MP ‑ Website Speedy vs Redirect Hero ‑ Fix 404 linksfor Shopify (2026)
MP ‑ Website Speedy and Redirect Hero ‑ Fix 404 links both fall under the 'Site optimization - Other' category on the Shopify app store, but they address distinctly different aspects of website performance. MP ‑ Website Speedy focuses on improving website loading speed and Core Web Vitals to enhance SEO, ad ROI, and user experience, directly targeting merchants experiencing slow load times. Its key features revolve around asynchronous loading, prefetching, lazy loading, and minimizing render-blocking resources. In contrast, Redirect Hero ‑ Fix 404 links concentrates on identifying and resolving 404 errors by implementing redirects, thereby improving user experience and SEO by preventing visitors from landing on broken pages. The primary difference lies in their core functionalities. MP ‑ Website Speedy aims to accelerate website performance through technical optimizations, targeting merchants concerned about speed-related metrics like FCP, LCP, and CLS. Redirect Hero ‑ Fix 404 links, on the other hand, focuses on addressing broken links and preventing users from encountering error pages. While both indirectly contribute to SEO and user experience, their direct approaches and target problems are significantly different. The review count further indicates a wider adoption and potentially a longer track record for Redirect Hero.
At a Glance
MP ‑ Website Speedy
9 reviews
Redirect Hero ‑ Fix 404 links
104 reviews
Detailed Overview
MP ‑ Website Speedy
Boost loading speed For Mobile & Desktop | Faster sites = Better SEO & Ads ROI | Improve Engagement
Key Features
- Improve page speed for Mobile & Desktop, even on slower network & older devices
- Reduce CPA, Improve ROAS & ROI on ads, Boost Ad Budget Efficiency & Conversions
- Reduce bounce rate, Improve User Experience , SEO ranking, and Engagement
- Real time before and after performance comparisons with google PageSpeed insight
Feature Comparison
| Rating | 5/5 | 5/5 |
Rating MP ‑ Website Speedy5/5 Redirect Hero ‑ Fix 404 links5/5 | ||
| Reviews | 9 | 104 |
Reviews MP ‑ Website Speedy9 Redirect Hero ‑ Fix 404 links104 | ||
| Focus | Website Speed Optimization | 404 Error Resolution (Redirects) |
Focus MP ‑ Website SpeedyWebsite Speed Optimization Redirect Hero ‑ Fix 404 links404 Error Resolution (Redirects) | ||
| Key Features | Asynchronous Loading, Lazy Loading, Prefetching | Fix 404 Errors via Redirects |
Key Features MP ‑ Website SpeedyAsynchronous Loading, Lazy Loading, Prefetching Redirect Hero ‑ Fix 404 linksFix 404 Errors via Redirects | ||
| Target Merchant | Merchants with slow loading websites, concerned about SEO and ad performance | Merchants with broken links and 404 errors on their website, impacting user experience |
Target Merchant MP ‑ Website SpeedyMerchants with slow loading websites, concerned about SEO and ad performance Redirect Hero ‑ Fix 404 linksMerchants with broken links and 404 errors on their website, impacting user experience | ||
| Value Proposition | Improved website speed leads to better SEO, ad ROI, and conversions | Eliminating 404 errors improves user experience and avoids lost sales |
Value Proposition MP ‑ Website SpeedyImproved website speed leads to better SEO, ad ROI, and conversions Redirect Hero ‑ Fix 404 linksEliminating 404 errors improves user experience and avoids lost sales | ||
| Primary Metric Improved | Page Load Speed (FCP, LCP, CLS, INP, TBT, SI) | 404 Error Rate |
Primary Metric Improved MP ‑ Website SpeedyPage Load Speed (FCP, LCP, CLS, INP, TBT, SI) Redirect Hero ‑ Fix 404 links404 Error Rate | ||
| SEO Impact | Directly improves SEO ranking through improved speed. | Indirectly Improves SEO by redirecting broken pages |
SEO Impact MP ‑ Website SpeedyDirectly improves SEO ranking through improved speed. Redirect Hero ‑ Fix 404 linksIndirectly Improves SEO by redirecting broken pages | ||
| Reporting | Real-time performance comparisons using Google PageSpeed Insights | Not specified |
Reporting MP ‑ Website SpeedyReal-time performance comparisons using Google PageSpeed Insights Redirect Hero ‑ Fix 404 linksNot specified | ||
Our Verdict
For merchants prioritizing website speed and aiming to improve Core Web Vitals, ad ROI, and overall SEO performance directly through speed enhancements, MP ‑ Website Speedy is the better choice. It proactively optimizes the website's technical aspects to accelerate loading times. However, the significantly lower number of reviews suggests a newer or less widely adopted app.
If the primary concern is addressing broken links, minimizing 404 errors, and ensuring a smooth user experience by redirecting users away from invalid pages, Redirect Hero ‑ Fix 404 links is the more suitable option. Its higher number of reviews suggests greater reliability and user satisfaction in that specific area. Both apps address site optimization, but their problem domains are distinct, so a merchant might even benefit from using both, depending on their specific needs.
Common Questions
Which app is easier to use?
It's difficult to determine ease of use without user reviews mentioning it specifically. However, fixing broken links through redirects is often a simpler process to understand than optimizing complex page speed metrics, suggesting Redirect Hero may be easier for beginners.
Does MP ‑ Website Speedy fix broken links?
No, MP ‑ Website Speedy focuses on website speed optimization and does not directly address broken links or 404 errors. Its functionalities center around improving page loading speed, not fixing redirection problems.
Can Redirect Hero improve my website's loading speed?
No, Redirect Hero ‑ Fix 404 links does not directly improve website loading speed. It focuses on identifying and redirecting broken links, ensuring users don't encounter 404 error pages. Indirectly, by removing bad links it can make site crawling more efficient for search engines, which will positively impact SEO.
Which app has a better ROI?
The ROI depends on the merchant's specific needs. If slow loading times are hurting sales and ad performance, MP - Website Speedy might offer a better ROI. If broken links are causing user frustration and lost revenue, Redirect Hero could provide a better return. It is hard to say definitely.
Are both apps necessary for a healthy Shopify store?
Not necessarily. Whether you need both depends on your specific situation. If your store suffers from slow loading times AND broken links, then yes, both would be beneficial. However, if you only struggle with one issue, then only the relevant app is necessary.
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