Opus Cart Upsell Cart Drawer vs Today's Project: Buy Buttonfor Shopify (2026)
Opus Cart Upsell Cart Drawer and Today's Project: Buy Button both operate within the cart customization category on Shopify, but they target different merchant needs and offer distinct feature sets. Opus Cart Upsell focuses on comprehensive cart enhancement aimed at increasing AOV and reducing abandoned carts through a suite of upsell, cross-sell, and urgency-driving tools. It's positioned as a code-free solution for merchants looking to actively optimize their cart experience and boost revenue. It's a full-fledged revenue generating engine, as the app markets itself. Today's Project: Buy Button, in contrast, streamlines the purchasing process by providing a sticky add-to-cart bar across product pages. Its main goal is to simplify the buying journey and improve conversion rates through a faster checkout experience.
At a Glance
Opus Cart Upsell Cart Drawer
406 reviews
Today's Project: Buy Button
13 reviews
Detailed Overview
Opus Cart Upsell Cart Drawer
Boost AOV & Conversions with Upsells, Cross-Sells, Free Gifts, Reward Bars & Custom Branding Support
Key Features
- Upsells & Cross-sell: Boost AOV with Frequently Bought Together offers
- Free Gifts: Encourage higher spending with Free Gifts based on cart variants.
- Rewards Bar: Encourage customers to buy more to get free shipping and rewards.
- Drive Urgency: Boost conversions with countdown timers & limited-time deals.
- Abandoned Cart: Recover sales by tracking & understanding why customers leave.
Today's Project: Buy Button
Display an "add to cart" buy bar to make it easy for shoppers to purchase from your product pages.
Key Features
- Display the add to cart buy bar across all of your product pages.
- Enable 1-click checkout for a faster checkout experience.
- Quantity Selector that adds multiple items and increases average order value.
- Fully customizable, no developer needed. Unlimited clicks.
- 100% compatible with Shopify's Online Store 2.0 themes with 24/7 premium support
Feature Comparison
| Rating | 5/5 | 4.8/5 |
Rating Opus Cart Upsell Cart Drawer5/5 Today's Project: Buy Button4.8/5 | ||
| Reviews | 406 | 13 |
Reviews Opus Cart Upsell Cart Drawer406 Today's Project: Buy Button13 | ||
| Primary Goal | Increase AOV & Reduce Abandoned Carts | Simplify Buying & Improve Conversion |
Primary Goal Opus Cart Upsell Cart DrawerIncrease AOV & Reduce Abandoned Carts Today's Project: Buy ButtonSimplify Buying & Improve Conversion | ||
| Upsell/Cross-sell | Extensive: Frequently Bought Together, Free Gifts, BOGO, Rewards Bar | Quantity Selector |
Upsell/Cross-sell Opus Cart Upsell Cart DrawerExtensive: Frequently Bought Together, Free Gifts, BOGO, Rewards Bar Today's Project: Buy ButtonQuantity Selector | ||
| Urgency Features | Countdown Timers, Limited-Time Deals | None |
Urgency Features Opus Cart Upsell Cart DrawerCountdown Timers, Limited-Time Deals Today's Project: Buy ButtonNone | ||
| Abandoned Cart Recovery | Analytics & Tracking | None |
Abandoned Cart Recovery Opus Cart Upsell Cart DrawerAnalytics & Tracking Today's Project: Buy ButtonNone | ||
| Target Merchant | Merchants seeking comprehensive cart optimization and revenue growth | Merchants prioritizing ease of purchase and faster checkout |
Target Merchant Opus Cart Upsell Cart DrawerMerchants seeking comprehensive cart optimization and revenue growth Today's Project: Buy ButtonMerchants prioritizing ease of purchase and faster checkout | ||
| Customization | Code-free customization | Fully customizable, no developer needed |
Customization Opus Cart Upsell Cart DrawerCode-free customization Today's Project: Buy ButtonFully customizable, no developer needed | ||
| Ease of Use | Simple, code-free customization | Simplified buying process; 1-click checkout |
Ease of Use Opus Cart Upsell Cart DrawerSimple, code-free customization Today's Project: Buy ButtonSimplified buying process; 1-click checkout | ||
Our Verdict
For merchants seeking a holistic solution to boost AOV and proactively manage their cart experience with features like upsells, cross-sells, and abandoned cart recovery, Opus Cart Upsell Cart Drawer is the stronger choice. Its high rating and large number of reviews suggest a proven track record of success. However, for stores primarily focused on streamlining the purchase process and offering a seamless buying experience with a simple, always-visible add-to-cart button, Today's Project: Buy Button is a viable option, especially if ease of implementation and a faster checkout are top priorities. The low number of reviews does indicate that Today's Project: Buy Button might be a newer app or has a smaller user base, so merchants might want to take that into account.
Common Questions
Which app is better for increasing Average Order Value (AOV)?
Opus Cart Upsell is better for increasing AOV due to its extensive upsell, cross-sell, free gift, and rewards bar features. While Today's Project includes a quantity selector, it doesn't have the strategic AOV-boosting tools present in Opus.
Which app is easier to set up and use?
Both apps claim to be easy to use with code-free customization. However, Today's Project's focus on a single sticky add-to-cart button suggests a potentially simpler initial setup compared to Opus's broader feature set.
Does either app offer support for abandoned cart recovery?
Yes, Opus Cart Upsell offers abandoned cart analytics and tracking to help recover lost sales. Today's Project does not mention any abandoned cart recovery features.
Which app is more suitable for a store with a large product catalog?
Opus Cart Upsell's features like 'Frequently Bought Together' and cross-sells might be particularly beneficial for stores with large product catalogs, allowing for strategic product recommendations. Today's Project: Buy Button would still be effective but wouldn't provide personalized upsell/cross-sell recommendations.
What if I only want a simple 'add to cart' buy bar and nothing else?
Today's Project: Buy Button is the more suitable choice if you only need a sticky 'add to cart' bar without the additional upsell and cross-sell functionality of Opus.
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