MF Infinite Scroll Pro vs ST: Product & Collection Sortfor Shopify (2026)
MF Infinite Scroll Pro and ST: Product & Collection Sort, while sharing the 'Product display - Other' category on Shopify, serve vastly different purposes and target different merchant needs. MF Infinite Scroll Pro focuses on improving the front-end user experience through infinite scrolling and optimized navigation on collection, blog, and search pages. It aims to make browsing smoother and more engaging, particularly for content-heavy stores. ST: Product & Collection Sort, on the other hand, is a merchandising tool designed to automate collection management and optimize product sorting based on data-driven insights. It aims to increase revenue by ensuring the right products are seen by the right customers at the right time. The primary difference lies in their core functionalities. MF Infinite Scroll Pro enhances website navigation and user engagement, while ST: Product & Collection Sort focuses on data-driven product merchandising and collection management. One enhances the browsing experience; the other optimizes product placement and automates backend collection organization. MF Infinite Scroll Pro caters to shops seeking simple UX improvements, especially if they have blogs. ST: Product & Collection Sort, however, is geared towards businesses wanting to optimize product placement based on sales data.
At a Glance
MF Infinite Scroll Pro
5 reviews
ST: Product & Collection Sort
179 reviews
Detailed Overview
MF Infinite Scroll Pro
Enable infinite scroll or 'Load more' for collections, blogs, and search pages under 1 minute.
Key Features
- Replace pagination with infinite scroll or button.
- 20+ animations or custom HTML for loading UI.
- Supports blog and search result pages too.
- Scroll to Top button improves UX on long pages.
- Preserves scroll position on back navigation.
ST: Product & Collection Sort
Automate merchandising decisions on collection pages to increase revenue and reduce manual work
Key Features
- Pin “Featured” products at the top using a drag-and-drop collection manager
- Sort by Views, Add to cart, Revenue, Inventory, New launch, Variant Availability
- Create New Arrivals, Trending, Size specific, Sale, Metafield based collections
- Use multi-segment sorting to group & sort daily deals, discounted & new products
- Automatically push sold-out items to the bottom or remove them from collections
Feature Comparison
| Rating | 4.1/5 | 5/5 |
Rating MF Infinite Scroll Pro4.1/5 ST: Product & Collection Sort5/5 | ||
| Reviews | 5 | 179 |
Reviews MF Infinite Scroll Pro5 ST: Product & Collection Sort179 | ||
| Core Functionality | Infinite Scroll & UX Enhancement | Collection Merchandising & Product Sorting |
Core Functionality MF Infinite Scroll ProInfinite Scroll & UX Enhancement ST: Product & Collection SortCollection Merchandising & Product Sorting | ||
| Target Merchant | Stores prioritizing UX and navigation | Data-driven stores focused on revenue optimization |
Target Merchant MF Infinite Scroll ProStores prioritizing UX and navigation ST: Product & Collection SortData-driven stores focused on revenue optimization | ||
| Ease of Use (Inferred) | Likely simple setup - 'under 1 minute' | Likely more complex due to data analytics integration |
Ease of Use (Inferred) MF Infinite Scroll ProLikely simple setup - 'under 1 minute' ST: Product & Collection SortLikely more complex due to data analytics integration | ||
| Value Proposition | Improved user experience and engagement | Increased revenue and automated collection management |
Value Proposition MF Infinite Scroll ProImproved user experience and engagement ST: Product & Collection SortIncreased revenue and automated collection management | ||
| Key Features | Infinite scroll, 'Load More' button, scroll to top, animation options | Rule-based sorting, product demotion, featured product pinning, GA4 data integration |
Key Features MF Infinite Scroll ProInfinite scroll, 'Load More' button, scroll to top, animation options ST: Product & Collection SortRule-based sorting, product demotion, featured product pinning, GA4 data integration | ||
| Supported Page Types | Collections, Blogs, Search Pages | Collection Pages |
Supported Page Types MF Infinite Scroll ProCollections, Blogs, Search Pages ST: Product & Collection SortCollection Pages | ||
Our Verdict
For merchants primarily concerned with enhancing the browsing experience on their online store, particularly those with extensive blogs or product collections, MF Infinite Scroll Pro is the suitable choice. Its ease of implementation and focus on user-friendly navigation make it ideal for improving engagement and content discovery. On the other hand, if the priority is maximizing revenue through data-driven merchandising and automating collection management, ST: Product & Collection Sort is the superior option. Its robust features and integration with sales data and GA4 provide a comprehensive solution for optimizing product placement and driving sales. It is also worth noting the significant difference in the number of reviews. ST: Product & Collection Sort has a substantially larger user base and higher average rating, which could indicate more reliability or wider applicability.
Ultimately, the choice depends on your specific business goals and priorities. If improving UX is key, choose MF Infinite Scroll. If data-driven merchandising is the goal, choose ST: Product & Collection Sort. It's also worth noting that the two apps address different stages of the customer journey: MF Infinite Scroll enhances product discovery, while ST: Product & Collection Sort ensures that the right products are displayed to the right customer when they are actively browsing collections.
Common Questions
Which app is easier to set up?
Based on the description, MF Infinite Scroll Pro appears to be simpler to set up, claiming implementation in under 1 minute. ST: Product & Collection Sort likely requires more configuration to connect to data sources and define merchandising rules.
Which app is better for SEO?
Neither app directly mentions SEO benefits, however, ST: Product & Collection Sort's automated merchandising can potentially improve conversion rates, which indirectly helps SEO. Good UX from MF Infinite Scroll also indirectly help SEO.
Can I use both apps together?
Yes, theoretically, the apps can be used together. MF Infinite Scroll Pro improves navigation on the front-end, while ST: Product & Collection Sort optimizes product sorting in the back-end. They address different aspects of the online store experience and do not conflict directly.
Which app is more suitable for a small store with limited data?
MF Infinite Scroll Pro is more suitable for a small store with limited data, as it doesn't rely on extensive data analysis. ST: Product & Collection Sort benefits from having sufficient sales and traffic data to inform merchandising decisions.
Which app offers better long-term value?
It depends on the store's strategy. ST: Product & Collection Sort offers long-term value if the store is committed to data-driven merchandising and continuously optimizing its collections. MF Infinite Scroll Pro offers continuous value through a better browsing experience. ST: Product & Collection Sort is probably more scalable long term.
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