MP ‑ Store Migration & Import vs SyncWith Google Sheets, Lookerfor Shopify (2026)
MP ‑ Store Migration & Import and SyncWith Google Sheets, Looker address distinct needs for Shopify merchants. MP ‑ Store Migration & Import focuses on simplifying the often-complex process of migrating store data *into* Shopify. Its perfect 5/5 rating and significantly higher review count (109 vs 11) suggest strong user satisfaction with its migration capabilities. This app is geared toward merchants who are switching platforms or consolidating data from multiple sources. SyncWith Google Sheets, Looker, on the other hand, is designed for merchants who want to extract Shopify data *out* of the platform and leverage the power of Google Sheets and Looker Studio for in-depth data analysis and custom reporting. SyncWith Google Sheets, Looker caters to merchants needing detailed sales, inventory, and marketing insights beyond Shopify's native analytics. It provides tools to build custom reports on sales by various dimensions (store, day, product, etc.), track inventory levels and forecasts, analyze discount code usage, and measure marketing ROI by correlating UTM tags with order data. It explicitly mentions supporting Facebook (Meta) & Google Ads ROAS tracking. While its rating is lower at 4.2/5 and review count is substantially smaller, it reflects a more niche audience seeking advanced data manipulation and reporting capabilities within the Google ecosystem.
At a Glance
MP ‑ Store Migration & Import
109 reviews
SyncWith Google Sheets, Looker
11 reviews
Detailed Overview
SyncWith Google Sheets, Looker
Sales, inventory, order export, data, analytics, custom reports in Google Sheets & Looker Studio
Key Features
- Build marketing reports, report on sales by day, store or product & more
- Export discount code usage data for marketing analysis
- Track inventory and forecast when to restock popular items
- Track ROI of ad spend by correlating UTM tags against Shopify order volume
- Report on marketing efforts and track ROAS from Facebook (Meta) & Google Ads
Feature Comparison
| Rating | 5/5 | 4.2/5 |
Rating MP ‑ Store Migration & Import5/5 SyncWith Google Sheets, Looker4.2/5 | ||
| Reviews | 109 | 11 |
Reviews MP ‑ Store Migration & Import109 SyncWith Google Sheets, Looker11 | ||
| Primary Function | Store data migration/import | Shopify data export & custom reporting in Google Sheets/Looker |
Primary Function MP ‑ Store Migration & ImportStore data migration/import SyncWith Google Sheets, LookerShopify data export & custom reporting in Google Sheets/Looker | ||
| Target Merchant | Merchants migrating to Shopify or consolidating data | Merchants needing advanced data analytics and custom reporting |
Target Merchant MP ‑ Store Migration & ImportMerchants migrating to Shopify or consolidating data SyncWith Google Sheets, LookerMerchants needing advanced data analytics and custom reporting | ||
| Ease of Use (Inferred) | Likely focused on simple migration process | Potentially steeper learning curve due to data reporting complexities |
Ease of Use (Inferred) MP ‑ Store Migration & ImportLikely focused on simple migration process SyncWith Google Sheets, LookerPotentially steeper learning curve due to data reporting complexities | ||
| Value Proposition | Simplified store data migration, minimizing data loss and errors. | Actionable business insights through custom data analysis and reporting; Improved ROI tracking. |
Value Proposition MP ‑ Store Migration & ImportSimplified store data migration, minimizing data loss and errors. SyncWith Google Sheets, LookerActionable business insights through custom data analysis and reporting; Improved ROI tracking. | ||
| Reporting Features | Not applicable | Sales, Inventory, Discount Code Usage, Marketing ROI (UTM tracking, Ad Spend Correlation), ROAS from Facebook and Google Ads |
Reporting Features MP ‑ Store Migration & ImportNot applicable SyncWith Google Sheets, LookerSales, Inventory, Discount Code Usage, Marketing ROI (UTM tracking, Ad Spend Correlation), ROAS from Facebook and Google Ads | ||
| Data Destination | Shopify Store | Google Sheets & Looker Studio |
Data Destination MP ‑ Store Migration & ImportShopify Store SyncWith Google Sheets, LookerGoogle Sheets & Looker Studio | ||
Our Verdict
If your primary need is to move data *into* your Shopify store, MP ‑ Store Migration & Import is the clear choice given its superior rating and significantly more reviews, suggesting greater reliability and customer satisfaction in data migration. This makes it ideal for new Shopify users migrating from other platforms or consolidating multiple existing stores.
However, if your focus is on extracting data *out* of Shopify for advanced analysis, custom reporting, and detailed marketing ROI tracking within the Google ecosystem, SyncWith Google Sheets, Looker is the more appropriate solution. Despite its lower rating and fewer reviews, its feature set specifically addresses the needs of data-driven merchants who want to leverage Google Sheets and Looker Studio for in-depth business intelligence. It's best for established businesses with a need for custom reports on sales, inventory, marketing spend, and other business metrics.
Common Questions
Which app is easier to use?
MP ‑ Store Migration & Import likely provides a simpler, more guided experience for data migration. SyncWith Google Sheets, Looker likely has a steeper learning curve due to the complexities of data analysis and report building in Google Sheets and Looker Studio.
Which app is better for a new Shopify store?
MP ‑ Store Migration & Import is generally better for a new store that requires migrating existing data from another platform or consolidating information. SyncWith Google Sheets, Looker is more suitable for established stores with sufficient data and a need for advanced analytics.
Which app is better for tracking marketing ROI?
SyncWith Google Sheets, Looker is explicitly designed for tracking marketing ROI by correlating UTM tags against Shopify order volume and other metrics. It supports ROAS tracking from Facebook (Meta) & Google Ads. MP ‑ Store Migration & Import does not offer marketing ROI tracking capabilities.
Which app helps with inventory management?
SyncWith Google Sheets, Looker offers features to track inventory and forecast when to restock popular items. MP ‑ Store Migration & Import focuses on data migration and does not include inventory management features.
Are both apps free?
The details of each app's pricing are not included in the provided information, so it is not possible to say if either app is free. The Shopify App Store typically lists pricing details. Consult the app listings for current pricing.
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