Both OTP ‑ CoD Order Verification and Subuno share a perfect 5/5 rating with 4 reviews as of 2026, but they address fundamentally different aspects of fraud prevention for Shopify merchants. OTP ‑ CoD Order Verification focuses on reducing losses specifically from Cash on Delivery (CoD) orders. It achieves this by verifying the order with the customer via WhatsApp, SMS, or Email using a One-Time Password (OTP) system. This aims to decrease Return To Origin (RTO) rates and the costs associated with fake orders. Its key strength lies in its ease of setup with built-in Shopify OTP verification and its geographical support, notably in regions where CoD is prevalent (India, Pakistan, Philippines, Egypt). Its target audience is merchants heavily reliant on CoD, especially in emerging markets. Subuno, on the other hand, provides a rules-based fraud prevention platform designed to combat credit card fraud and chargebacks. It offers customizable fraud checks, automated order screening, and advanced data analytics to flag, hold, or cancel suspicious orders before fulfillment. Subuno aims to provide an additional layer of protection for merchants' existing fraud prevention processes, without requiring any coding knowledge. Its strength is in its comprehensive fraud detection capabilities, including over 15 manual review tools and integration with third-party data analytics. Its target audience is merchants processing a significant volume of credit card transactions who require a flexible and robust system to minimize fraud losses.
4 reviews
4 reviews
Verify COD orders with WhatsApp or SMS OTP and send instant order notifications to customers
Subuno helps you prevent credit card fraud/chargeback. Customize and automate your order screening.
| Rating | 5/5 | 5/5 |
Rating OTP ‑ CoD Order Verification5/5 Subuno5/5 | ||
| Reviews | 4 | 4 |
Reviews OTP ‑ CoD Order Verification4 Subuno4 | ||
| Primary Focus | Reducing CoD Order Losses (RTO) | Preventing Credit Card Fraud & Chargebacks |
Primary Focus OTP ‑ CoD Order VerificationReducing CoD Order Losses (RTO) SubunoPreventing Credit Card Fraud & Chargebacks | ||
| Verification Method | OTP via WhatsApp, SMS, or Email | Rules-based Automated Screening & Manual Review |
Verification Method OTP ‑ CoD Order VerificationOTP via WhatsApp, SMS, or Email SubunoRules-based Automated Screening & Manual Review | ||
| Target Merchant | High CoD order volume, emerging markets | High credit card transaction volume, susceptible to fraud |
Target Merchant OTP ‑ CoD Order VerificationHigh CoD order volume, emerging markets SubunoHigh credit card transaction volume, susceptible to fraud | ||
| Ease of Use | Easy Setup with Shopify OTP Verification | Customizable without Coding |
Ease of Use OTP ‑ CoD Order VerificationEasy Setup with Shopify OTP Verification SubunoCustomizable without Coding | ||
| Key Feature | WhatsApp/SMS order updates | Automated fraud checks based on risk score |
Key Feature OTP ‑ CoD Order VerificationWhatsApp/SMS order updates SubunoAutomated fraud checks based on risk score | ||
| Value Proposition | Reduce failed deliveries & RTO, protect margins | Prevent fraud, reduce manual review time, improve efficiency |
Value Proposition OTP ‑ CoD Order VerificationReduce failed deliveries & RTO, protect margins SubunoPrevent fraud, reduce manual review time, improve efficiency | ||
The choice between OTP ‑ CoD Order Verification and Subuno hinges entirely on the specific fraud challenges a merchant faces. If the primary concern is high RTO rates and losses due to fraudulent Cash on Delivery orders, particularly in regions like India or Pakistan, OTP ‑ CoD Order Verification is the clear choice. Its focus on CoD verification through WhatsApp and SMS makes it uniquely suited to address this issue.
However, if the main concern is credit card fraud and chargebacks, especially when processing a high volume of online transactions, Subuno is the more appropriate solution. Its rules-based engine, automated screening, and advanced data analytics provide a comprehensive approach to identifying and preventing fraudulent transactions before they impact the business. Merchants could, theoretically, use both apps for overlapping coverage, but their focuses are fairly distinct.
Yes, theoretically. OTP ‑ CoD Order Verification focuses on CoD verification, while Subuno tackles credit card fraud. They address different vulnerabilities, but the overlap in functionality is minimal.
While it mentions specific support for those countries in WhatsApp and SMS, the app's generic description states that it offers CoD OTP Order Verification before Checkout By SMS or WhatsApp worldwide, which suggests it's intended to be functional globally, albeit possibly with varying degrees of optimized regional support.
No, Subuno's description explicitly states that you can customize fraud checks without coding.
OTP ‑ CoD Order Verification is a solution to reduce losses from fake Cash on Delivery orders by verifying orders via OTP. Subuno is a comprehensive fraud prevention platform focused on credit card fraud and chargebacks.
OTP ‑ CoD Order Verification likely offers a quicker initial setup due to its built-in Shopify OTP verification process. However, Subuno may require more configuration of rules, but it's still designed to be manageable without coding.
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