Mulwi | 200+ Shopping Feeds vs SyncWith Google Sheets, Lookerfor Shopify (2026)
Mulwi | 200+ Shopping Feeds and SyncWith Google Sheets, Looker serve distinct needs for Shopify merchants in 2026. Mulwi, boasting a perfect 5/5 rating from 436 reviews, focuses on expanding product visibility across numerous online shopping channels. Its strength lies in its broad reach and apparent ease of use based on customer feedback. It's positioned towards merchants prioritizing multi-channel sales and simplified feed management. SyncWith Google Sheets, Looker, on the other hand, with a 4.2/5 rating from 11 reviews, caters to merchants deeply invested in data analysis and customized reporting. Its strength lies in connecting Shopify data with Google Sheets and Looker Studio, enabling advanced tracking of sales, inventory, ad spend ROI (especially from Meta & Google Ads), and discount code usage. It targets merchants who value data-driven decisions, custom reporting capabilities, and leveraging Google's suite of analytics tools.
At a Glance
Mulwi | 200+ Shopping Feeds
436 reviews
SyncWith Google Sheets, Looker
11 reviews
Detailed Overview
SyncWith Google Sheets, Looker
Sales, inventory, order export, data, analytics, custom reports in Google Sheets & Looker Studio
Key Features
- Build marketing reports, report on sales by day, store or product & more
- Export discount code usage data for marketing analysis
- Track inventory and forecast when to restock popular items
- Track ROI of ad spend by correlating UTM tags against Shopify order volume
- Report on marketing efforts and track ROAS from Facebook (Meta) & Google Ads
Feature Comparison
| Rating | 5/5 | 4.2/5 |
Rating Mulwi | 200+ Shopping Feeds5/5 SyncWith Google Sheets, Looker4.2/5 | ||
| Reviews | 436 | 11 |
Reviews Mulwi | 200+ Shopping Feeds436 SyncWith Google Sheets, Looker11 | ||
| Primary Function | Multi-Channel Shopping Feeds | Data Sync & Custom Reporting |
Primary Function Mulwi | 200+ Shopping FeedsMulti-Channel Shopping Feeds SyncWith Google Sheets, LookerData Sync & Custom Reporting | ||
| Data Integration | Presumably integrates with shopping channels | Google Sheets & Looker Studio |
Data Integration Mulwi | 200+ Shopping FeedsPresumably integrates with shopping channels SyncWith Google Sheets, LookerGoogle Sheets & Looker Studio | ||
| Target Merchant | Merchants seeking wider product visibility | Data-driven merchants using Google tools |
Target Merchant Mulwi | 200+ Shopping FeedsMerchants seeking wider product visibility SyncWith Google Sheets, LookerData-driven merchants using Google tools | ||
| Ease of Use (Inferred) | Likely simpler based on higher rating and review count | Potentially more complex due to data analysis focus |
Ease of Use (Inferred) Mulwi | 200+ Shopping FeedsLikely simpler based on higher rating and review count SyncWith Google Sheets, LookerPotentially more complex due to data analysis focus | ||
| Value Proposition | Expand sales through multiple channels | Gain deep business insights through custom reporting |
Value Proposition Mulwi | 200+ Shopping FeedsExpand sales through multiple channels SyncWith Google Sheets, LookerGain deep business insights through custom reporting | ||
| Specific Data Focus | Unknown (feed-related metrics) | Sales, Inventory, Ad ROI, Discount Usage |
Specific Data Focus Mulwi | 200+ Shopping FeedsUnknown (feed-related metrics) SyncWith Google Sheets, LookerSales, Inventory, Ad ROI, Discount Usage | ||
Our Verdict
For Shopify merchants seeking to expand their reach across numerous shopping platforms with minimal effort, Mulwi | 200+ Shopping Feeds is the clear choice, based on its higher rating and significantly greater number of positive reviews, suggesting user satisfaction and easier adoption.
However, merchants heavily invested in data-driven decision-making, particularly those already using Google Sheets or Looker Studio for analytics, will find SyncWith Google Sheets, Looker more valuable. Its capabilities for custom reporting on sales, inventory, ad spend ROI, and discount code usage offer powerful insights for optimizing their business, even if the initial setup and learning curve might be steeper.
Common Questions
Which app is easier to use?
Based on a much higher review count and perfect rating, Mulwi | 200+ Shopping Feeds is likely easier to use and set up than SyncWith Google Sheets, Looker, which focuses on more complex data analysis.
Which app is better for tracking marketing ROI?
SyncWith Google Sheets, Looker explicitly offers features to track ROI of ad spend by correlating UTM tags against Shopify order volume, making it the better choice for this purpose.
If I need to update product information across many marketplaces, which app should I use?
Mulwi | 200+ Shopping Feeds, focused on managing shopping feeds, is likely designed to streamline updating product information across multiple marketplaces, although the specific features are not detailed in the app information.
Does either app help with inventory forecasting?
SyncWith Google Sheets, Looker includes a feature to track inventory and forecast when to restock popular items. Mulwi | 200+ Shopping Feeds does not explicitly mention inventory forecasting.
Which app is more suitable for a beginner Shopify merchant?
Mulwi | 200+ Shopping Feeds, due to its higher rating and significantly more reviews, suggesting ease of use and positive experience, is likely more suitable for a beginner Shopify merchant. SyncWith Google Sheets, Looker might be overwhelming for those not comfortable with data analysis tools.
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