Omnisend Email Marketing & SMS vs Trustoo Pop ups, Email Popupsfor Shopify (2026)
Omnisend Email Marketing & SMS and Trustoo Pop ups, Email Popups are both Shopify apps designed to boost sales through email marketing and list growth tactics. Omnisend positions itself as a comprehensive email and SMS marketing automation platform, emphasizing pre-made templates, AI-powered content generation, and 24/7 support. It seems geared toward merchants who want a user-friendly, feature-rich solution with robust automation capabilities, without needing extensive coding knowledge. Trustoo Pop ups, Email Popups (also known as SendWILL or Ecomsend) focuses on being an all-in-one e-commerce growth platform. With a slightly more comprehensive set of list building features specifically designed to capture emails, and an emphasis on customization and integration, Trustoo/Ecomsend caters to merchants who prioritize brand consistency and seamless integration with existing marketing tools. It aims for a balance between ease of use and customizability, highlighted by its drag-and-drop editor and support for various platforms like Klaviyo and Mailchimp.
At a Glance
Omnisend Email Marketing & SMS
2,792 reviews
Trustoo Pop ups, Email Popups
7,110 reviews
Detailed Overview
Omnisend Email Marketing & SMS
Create email marketing campaigns. Use popups to get more emails and sell to more people.
Key Features
- Effortlessly create & send email marketing, newsletters & global SMS campaigns
- Grow your email list with exit-intent popups, spin-to-win, & more signup forms
- Ready-made email marketing templates for Summer Sales & more — no coding needed
- Set up abandoned carts with one click, plus welcome & browse abandonment
- Use built-in AI to generate email copy, subject lines, and preheaders in seconds
Trustoo Pop ups, Email Popups
SendWILL (Ecomsend): grow your list with popups, send email campaigns & automate sales on autopilot.
Key Features
- Grow email list: popups, sign up forms, exit intent, spin the wheel, contact us
- Create email campaigns with drag-and-drop editor and professional templates.
- Automate welcome emails, cart recovery, discount alerts, and customer win-back.
- Customize email templates and popup designs to perfectly match your brand style.
- Drive sales with popup discount. Works with Klaviyo, Mailchimp, SMSBump, Privy.
Feature Comparison
| Rating | 4.8/5 | 5/5 |
Rating Omnisend Email Marketing & SMS4.8/5 Trustoo Pop ups, Email Popups5/5 | ||
| Reviews | 2792 | 7110 |
Reviews Omnisend Email Marketing & SMS2792 Trustoo Pop ups, Email Popups7110 | ||
| SMS Marketing | Yes | Not explicitly mentioned |
SMS Marketing Omnisend Email Marketing & SMSYes Trustoo Pop ups, Email PopupsNot explicitly mentioned | ||
| AI Email Copy Generation | Yes | No |
AI Email Copy Generation Omnisend Email Marketing & SMSYes Trustoo Pop ups, Email PopupsNo | ||
| Email Templates | Ready-made, no coding | Professional templates |
Email Templates Omnisend Email Marketing & SMSReady-made, no coding Trustoo Pop ups, Email PopupsProfessional templates | ||
| List Growth | Popups, spin-to-win, landing pages, signup forms | Popups, sign up forms, exit intent, spin the wheel, contact us |
List Growth Omnisend Email Marketing & SMSPopups, spin-to-win, landing pages, signup forms Trustoo Pop ups, Email PopupsPopups, sign up forms, exit intent, spin the wheel, contact us | ||
| Support | 24/7 email & live chat (even free users) | 24/7 chat or email |
Support Omnisend Email Marketing & SMS24/7 email & live chat (even free users) Trustoo Pop ups, Email Popups24/7 chat or email | ||
| Integration | Not specified in description | Klaviyo, Mailchimp, SMSBump, Privy |
Integration Omnisend Email Marketing & SMSNot specified in description Trustoo Pop ups, Email PopupsKlaviyo, Mailchimp, SMSBump, Privy | ||
Our Verdict
Trustoo Pop ups, Email Popups, due to its higher review count and perfect rating, appears to be a strong contender for merchants who prioritize email list building through a variety of popup strategies, and integration with other popular marketing apps. Its customizability also caters to businesses focused on maintaining a consistent brand aesthetic.
Omnisend Email Marketing & SMS is better suited for merchants seeking a comprehensive platform with robust automation capabilities, SMS marketing features, and AI-powered content creation. Its 24/7 support, even for free users, also makes it an attractive option for those new to email marketing or requiring ongoing assistance.
Common Questions
Which app offers more comprehensive support?
Both apps provide 24/7 support, but Omnisend highlights that their support extends even to free users.
Which app is better for beginners?
Omnisend might be more beginner-friendly due to its ready-made templates, AI assistance, and comprehensive support.
Which app integrates with a broader range of third-party tools?
Trustoo mentions direct integrations with Klaviyo, Mailchimp, SMSBump, and Privy, providing more specified options to build upon.
Does Trustoo Email Popups also offer SMS marketing?
The current description of Trustoo Email Popups does not explicitly mention SMS marketing capabilities, whereas Omnisend clearly states this function.
Which App has a higher review count?
Trustoo has a significantly higher review count than Omnisend. Trustoo has 7110 reviews to Omnisend's 2792.
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