Background Music Player
18 reviews
Detailed Overview
Kite Discount, Free Gift, BOGO
Boost sales with automatic discounts, free gift with purchase, progress bars, tiered discount, BXGY
Key Features
- Offer manual/auto add to cart free gift with purchase on cart subtotal, quantity
- Run BOGO like buy 2 get 1 free, tiered discounts & volume discounts offers
- Use goal based progress bar, free shipping bar widgets to motivate customers
- Run combined discounts under single manual & automatic discount codes for BFCM
- Replace Shopify Script Editor with custom discount functions & multiple widgets
MX: Background Music Player
Play a song of your choice in the background of your store. Entertain your customers while they shop
Key Features
- Play a song of your choice in the background of your store in one click
- Use our your own MP3 audio/sound/song from YouTube, SoundCloud, Spotify and more
- Fully customizable design: Control the color, size, location, loop & autoplay
- No copyright Songs: Enjoy dozens of festive tunes for every holiday & season
- Highly recommended during Valentine's Day & St. Patrick's holiday seasonal sale
Feature Comparison
| Rating | 5/5 | 4.8/5 |
Rating Kite Discount, Free Gift, BOGO5/5 MX: Background Music Player4.8/5 | ||
| Reviews | 423 | 18 |
Reviews Kite Discount, Free Gift, BOGO423 MX: Background Music Player18 | ||
| Core Function | Promotional Discounts and Offers | Background Music Player |
Core Function Kite Discount, Free Gift, BOGOPromotional Discounts and Offers MX: Background Music PlayerBackground Music Player | ||
| Target Merchant | Businesses seeking to increase sales via discounts and promotions | Businesses looking to enhance customer experience through music |
Target Merchant Kite Discount, Free Gift, BOGOBusinesses seeking to increase sales via discounts and promotions MX: Background Music PlayerBusinesses looking to enhance customer experience through music | ||
| Key Features | BOGO, Free Gift, Tiered Discounts, Progress Bars, Shopify Scripts Integration | Background Music Playback, Customizable Player, MP3 Support, Festive Tunes |
Key Features Kite Discount, Free Gift, BOGOBOGO, Free Gift, Tiered Discounts, Progress Bars, Shopify Scripts Integration MX: Background Music PlayerBackground Music Playback, Customizable Player, MP3 Support, Festive Tunes | ||
| Integration Complexity | Potentially complex due to advanced features like Shopify Scripts integration | Likely simpler, one-click setup |
Integration Complexity Kite Discount, Free Gift, BOGOPotentially complex due to advanced features like Shopify Scripts integration MX: Background Music PlayerLikely simpler, one-click setup | ||
| Impact on Revenue | Directly aims to increase revenue through discounts & incentives | Indirectly aims to increase revenue by improving customer mood and shopping experience |
Impact on Revenue Kite Discount, Free Gift, BOGODirectly aims to increase revenue through discounts & incentives MX: Background Music PlayerIndirectly aims to increase revenue by improving customer mood and shopping experience | ||
| Customization Level | High, with custom discount builder and script migration | Medium, focuses on player design and music choice |
Customization Level Kite Discount, Free Gift, BOGOHigh, with custom discount builder and script migration MX: Background Music PlayerMedium, focuses on player design and music choice | ||
Our Verdict
Kite Discount, Free Gift, BOGO is the clear choice for merchants who prioritize data-driven promotional strategies and need granular control over their discount offerings. It offers a robust set of features to boost sales and conversions directly. Its high rating and large number of reviews suggest it's a reliable and effective solution for businesses looking to maximize their promotional impact.
MX: Background Music Player, on the other hand, is suitable for merchants who want to create a more engaging and enjoyable shopping environment. It's especially useful for businesses that want to align their store's atmosphere with specific holidays or seasonal events. However, the lower rating and fewer reviews indicate that it might be a niche product with less widespread appeal. A merchant should carefully consider if adding music is truly aligned with their brand and target customer before investing in this app.
Common Questions
Which app is easier to set up and use?
MX: Background Music Player is likely easier to set up, with its focus on one-click music playback and simpler customization. Kite Discount's wider range of features and Shopify Scripts integration might require more configuration and technical expertise.
Which app provides a more direct impact on sales?
Kite Discount, Free Gift, BOGO provides a more direct impact on sales by offering explicit discounts and incentives to customers, encouraging them to purchase more.
Which app is better for a store celebrating a holiday?
MX: Background Music Player is particularly suited for celebrating holidays and seasonal events by playing festive tunes that create a specific atmosphere.
Which app is suitable for merchants already using Shopify Scripts?
Kite Discount, Free Gift, BOGO is explicitly designed to migrate Shopify Scripts, making it a valuable tool for merchants already leveraging this functionality.
Which app is more likely to increase the average order value?
Kite Discount, Free Gift, BOGO with features like progress bars and tiered discounts directly incentivizes customers to spend more to unlock higher-value offers, increasing the average order value.
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