Moon Bundle & Upsell vs MultiVariants ‑ Bulk Orderfor Shopify (2026)
Moon Bundle & Upsell and MultiVariants ‑ Bulk Order are both highly-rated (5/5) Shopify apps focused on boosting Average Order Value (AOV), but they target different aspects of the customer journey. Moon Bundle & Upsell positions itself as a comprehensive conversion funnel optimization tool, offering a wide range of bundle types (multi-product, mix-and-match, BOGO, etc.), a cart drawer, and post-purchase upsells. It appears to aim at maximizing AOV at various touchpoints within the customer's purchase flow. MultiVariants ‑ Bulk Order, with more reviews (306 vs. 129), implies a focus on bulk ordering and variant selection, enabling customers to easily purchase multiple variations of a product in larger quantities. While both touch on AOV increase via bundling, Moon Bundle & Upsell emphasizes the funnel optimization aspect. Conversely, information provided does not share any details about the MultiVariants - Bulk Order app features beyond what is implied from its name and inclusion of the Product Bundle category. Therefore, its key strengths lay in streamlining bulk purchases and complex variant options (which is not specifically included as a feature for Moon Bundle & Upsell).
At a Glance
Moon Bundle & Upsell
129 reviews
MultiVariants ‑ Bulk Order
306 reviews
Detailed Overview
Moon Bundle & Upsell
Boost your AOV with a complete conversion funnel: Bundles, Cart Drawer, and Post-Purchase Upsells.
Key Features
- Add bundles, quantity breaks, progressive gifts, subscriptions, upsells, add ons
- Add an optimized cart drawer to increase your AOV and conversions
- Add post-purchase upsells and increase your AOV even further
- Add upsells and trust elements on the Thank You page
- Advanced: multilingual, gifts, variants, out of stock, discount combinations.
Feature Comparison
| Rating | 5/5 | 5/5 |
Rating Moon Bundle & Upsell5/5 MultiVariants ‑ Bulk Order5/5 | ||
| Reviews | 129 | 306 |
Reviews Moon Bundle & Upsell129 MultiVariants ‑ Bulk Order306 | ||
| Primary Focus | Complete Conversion Funnel (Bundles, Upsells, Cart Drawer) | Bulk Ordering with Variants (Inferred) |
Primary Focus Moon Bundle & UpsellComplete Conversion Funnel (Bundles, Upsells, Cart Drawer) MultiVariants ‑ Bulk OrderBulk Ordering with Variants (Inferred) | ||
| Bundle Types | Multi-product, Mix-and-match, Volume Discount, BOGO, Progressive Gift, Quantity Break | Not Specified |
Bundle Types Moon Bundle & UpsellMulti-product, Mix-and-match, Volume Discount, BOGO, Progressive Gift, Quantity Break MultiVariants ‑ Bulk OrderNot Specified | ||
| Post-Purchase Upsells | Yes | Not Specified |
Post-Purchase Upsells Moon Bundle & UpsellYes MultiVariants ‑ Bulk OrderNot Specified | ||
| Cart Drawer Optimization | Yes | Not Specified |
Cart Drawer Optimization Moon Bundle & UpsellYes MultiVariants ‑ Bulk OrderNot Specified | ||
| Target Merchant | Merchants seeking a holistic AOV increase through multiple funnel optimizations | Merchants with products that have many variants or are frequently purchased in bulk |
Target Merchant Moon Bundle & UpsellMerchants seeking a holistic AOV increase through multiple funnel optimizations MultiVariants ‑ Bulk OrderMerchants with products that have many variants or are frequently purchased in bulk | ||
| Value Proposition | Increase AOV and conversion rates through strategic bundles and upsells at every stage of the purchase journey | Streamline bulk ordering and variant selection to improve order efficiency (Inferred) |
Value Proposition Moon Bundle & UpsellIncrease AOV and conversion rates through strategic bundles and upsells at every stage of the purchase journey MultiVariants ‑ Bulk OrderStreamline bulk ordering and variant selection to improve order efficiency (Inferred) | ||
Our Verdict
For merchants prioritizing a comprehensive suite of AOV-boosting tools and complete funnel optimization, Moon Bundle & Upsell appears to be the stronger choice. Its array of bundle types, cart drawer optimization, and post-purchase upsells provide a wider range of strategies for increasing revenue.
However, if a merchant primarily sells products with numerous variants or caters to customers who frequently purchase in bulk, MultiVariants ‑ Bulk Order, based on its name and the number of reviews (306), is a more appropriate solution, although more information is required to make a full recommendation. Without more information about it's features and value proposition, a true evaluation cannot be completed.
Common Questions
Which app offers more bundle types?
Moon Bundle & Upsell specifically lists a wider variety of bundle types, including multi-product, mix-and-match, BOGO, progressive gift, and quantity break bundles. The bundle types that MultiVariants - Bulk Order offers are not specified.
Which app is better for post-purchase upsells?
Moon Bundle & Upsell explicitly includes post-purchase upsell functionality, while MultiVariants - Bulk Order does not.
Which app has a larger user base?
Based on the number of reviews, MultiVariants ‑ Bulk Order (306 reviews) appears to have a larger user base than Moon Bundle & Upsell (129 reviews).
Which app focuses more on conversion funnel optimization?
Moon Bundle & Upsell positions itself as a comprehensive conversion funnel optimization tool with features like cart drawer optimization and post-purchase upsells, going beyond simple bundling.
Which app is better if I want to increase AOV using quantity breaks?
Moon Bundle & Upsell explicitly mentions quantity break bundles as a feature, making it a suitable choice for merchants looking to leverage quantity-based discounts to increase AOV. We cannot confirm if MultiVariants ‑ Bulk Order offers this functionality.
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