Peel: Retention Analytics vs Report Toaster: Custom Reportsfor Shopify (2026)

Peel: Retention Analytics and Report Toaster: Custom Reports both aim to provide Shopify merchants with enhanced data insights, but they cater to different needs and audiences. Peel focuses primarily on retention and subscription growth, offering pre-built templates and metrics specifically designed to improve customer lifetime value (LTV), reduce churn, and optimize marketing efforts. Its emphasis on ready-made solutions and integration with platforms like Klaviyo and Meta suggests a focus on ease of use and actionable insights for DTC brands and agencies seeking to improve customer retention. Report Toaster, on the other hand, emphasizes customizable reporting across various aspects of a Shopify store, including sales, inventory, and potentially more. It offers greater flexibility in creating and exporting reports, scheduling automated deliveries, and sharing data with internal and external stakeholders. Report Toaster's strength lies in its ability to manipulate raw data and provide a wide range of customizable reports, catering to merchants who require in-depth analysis and specific reporting needs beyond just retention. The ability to use calculated fields, group data, and integrate data from multiple stores allows for a higher degree of customization. While Peel may be more suitable for businesses seeking quick, readily available retention metrics, Report Toaster appeals to those who need more advanced reporting capabilities and have the resources to customize and interpret the data to fit their unique business requirements.

Peel: Retention Analytics and Report Toaster: Custom Reports both aim to provide Shopify merchants with enhanced data insights, but they cater to different needs and audiences. Peel focuses primarily on retention and subscription growth, offering pre-built templates and metrics specifically designed to improve customer lifetime value (LTV), reduce churn, and optimize marketing efforts. Its emphasis on ready-made solutions and integration with platforms like Klaviyo and Meta suggests a focus on ease of use and actionable insights for DTC brands and agencies seeking to improve customer retention. Report Toaster, on the other hand, emphasizes customizable reporting across various aspects of a Shopify store, including sales, inventory, and potentially more. It offers greater flexibility in creating and exporting reports, scheduling automated deliveries, and sharing data with internal and external stakeholders. Report Toaster's strength lies in its ability to manipulate raw data and provide a wide range of customizable reports, catering to merchants who require in-depth analysis and specific reporting needs beyond just retention. The ability to use calculated fields, group data, and integrate data from multiple stores allows for a higher degree of customization. While Peel may be more suitable for businesses seeking quick, readily available retention metrics, Report Toaster appeals to those who need more advanced reporting capabilities and have the resources to customize and interpret the data to fit their unique business requirements.