Moast Shoppable Videos & UGC vs Smart Stories | Video Storyfor Shopify (2026)
Both Moast Shoppable Videos & UGC and Smart Stories | Video Story aim to enhance the Shopify store experience through video integration, particularly leveraging the engaging format of stories. However, they appear to target slightly different needs. Moast Shoppable Videos & UGC, with a larger review base (107 vs. 9), likely caters to merchants seeking a broader solution for showcasing user-generated content (UGC) and branded videos, focusing on driving sales through shoppable video experiences. Its name emphasizes both shoppable functionality and UGC integration. Smart Stories | Video Story, on the other hand, positions itself as an "all-in-one stories app," indicating a focus on comprehensive story-based content creation and management. It emphasizes ease of use via a drag-and-drop interface and quick content creation. The emphasis on automatic story generation from existing product images and videos suggests a streamlined workflow for merchants wanting to quickly create engaging content, particularly for product promotion, echoing Instagram-like story functionality.
At a Glance
Moast Shoppable Videos & UGC
107 reviews
Smart Stories | Video Story
9 reviews
Detailed Overview
Smart Stories | Video Story
Your all-in-one stories app. Video stories, shoppable video stories, web stories, product stories.
Key Features
- Add videos stories of UGC, branded content, product demos and reviews in minutes
- Video player with 20+ video stories templates to publish your content anywhere
- Make your videos shoppable, enable video shopping from stories to increase sales
- Auto-create products or collections stories with your existing video and images
- Track stories impressions, story open, video views, shoppable story conversions
Feature Comparison
| Rating | 5/5 | 5/5 |
Rating Moast Shoppable Videos & UGC5/5 Smart Stories | Video Story5/5 | ||
| Reviews | 107 | 9 |
Reviews Moast Shoppable Videos & UGC107 Smart Stories | Video Story9 | ||
| Focus | Shoppable Videos & UGC | All-in-one Story Creation |
Focus Moast Shoppable Videos & UGCShoppable Videos & UGC Smart Stories | Video StoryAll-in-one Story Creation | ||
| Content Sources | UGC, Branded Content | Existing Products, Videos & Images |
Content Sources Moast Shoppable Videos & UGCUGC, Branded Content Smart Stories | Video StoryExisting Products, Videos & Images | ||
| Ease of Use | Not Specified | Drag & Drop Interface |
Ease of Use Moast Shoppable Videos & UGCNot Specified Smart Stories | Video StoryDrag & Drop Interface | ||
| Automation | Not Specified | Auto-create stories from products/collections |
Automation Moast Shoppable Videos & UGCNot Specified Smart Stories | Video StoryAuto-create stories from products/collections | ||
| Templates | Not Specified | 20+ Video Story Templates |
Templates Moast Shoppable Videos & UGCNot Specified Smart Stories | Video Story20+ Video Story Templates | ||
| Key Benefit | Leverage UGC & Shoppable Videos to Boost Sales | Quick & Easy Story Creation for Product Promotion |
Key Benefit Moast Shoppable Videos & UGCLeverage UGC & Shoppable Videos to Boost Sales Smart Stories | Video StoryQuick & Easy Story Creation for Product Promotion | ||
Our Verdict
For merchants prioritizing leveraging user-generated content and branded videos to directly drive sales, Moast Shoppable Videos & UGC likely offers a more robust solution. The higher number of reviews suggests greater adoption and potentially a more mature feature set focused on shoppability. However, merchants seeking a simple, quick, and automated way to create product-focused video stories similar to Instagram or Snapchat will find Smart Stories | Video Story more appealing. The drag-and-drop interface and auto-creation features are designed for efficiency and ease of use.
If the primary goal is to quickly generate engaging product stories, Smart Stories is the better choice. If the focus is on a platform to incorporate UGC to build trust and credibility, then Moast is the stronger candidate, assuming the features implied by its name are well-developed.
Common Questions
Which app is easier to use for beginners?
Smart Stories | Video Story appears to be easier for beginners due to its drag-and-drop interface and automatic story creation features. Moast Shoppable Videos & UGC may require more setup to integrate UGC effectively.
Which app is better for showcasing user-generated content?
Moast Shoppable Videos & UGC is explicitly designed for showcasing user-generated content (UGC), while Smart Stories | Video Story focuses more on product-related content. Therefore, Moast is the better option for UGC.
Which app has more templates?
Smart Stories | Video Story explicitly states it has 20+ video story templates, whereas Moast Shoppable Videos & UGC doesn't specify the availability of templates.
Does each app offer analytics?
Smart Stories | Video Story lists tracking impressions, story opens, video views, and shoppable story conversions as a key feature. Moast does not mention analytics in the provided information, so further research is needed.
Which app focuses more on shoppable video experiences?
While both offer shoppable features, Moast Shoppable Videos & UGC emphasizes this aspect in its name and positioning, suggesting a potentially deeper integration and feature set dedicated to shoppable videos.
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