Preorder, Back In Stock ‑ STOQ vs Sales CountUpfor Shopify (2026)
Preorder, Back In Stock ‑ STOQ and Sales CountUp are both 5-star rated Shopify apps, but they cater to vastly different needs. STOQ focuses on managing inventory and sales related to out-of-stock products through pre-orders, backorders, and restock notifications. It aims to recapture revenue from temporarily unavailable items and improve customer retention. In contrast, Sales CountUp is a marketing tool designed to visually showcase sales volume, social impact, or progress towards specific goals like donations or crowdfunding. It focuses on building trust and driving sales by highlighting positive brand attributes. STOQ is geared towards merchants who struggle with out-of-stock situations and want to leverage pre-orders or backorders to maintain sales flow. It offers features like partial payments, customizable buttons, and integration with Klaviyo for email/SMS alerts. Sales CountUp, on the other hand, is suitable for businesses seeking to emphasize their success, positive impact (e.g., eco-friendliness), or fundraising efforts. Its key advantage is its ability to create highly customizable and visually appealing counters that can be placed anywhere on the storefront to highlight key metrics.
At a Glance
Preorder, Back In Stock ‑ STOQ
2,132 reviews
Sales CountUp
44 reviews
Detailed Overview
Preorder, Back In Stock ‑ STOQ
Sell preorder & backorders with partial payments. Send Back in stock alerts on restock to waitlists!
Key Features
- Add Preorder or Notify me widget to your out of stock products in minutes
- Customize preorder button, restock alerts to match your brand, with 24*7 help
- Send back in stock email/SMS alerts to waitlist when you restock automatically
- Set up preorder, presales, back orders, deposit or partial payment orders
- B2B preorders, sync mailing list w/ Klaviyo, connect markets, locations & more
Sales CountUp
Show automated counters on the storefront. Sales, progress, donations, eco-friendly impact, etc.
Key Features
- Count sales value, sold items, orders and customers number.
- Transform automated counters with custom expressions.
- Target counters to certain products or dates range.
- Customize counters design, edit icons and content.
- Put counters on any page on the storefront.
Feature Comparison
| Rating | 5/5 | 5/5 |
Rating Preorder, Back In Stock ‑ STOQ5/5 Sales CountUp5/5 | ||
| Reviews | 2132 | 44 |
Reviews Preorder, Back In Stock ‑ STOQ2132 Sales CountUp44 | ||
| Primary Function | Preorder & Back in Stock Management | Sales & Impact Visualization |
Primary Function Preorder, Back In Stock ‑ STOQPreorder & Back in Stock Management Sales CountUpSales & Impact Visualization | ||
| Key Features | Preorders, Backorders, Restock Alerts, Partial Payments, Klaviyo Integration | Automated Counters, Customizable Expressions, Target Specific Products/Dates, Design Customization |
Key Features Preorder, Back In Stock ‑ STOQPreorders, Backorders, Restock Alerts, Partial Payments, Klaviyo Integration Sales CountUpAutomated Counters, Customizable Expressions, Target Specific Products/Dates, Design Customization | ||
| Target Merchant | Businesses frequently facing out-of-stock situations & B2B Sellers | Brands focusing on social impact, sales volume, and crowdfunding |
Target Merchant Preorder, Back In Stock ‑ STOQBusinesses frequently facing out-of-stock situations & B2B Sellers Sales CountUpBrands focusing on social impact, sales volume, and crowdfunding | ||
| Value Proposition | Recapture lost revenue from out-of-stock products and improve customer retention | Enhance brand trust and drive sales by showcasing positive results and impact |
Value Proposition Preorder, Back In Stock ‑ STOQRecapture lost revenue from out-of-stock products and improve customer retention Sales CountUpEnhance brand trust and drive sales by showcasing positive results and impact | ||
| Ease of Use (Based on implied complexity) | Potentially Moderate (requires setup of preorder/backorder rules) | Potentially Easy (focus on design and placement of counters) |
Ease of Use (Based on implied complexity) Preorder, Back In Stock ‑ STOQPotentially Moderate (requires setup of preorder/backorder rules) Sales CountUpPotentially Easy (focus on design and placement of counters) | ||
Our Verdict
If you need a solution to manage out-of-stock products and capitalize on pre-orders or backorders, Preorder, Back In Stock ‑ STOQ is the clear choice. Its comprehensive features, including partial payments and Klaviyo integration, cater directly to this need. However, if your primary goal is to visually represent your sales achievements, charitable contributions, or positive environmental impact, Sales CountUp is the more appropriate app. It is a marketing-focused tool designed to build trust and boost sales by highlighting your brand's positive attributes. It is unlikely that a merchant would use both apps for the same purpose, as they address different goals.
Common Questions
Which app is better for increasing sales?
Both apps can increase sales, but in different ways. STOQ helps recover lost sales from out-of-stock items, while Sales CountUp aims to boost sales by showcasing brand success and impact.
Which app is easier to set up and use?
Based on the features described, Sales CountUp might be slightly easier to set up, as it mainly involves customizing and placing counters. STOQ requires configuring pre-order and back-order rules, which might be more complex.
Do either of these apps integrate with other marketing tools?
Yes, STOQ mentions integration with Klaviyo for email and SMS marketing campaigns. Sales CountUp's description doesn't explicitly mention integrations.
Which app is more suitable for B2B businesses?
STOQ explicitly mentions B2B preorders, suggesting it has features tailored to business-to-business sales models, which is not mentioned in Sales CountUp.
Can Sales CountUp show real-time data?
The description of Sales CountUp suggests that it is automated, so it should show near real-time data on sales, customers, or orders.
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