Loyoly ‑ Loyalty and Referral vs XB Wishlistfor Shopify (2026)
Loyoly ‑ Loyalty and Referral and XB Wishlist address customer loyalty from different angles. Loyoly focuses on building a comprehensive loyalty and referral program with a wide range of activities beyond simple purchases, aiming to create brand ambassadors through engagement and user-generated content (UGC). It targets merchants seeking deep customer engagement and unique loyalty experiences. XB Wishlist, on the other hand, centers on simplifying the shopping experience by allowing customers to save and organize their favorite products for later purchase, improving conversion rates and repeat visits. The key distinction lies in their core functionality. Loyoly offers a complete loyalty program with points, rewards, and referral options. It emphasizes customization and a variety of actions that customers can take to earn rewards. XB Wishlist focuses on a specific function: wishlists. This makes it simpler and easier to manage than a full loyalty program but also less feature-rich. Loyoly requires more setup and offers higher customizability. XB Wishlist aims for a seamless and quick implementation, enhancing the user experience with a simple feature.
At a Glance
Loyoly ‑ Loyalty and Referral
102 reviews
XB Wishlist
16 reviews
Detailed Overview
Loyoly ‑ Loyalty and Referral
Boost customer loyalty & retention and collect UGC with a Next Gen rewards and referral program
Key Features
- A fully customizable loyalty program to match your brand identity
- Referral program to reward loyal customers who recommend your brand
- A library of +40 missions to collect UGC and customer reviews on every channel
- Pre-built or customized rewards linked to your Shopify store
- Easy set-up and integration of your rewards program, in just a few clicks
XB Wishlist
Boost sales by transforming customer favorites into repeat purchases.
Key Features
- Simple setup and integration with your store.
- Customers can access their wishlist from their account.
- Tailor the wishlist button to your store’s design.
- Customers can save items and share their wishlists.
- Track wishlist activity with built-in analytics.
Feature Comparison
| Rating | 5/5 | 4.9/5 |
Rating Loyoly ‑ Loyalty and Referral5/5 XB Wishlist4.9/5 | ||
| Reviews | 102 | 16 |
Reviews Loyoly ‑ Loyalty and Referral102 XB Wishlist16 | ||
| Core Functionality | Comprehensive Loyalty & Referral Program with UGC | Wishlist Functionality |
Core Functionality Loyoly ‑ Loyalty and ReferralComprehensive Loyalty & Referral Program with UGC XB WishlistWishlist Functionality | ||
| Key Features | +40 Missions, Customizable Rewards, Referral Program | Wishlist Sharing, Built-in Analytics, Customizable Button |
Key Features Loyoly ‑ Loyalty and Referral+40 Missions, Customizable Rewards, Referral Program XB WishlistWishlist Sharing, Built-in Analytics, Customizable Button | ||
| Target Merchant | Merchants Seeking Deep Customer Engagement and Brand Ambassadorship | Merchants Focused on Improving Conversion Rates and Repeat Purchases |
Target Merchant Loyoly ‑ Loyalty and ReferralMerchants Seeking Deep Customer Engagement and Brand Ambassadorship XB WishlistMerchants Focused on Improving Conversion Rates and Repeat Purchases | ||
| Ease of Use | 3-minute setup claimed, but more configuration likely needed | Simple Setup and Integration |
Ease of Use Loyoly ‑ Loyalty and Referral3-minute setup claimed, but more configuration likely needed XB WishlistSimple Setup and Integration | ||
| Value Proposition | Turning customers into brand ambassadors through engagement | Boosting sales by making it easy for customers to save and purchase favorite items |
Value Proposition Loyoly ‑ Loyalty and ReferralTurning customers into brand ambassadors through engagement XB WishlistBoosting sales by making it easy for customers to save and purchase favorite items | ||
| Customer Support | 24/24 support | Not mentioned |
Customer Support Loyoly ‑ Loyalty and Referral24/24 support XB WishlistNot mentioned | ||
Our Verdict
For merchants seeking a comprehensive and highly customizable loyalty and referral program, especially those looking to leverage UGC and create brand ambassadors, Loyoly ‑ Loyalty and Referral is the better choice. Its wide range of missions and rewards provides ample opportunities for customer engagement. However, merchants who simply want to improve conversion rates and encourage repeat purchases without investing in a full loyalty program will find XB Wishlist more suitable. Its simplicity and ease of use make it a quick win for boosting sales through enhanced shopping convenience.
If a store already has a sufficient loyalty program or struggles to manage many features at once, the XB Wishlist app makes more sense to simply reduce friction in the purchasing flow. Otherwise, the Loyoly ‑ Loyalty and Referral app can deliver many additional benefits through engagement and UGC at the cost of more setup and effort.
Common Questions
What are the main differences between Loyoly and XB Wishlist?
Loyoly offers a full suite of loyalty and referral features, including UGC collection. XB Wishlist provides a simple wishlist function for easier shopping and repeat purchases.
Which app is easier to set up?
XB Wishlist is likely easier to set up and integrate due to its more focused functionality, whereas Loyoly requires more configuration to define the loyalty program's rules and rewards.
Which app focuses more on customer engagement?
Loyoly focuses more on customer engagement with its wide range of missions designed to encourage interaction and user-generated content.
Which app is better for boosting sales directly?
XB Wishlist is designed to directly boost sales by making it easier for customers to purchase their favorite items. Loyoly's impact is less direct, but helps increase retention over time.
Which app offers better customer support?
Loyoly states it offers 24/24 support, while no customer support information is provided for XB Wishlist. Therefore, Loyoly likely offers better support.
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