Koin Cashback & Store Credit focuses on a straightforward cashback and store credit system integrated directly with Shopify. Its strength lies in its simplicity and direct financial incentives to drive repeat purchases. It particularly caters to merchants seeking to manage customer retention and loyalty through tangible, easily trackable rewards using Shopify-native store credit. It's also notably positioned to support both D2C and B2B (Shopify Plus) scenarios. Loyoly, on the other hand, takes a broader approach to loyalty and referral programs by leveraging a variety of engagement activities. It aims to gamify the customer experience through a large library of 'missions' beyond simple purchases, encouraging user-generated content (UGC) and active brand ambassadorship. The core difference lies in the reward mechanisms and the targeted customer behavior. Koin offers monetary rewards (store credit) directly tied to purchases or other specific actions, emphasizing transactional loyalty. Loyoly aims to foster a more holistic and community-driven loyalty program by incentivizing engagement, social sharing, and content creation. While both apps achieve customer retention, Koin appeals to merchants prioritizing financial incentives and ease of management, while Loyoly targets those who want to cultivate deeper customer relationships and brand advocacy through a more gamified and diverse loyalty experience. The larger number of reviews for Loyoly indicates it has a more established user base.
57 reviews
102 reviews
Use native Store Credit to set cashback and rewards for any customer action that drives retention.
Boost customer loyalty & retention and collect UGC with a Next Gen rewards and referral program
| Rating | 5/5 | 5/5 |
Rating Koin Cashback & Store Credit5/5 Loyoly ‑ Loyalty and Referral5/5 | ||
| Reviews | 57 | 102 |
Reviews Koin Cashback & Store Credit57 Loyoly ‑ Loyalty and Referral102 | ||
| Core Focus | Cashback & Store Credit | Gamified Loyalty & Referral |
Core Focus Koin Cashback & Store CreditCashback & Store Credit Loyoly ‑ Loyalty and ReferralGamified Loyalty & Referral | ||
| Reward Type | Shopify-Native Store Credit | Customizable Rewards, Points for Missions |
Reward Type Koin Cashback & Store CreditShopify-Native Store Credit Loyoly ‑ Loyalty and ReferralCustomizable Rewards, Points for Missions | ||
| Target Merchant | D2C & B2B (Shopify Plus) | General, UGC focused |
Target Merchant Koin Cashback & Store CreditD2C & B2B (Shopify Plus) Loyoly ‑ Loyalty and ReferralGeneral, UGC focused | ||
| Ease of Use | Intuitive dashboard, pre-built Shopify Flow templates | 3-minute setup, easy integration |
Ease of Use Koin Cashback & Store CreditIntuitive dashboard, pre-built Shopify Flow templates Loyoly ‑ Loyalty and Referral3-minute setup, easy integration | ||
| Value Proposition | Increased repeat purchases and profit margins through direct financial incentives | Brand ambassadorship, user-generated content, and a more engaged customer base |
Value Proposition Koin Cashback & Store CreditIncreased repeat purchases and profit margins through direct financial incentives Loyoly ‑ Loyalty and ReferralBrand ambassadorship, user-generated content, and a more engaged customer base | ||
| Number of Missions | Automated via Flows | +40 Missions |
Number of Missions Koin Cashback & Store CreditAutomated via Flows Loyoly ‑ Loyalty and Referral+40 Missions | ||
| Customer Actions | Purchase, other triggers set via Flow | UGC creation, sharing, reviews, etc. |
Customer Actions Koin Cashback & Store CreditPurchase, other triggers set via Flow Loyoly ‑ Loyalty and ReferralUGC creation, sharing, reviews, etc. | ||
For merchants primarily focused on driving repeat purchases and increasing profit margins through direct cashback incentives, especially those with a Shopify Plus store needing B2B functionality, Koin Cashback & Store Credit is the better choice. Its integration with Shopify's native store credit system makes management straightforward and transparent. However, if the goal is to build a deeper sense of community and encourage brand ambassadorship through user-generated content and a more engaging, gamified experience, Loyoly ‑ Loyalty and Referral is the superior option. Its wide range of 'missions' and focus on non-transactional rewards offer a more versatile approach to customer loyalty.
Koin likely offers simpler daily management due to its focus on store credit transactions and automated Flows. Loyoly, with its variety of missions and UGC tracking, may require more active monitoring and engagement.
The descriptions do not explicitly mention subscription support, so further investigation would be needed to confirm whether either app integrates with subscription platforms.
Koin might be easier for small businesses to implement, because it provides a clear cashback reward for purchases, and can be set up with automated Flows. Loyoly requires more creative thinking about UGC opportunities and engagement strategies.
Loyoly mentions "24/24 support", implying better customer support availability compared to Koin, which does not explicitly state support hours. However, customer reviews on both apps would provide more concrete evidence.
Koin explicitly states it allows seamless migration of existing loyalty points into store credit. Loyoly does not specifically mention loyalty point migration, but may have a similar capability.
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