In 2026, OC Meta Pixel Facebook Pixels and SupaEasy: AI Functions creator both boast perfect 5/5 ratings on the Shopify App Store, but cater to vastly different needs. OC Meta Pixel focuses on maximizing Facebook advertising performance through advanced pixel management, Conversion API, and UTM tracking, targeting merchants struggling with ineffective Facebook ads and seeking better data-driven optimization. SupaEasy, on the other hand, addresses the deprecation of Shopify Scripts by offering an AI-powered solution to generate and migrate custom functions for discounts, shipping, payments, and validation, primarily assisting Shopify Plus merchants or those seeking advanced checkout customizations without coding expertise.
68 reviews
162 reviews
Maximize Facebook Pixel Ad Report! Multiple Facebook Pixels, Conversion API, UTM Tracking, Pixle
Generate discounts, shipping, payment & validation functions. ShopTank winner at Editions 25.
| Rating | 5/5 | 5/5 |
Rating OC Meta Pixel Facebook Pixels5/5 SupaEasy: AI Functions creator5/5 | ||
| Reviews | 68 | 162 |
Reviews OC Meta Pixel Facebook Pixels68 SupaEasy: AI Functions creator162 | ||
| Primary Function | Facebook Ads Optimization | Shopify Functions Creation |
Primary Function OC Meta Pixel Facebook PixelsFacebook Ads Optimization SupaEasy: AI Functions creatorShopify Functions Creation | ||
| Target Audience | Merchants struggling with Facebook Ads | Shopify Plus/Advanced merchants needing checkout customization |
Target Audience OC Meta Pixel Facebook PixelsMerchants struggling with Facebook Ads SupaEasy: AI Functions creatorShopify Plus/Advanced merchants needing checkout customization | ||
| Technical Skill Required | Low (No coding) | Low (AI-assisted, No coding) |
Technical Skill Required OC Meta Pixel Facebook PixelsLow (No coding) SupaEasy: AI Functions creatorLow (AI-assisted, No coding) | ||
| Key Feature | Advanced Conversion API | AI Function Generation |
Key Feature OC Meta Pixel Facebook PixelsAdvanced Conversion API SupaEasy: AI Functions creatorAI Function Generation | ||
| Value Proposition | Improved ROAS and Ad Performance | Advanced checkout customization without code |
Value Proposition OC Meta Pixel Facebook PixelsImproved ROAS and Ad Performance SupaEasy: AI Functions creatorAdvanced checkout customization without code | ||
| iOS 14+ Impact | Bypasses iOS 14+ issues | Not directly impacted |
iOS 14+ Impact OC Meta Pixel Facebook PixelsBypasses iOS 14+ issues SupaEasy: AI Functions creatorNot directly impacted | ||
For merchants whose primary challenge is underperforming Facebook ads, OC Meta Pixel Facebook Pixels offers a comprehensive solution. Its focus on pixel management, Conversion API, and UTM tracking directly addresses the issues of data accuracy and ad optimization. However, if a merchant's need revolves around customizing the checkout experience or migrating from deprecated Shopify Scripts, especially with advanced needs, SupaEasy: AI Functions creator is the clear winner. SupaEasy's AI-powered function generation capabilities provide a code-free method for advanced checkout modifications.
Both apps are designed to be user-friendly, but OC Meta Pixel might be slightly easier for a complete beginner as it streamlines a single process (Facebook pixel setup). SupaEasy's AI functionality helps beginners, but the concept of Shopify Functions might be slightly more complex.
No, OC Meta Pixel is focused solely on Facebook and TikTok ad performance optimization and data tracking and does not directly impact checkout customization.
While SupaEasy greatly simplifies function creation, complex or highly specific requirements might still necessitate developer intervention. However, it significantly reduces the need for coding in many common use cases.
As a rule, apps that connect to Shopify APIs, such as OC Meta Pixel, are theme-independent and compatible with all themes, but theme conflicts are always possible if using specific theme features that are also targeted by OC Meta Pixel during its code insertions. Check with their support.
SupaEasy is designed to keep up with updates to Shopify Functions. It's likely that the AI model is constantly updated to reflect the latest Shopify standards, and merchants can regenerate functions to ensure compatibility.
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