Loyal • Customer Segments vs Zigpoll Customer Surveysfor Shopify (2026)
Loyal • Customer Segments and Zigpoll Customer Surveys, while both operating in the Analytics and Operations categories on Shopify, serve distinctly different purposes. Loyal • Customer Segments focuses on customer segmentation based on purchase behavior (recency, frequency, monetary value) and leverages this segmentation for targeted marketing via email. Its strength lies in automatically tagging customers within Shopify and integrating seamlessly with Klaviyo for email campaigns. The app is geared towards improving customer retention and increasing sales through personalized experiences driven by loyalty-based customer groups. Zigpoll Customer Surveys, on the other hand, concentrates on collecting zero-party data directly from customers through surveys. It offers a comprehensive survey platform with diverse delivery options, including on-site, email, and SMS. Zigpoll emphasizes customization, multi-language support, and integration with various marketing tools, enabling merchants to gather insights, optimize their business roadmap, and enhance conversion rates. The app's strength lies in its ability to capture customer feedback at various touchpoints, particularly post-purchase and during abandoned checkout processes, and analyze this data using AI.
At a Glance
Loyal • Customer Segments
10 reviews
Zigpoll Customer Surveys
417 reviews
Detailed Overview
Loyal • Customer Segments
Segment and target your most valuable customers. Improve retention via tailored email campaigns.
Key Features
- Customer Segmentation – Segment customers by their loyalty
- Store Analytics – Monitor your customer lifetime value and retention rate
- Automatic Customer Tagging – Directly in Shopify
- Weekly Email Summary – See how your customer base and retention changed weekly
- Integrations – Sync segments into your email marketing tools like Klaviyo
Zigpoll Customer Surveys
Post-purchase, pre-purchase, NPS, on-site, email and sms surveys. Tap insights with AI analytics.
Key Features
- Advanced post-purchase surveys that get quality responses. No coding required.
- Customize and translate every detail. Localize for multiple languages.
- Abandoned checkout campaigns. Uncover common pain points and recover carts.
- Connect survey responses to your Shopify customer and order dashboards.
- Compatible with Shopify's Order Status and Thank You Page Checkout Extensions
Feature Comparison
| Rating | 5/5 | 5/5 |
Rating Loyal • Customer Segments5/5 Zigpoll Customer Surveys5/5 | ||
| Reviews | 10 | 417 |
Reviews Loyal • Customer Segments10 Zigpoll Customer Surveys417 | ||
| Core Functionality | Customer Segmentation & Targeted Email Marketing | Customer Surveys & AI-Powered Insights |
Core Functionality Loyal • Customer SegmentsCustomer Segmentation & Targeted Email Marketing Zigpoll Customer SurveysCustomer Surveys & AI-Powered Insights | ||
| Data Source | Recency, Frequency, Monetary Value (RFM) Data | Zero-Party Data (Direct Customer Feedback) |
Data Source Loyal • Customer SegmentsRecency, Frequency, Monetary Value (RFM) Data Zigpoll Customer SurveysZero-Party Data (Direct Customer Feedback) | ||
| Integration Focus | Klaviyo for Email Marketing | Broad Marketing Stack & Shopify |
Integration Focus Loyal • Customer SegmentsKlaviyo for Email Marketing Zigpoll Customer SurveysBroad Marketing Stack & Shopify | ||
| Key Benefit | Improved Customer Retention & Targeted Campaigns | Optimized Business Roadmap & Conversion Rates |
Key Benefit Loyal • Customer SegmentsImproved Customer Retention & Targeted Campaigns Zigpoll Customer SurveysOptimized Business Roadmap & Conversion Rates | ||
| Ease of Use | Automatic Customer Tagging | No-Code Setup |
Ease of Use Loyal • Customer SegmentsAutomatic Customer Tagging Zigpoll Customer SurveysNo-Code Setup | ||
| Target Merchant | Businesses focused on loyalty programs and personalized email marketing | Businesses seeking to understand customer needs through surveys and optimize based on feedback |
Target Merchant Loyal • Customer SegmentsBusinesses focused on loyalty programs and personalized email marketing Zigpoll Customer SurveysBusinesses seeking to understand customer needs through surveys and optimize based on feedback | ||
| Value Proposition | Increase customer loyalty and drive sales through segmented campaigns | Improve decision-making and conversion rates by gathering and analyzing customer feedback. |
Value Proposition Loyal • Customer SegmentsIncrease customer loyalty and drive sales through segmented campaigns Zigpoll Customer SurveysImprove decision-making and conversion rates by gathering and analyzing customer feedback. | ||
Our Verdict
For merchants primarily focused on segmenting their existing customer base based on purchase history and automating targeted email campaigns, Loyal • Customer Segments is the more suitable option. Its integration with Klaviyo and automatic customer tagging streamlines the process of creating personalized experiences. However, for merchants prioritizing direct customer feedback, understanding customer pain points at various stages of the customer journey, and leveraging AI-powered insights to optimize their business, Zigpoll Customer Surveys is the better choice. While Loyal has a perfect rating, the low review count compared to Zigpoll suggests it is a newer app or has a smaller user base.
Common Questions
Which app is better for a small business with limited resources?
Both apps offer no-code setups, making them suitable for small businesses. However, Zigpoll's broader application and focus on gathering direct customer feedback might provide more immediate value in understanding and addressing key customer concerns with fewer resources.
Does Loyal • Customer Segments offer survey capabilities?
Based on the provided information, Loyal • Customer Segments does not directly offer survey creation features. Its strength lies in segmenting customers based on purchase behavior and integrating with email marketing platforms.
How do these apps integrate with Shopify?
Loyal • Customer Segments integrates by automatically tagging customers directly within Shopify. Zigpoll Customer Surveys connects survey responses to Shopify customer and order dashboards and is compatible with Shopify's Order Status and Thank You Page Checkout Extensions.
Which app is better for reducing abandoned checkouts?
Zigpoll Customer Surveys specifically highlights 'Abandoned checkout campaigns' as a key feature, implying it's geared towards understanding and addressing the reasons behind cart abandonment.
Which app is better if I already heavily invest in Klaviyo for my email marketing?
Loyal • Customer Segments directly integrates with Klaviyo to sync segments into your email marketing tools, making it a good fit. Zigpoll likely would require more manual integration effort to get survey data into Klaviyo.
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