Loyoly ‑ Loyalty and Referral vs Recurpay: Subscriptions appfor Shopify (2026)
Loyoly and Recurpay both aim to increase customer loyalty and revenue for Shopify merchants, but they approach it from distinctly different angles. Loyoly focuses on gamified loyalty programs, user-generated content (UGC) collection, and referral bonuses. It positions itself as a 'next-gen' solution for merchants seeking to move beyond traditional point-based loyalty, offering a broader range of engagement activities beyond purchases. Recurpay, on the other hand, specializes in subscription management, enabling recurring revenue through flexible subscription plans and self-service customer portals. It targets merchants looking to offer subscription-based products or services with features like upfront payments, tiered discounts, and automated subscription management.
At a Glance
Loyoly ‑ Loyalty and Referral
102 reviews
Recurpay: Subscriptions app
400 reviews
Detailed Overview
Loyoly ‑ Loyalty and Referral
Boost customer loyalty & retention and collect UGC with a Next Gen rewards and referral program
Key Features
- A fully customizable loyalty program to match your brand identity
- Referral program to reward loyal customers who recommend your brand
- A library of +40 missions to collect UGC and customer reviews on every channel
- Pre-built or customized rewards linked to your Shopify store
- Easy set-up and integration of your rewards program, in just a few clicks
Recurpay: Subscriptions app
Subscriptions app to unlock recurring revenue with intuitive customer portal & 24/7 human support.
Key Features
- Support upfront and pay-as-you-go plans with flexible renewal, 24/7 live support
- Design custom subscription widget for your brand in few clicks with full access.
- Let customers manage subscriptions: skip, edit, reschedule, or cancel anytime
- Renew subscriptions on a specific day or date, offer tiered discount, free gifts
- Developer-friendly setup with full access to APIs, code & technical support
Feature Comparison
| Rating | 5/5 | 5/5 |
Rating Loyoly ‑ Loyalty and Referral5/5 Recurpay: Subscriptions app5/5 | ||
| Reviews | 102 | 400 |
Reviews Loyoly ‑ Loyalty and Referral102 Recurpay: Subscriptions app400 | ||
| Focus | Loyalty & Referral program, UGC | Subscription Management |
Focus Loyoly ‑ Loyalty and ReferralLoyalty & Referral program, UGC Recurpay: Subscriptions appSubscription Management | ||
| Key Features | 40+ missions, UGC collection, Customizable program | Recurring payments, Customer portal, Flexible renewal |
Key Features Loyoly ‑ Loyalty and Referral40+ missions, UGC collection, Customizable program Recurpay: Subscriptions appRecurring payments, Customer portal, Flexible renewal | ||
| Target Merchant | Merchants wanting increased brand engagement and UGC | Merchants with subscription-based products/services |
Target Merchant Loyoly ‑ Loyalty and ReferralMerchants wanting increased brand engagement and UGC Recurpay: Subscriptions appMerchants with subscription-based products/services | ||
| Value Proposition | Differentiated loyalty program to build brand ambassadors | Recurring revenue through automated subscription management |
Value Proposition Loyoly ‑ Loyalty and ReferralDifferentiated loyalty program to build brand ambassadors Recurpay: Subscriptions appRecurring revenue through automated subscription management | ||
| Customer Support | 24/24 support | 24/7 live human support |
Customer Support Loyoly ‑ Loyalty and Referral24/24 support Recurpay: Subscriptions app24/7 live human support | ||
Our Verdict
If you are looking to establish a diverse loyalty program that encourages brand advocacy through activities like UGC creation, social media sharing, and customer reviews, Loyoly is the better choice. Its wide array of missions allows for a highly customizable and engaging loyalty experience. However, if your primary goal is to sell products or services through subscriptions and automate recurring payments, Recurpay is the clear winner. Its focus on subscription management, flexible plans, and customer self-service features are tailored for this specific business model. Merchants needing BOTH could consider integrating both apps, but should consider the added complexity of managing two separate loyalty/rewards systems.
Common Questions
Can both apps be used at the same time?
Potentially, but it may result in a fragmented customer experience. Loyoly focuses on general loyalty and UGC, while Recurpay manages subscriptions. Consider carefully if the added complexity is worth the benefits.
Which app is easier to set up?
Both apps claim easy and quick setups (3 minutes for Loyoly, 'within minutes' for Recurpay). User reviews and hands-on testing would be needed for a definitive answer.
Which app is better for a dropshipping business?
Neither app is specifically tailored for dropshipping. Loyoly might be beneficial for boosting brand loyalty if you are focused on building a brand around your dropshipping store. Recurpay would only be relevant if you offer subscription boxes or other recurring services.
Does Loyoly handle recurring payments?
No. Loyoly focuses on rewards, referrals, and UGC and does not offer recurring payment processing. Recurpay is specifically designed for that purpose.
Does Recurpay offer rewards for loyalty?
Recurpay offers tiered discounts and free gifts as part of the subscription, but it's not a comprehensive loyalty program like Loyoly. Recurpay's focus is on subscription management features.
Get More From Your Shopify Store
Run audits for SEO, CRO, PageSpeed, and AI visibility. Get a clear report and actionable fixes.
Try Fix My Store