Both 'Kite Discount, Free Gift, BOGO' and 'Wide Bundles - Quantity Breaks' aim to increase Average Order Value (AOV) and conversions through discounts and bundling, but they cater to slightly different needs. 'Kite Discount' positions itself as a comprehensive discount solution, offering a wide range of discount types including free gifts, BOGO, tiered discounts, and free shipping discounts, and emphasizes the migration of Shopify Scripts for advanced discount functions. It also has a higher rating (5/5) and more reviews (423), suggesting strong user satisfaction and wider adoption. 'Wide Bundles,' on the other hand, focuses primarily on product bundles and quantity breaks, with a strong emphasis on customization (100+ design options) and A/B testing to optimize bundle performance. It aims for ease of use, claiming a 5-minute setup time. 'Wide Bundles' also highlights integrations with other Shopify apps like upsell cart drawers and page builders for a seamless shopping experience. While rated slightly lower (4.8/5) with fewer reviews (261), its focus on bundles and design may appeal to merchants seeking highly customizable bundle options and A/B testing capabilities.
423 reviews
261 reviews
Boost sales with automatic discounts, free gift with purchase, progress bars, tiered discount, BXGY
Increase your AOV by adding product bundles, offers, gifts, volume discounts, or BOGO in 5 minutes
| Rating | 5/5 | 4.8/5 |
Rating Kite Discount, Free Gift, BOGO5/5 Wide Bundles ‑ Quantity Breaks4.8/5 | ||
| Reviews | 423 | 261 |
Reviews Kite Discount, Free Gift, BOGO423 Wide Bundles ‑ Quantity Breaks261 | ||
| Core Focus | Comprehensive discounts (BOGO, free gifts, tiered, free shipping) | Bundles and Quantity Breaks |
Core Focus Kite Discount, Free Gift, BOGOComprehensive discounts (BOGO, free gifts, tiered, free shipping) Wide Bundles ‑ Quantity BreaksBundles and Quantity Breaks | ||
| Customization | Custom discount builder, widgets, Shopify Scripts migration | 100+ design options, A/B testing |
Customization Kite Discount, Free Gift, BOGOCustom discount builder, widgets, Shopify Scripts migration Wide Bundles ‑ Quantity Breaks100+ design options, A/B testing | ||
| Ease of Use | Not explicitly stated | Claims 5-minute setup |
Ease of Use Kite Discount, Free Gift, BOGONot explicitly stated Wide Bundles ‑ Quantity BreaksClaims 5-minute setup | ||
| Target Merchant | Merchants needing diverse discount options and advanced discount logic with Scripts migration | Merchants focused on bundling strategies, A/B testing and high design customization |
Target Merchant Kite Discount, Free Gift, BOGOMerchants needing diverse discount options and advanced discount logic with Scripts migration Wide Bundles ‑ Quantity BreaksMerchants focused on bundling strategies, A/B testing and high design customization | ||
| Free Gift Feature | Manual/auto add to cart free gift | Bundles with gifts |
Free Gift Feature Kite Discount, Free Gift, BOGOManual/auto add to cart free gift Wide Bundles ‑ Quantity BreaksBundles with gifts | ||
| Integration | Shopify Scripts migration | Upsell cart drawers, page builders, COD apps |
Integration Kite Discount, Free Gift, BOGOShopify Scripts migration Wide Bundles ‑ Quantity BreaksUpsell cart drawers, page builders, COD apps | ||
If you need a wide variety of discount options and require advanced discount functionality, including the ability to migrate complex Shopify Scripts, 'Kite Discount' is the better choice. Its higher rating and larger number of reviews also suggest a proven track record. It would suit established Shopify stores looking to expand their discount strategies beyond basic bundles.
However, if your primary goal is to create and optimize product bundles with a strong emphasis on visual customization and A/B testing, then 'Wide Bundles' is the more suitable option. Its ease of use (claimed 5-minute setup) and integrations with other Shopify apps make it a good fit for merchants who want to quickly implement and test different bundling strategies, particularly those using specific upsell or page builder apps.
'Wide Bundles' explicitly claims a 5-minute setup time, suggesting it's designed for quick implementation. 'Kite Discount' does not mention setup time but might require more configuration given its broader range of features and Shopify Scripts migration capabilities.
Both apps support BOGO offers. 'Kite Discount' specifically highlights 'Buy X Get Y (BOGO)' in its description, suggesting a strong focus on BOGO functionality. 'Wide Bundles' includes BOGO in its list of offer types, but it is mentioned along with several others and is not the central focus.
'Wide Bundles' offers 100+ design options, making it the clear winner for design customization. 'Kite Discount' offers widgets and a custom discount builder, which offer some customization, but not to the extent of 'Wide Bundles'.
'Kite Discount' is better for advanced discount rules, especially given its compatibility with Shopify Scripts and custom discount functions, and its ability to filter by market and customer tag rules. This allows more complex logic that isn't obviously supported with 'Wide Bundles'.
The integrations differ. 'Kite Discount' offers the unique feature of migrating Shopify Scripts, indicating it can integrate with previously built advanced discount systems. 'Wide Bundles' integrates with upsell cart drawers, page builders, and COD apps, enhancing the customer experience.
Run audits for SEO, CRO, PageSpeed, and AI visibility. Get a clear report and actionable fixes.
Try Fix My Store