ReelUp‑Shoppable Videos+ Reels vs VideoMagic: AI Product Videosfor Shopify (2026)
ReelUp‑Shoppable Videos+ Reels and VideoMagic: AI Product Videos both aim to leverage video to enhance Shopify storefronts, but they approach this goal from significantly different angles. ReelUp focuses on importing and displaying existing user-generated content (UGC) or content from platforms like TikTok and Instagram, emphasizing social proof and engagement by showcasing product videos and reels. It positions itself as a tool to increase time spent on site and improve SEO through visually appealing, shoppable video carousels and stories widgets, ensuring minimal impact on page load speed. VideoMagic, on the other hand, centers on AI-powered video creation. It targets merchants seeking a quick and easy way to generate product videos from existing product images, simplifying the video production process and eliminating the need for external video creation skills or resources. It emphasizes seamless integration with the Shopify product catalog, automating video upload to product media libraries. While both apps aim to enhance product presentation, ReelUp leverages existing video content and social trends, while VideoMagic empowers merchants to create videos from scratch with AI. The review disparity suggests ReelUp is more established, although VideoMagic might be very new.
At a Glance
ReelUp‑Shoppable Videos+ Reels
228 reviews
VideoMagic: AI Product Videos
1 reviews
Detailed Overview
ReelUp‑Shoppable Videos+ Reels
Boost conversions with TikTok shop like shoppable videos, Instagram reels, Stories,UGC video gallery
Key Features
- Google insights & GT-Metrix tested: Video widgets that won't affect store speed
- Natively embeds videos in autoplay mode across all devices, similar to TikTok.
- Import your existing UGC videos from Instagram and TikTok with a single click.
- Seamlessly integrates with Shopify multi-currency and Geolocation app.
- Increase time spent by users on your online store, which ultimately improves SEO
VideoMagic: AI Product Videos
Transform your product images into stunning AI-generated videos
Key Features
- AI-powered video generation from your product images
- Smart prompt suggestions based on your images
- Multiple aspect ratios available for your shop or social medias
- Seamless integration with your Shopify product catalog
Feature Comparison
| Rating | 5/5 | 5/5 |
Rating ReelUp‑Shoppable Videos+ Reels5/5 VideoMagic: AI Product Videos5/5 | ||
| Reviews | 228 | 1 |
Reviews ReelUp‑Shoppable Videos+ Reels228 VideoMagic: AI Product Videos1 | ||
| Video Source | TikTok, Instagram, UGC | AI-generated from product images |
Video Source ReelUp‑Shoppable Videos+ ReelsTikTok, Instagram, UGC VideoMagic: AI Product VideosAI-generated from product images | ||
| Video Type | Shoppable videos, Reels, Stories | Short product videos |
Video Type ReelUp‑Shoppable Videos+ ReelsShoppable videos, Reels, Stories VideoMagic: AI Product VideosShort product videos | ||
| Target Merchant | Merchants with existing video content or UGC, social media focused brands | Merchants lacking video content, needing fast video creation, resource constrained businesses |
Target Merchant ReelUp‑Shoppable Videos+ ReelsMerchants with existing video content or UGC, social media focused brands VideoMagic: AI Product VideosMerchants lacking video content, needing fast video creation, resource constrained businesses | ||
| SEO Impact | Increase time spent on store, improves SEO | Not explicitly stated, but videos can indirectly improve SEO |
SEO Impact ReelUp‑Shoppable Videos+ ReelsIncrease time spent on store, improves SEO VideoMagic: AI Product VideosNot explicitly stated, but videos can indirectly improve SEO | ||
| Ease of Use | Import from existing platforms, likely moderate learning curve | AI-powered generation, seamless integration, potentially easier initial setup |
Ease of Use ReelUp‑Shoppable Videos+ ReelsImport from existing platforms, likely moderate learning curve VideoMagic: AI Product VideosAI-powered generation, seamless integration, potentially easier initial setup | ||
| Value Proposition | Leverage social proof and existing video content to drive conversions | Effortlessly create product videos without production expertise or resources |
Value Proposition ReelUp‑Shoppable Videos+ ReelsLeverage social proof and existing video content to drive conversions VideoMagic: AI Product VideosEffortlessly create product videos without production expertise or resources | ||
Our Verdict
ReelUp is better suited for merchants who actively engage with social media, already have a library of user-generated content or existing video content on platforms like TikTok and Instagram, and want to leverage those assets to create shoppable experiences on their Shopify store. It's ideal for brands looking to build a strong social presence and showcase their products through engaging video formats.
VideoMagic is more appropriate for merchants who lack existing video content and want a quick and easy way to generate product videos without the need for specialized skills or external resources. It simplifies the video production process and allows merchants to quickly create videos for their storefronts and social media channels. Although ReelUp has much stronger social proof (228 reviews vs 1), VideoMagic might be extremely beneficial for those with minimal time or skills to create videos otherwise.
Common Questions
What is the main difference between ReelUp and VideoMagic?
ReelUp allows you to import videos from platforms like TikTok and Instagram, while VideoMagic uses AI to generate videos from your existing product images.
Which app is better for a merchant with limited video creation skills?
VideoMagic is the better choice for merchants lacking video creation skills, as it automates the video creation process using AI.
Which app is better for a merchant who already has a lot of user-generated video content?
ReelUp is better for merchants with existing user-generated video content, as it allows them to easily import and showcase those videos on their store.
Does either app affect my store's page loading speed?
ReelUp explicitly states that its video widgets are designed to have zero impact on page loading speed. VideoMagic doesn't mention page speed impact in its description.
Which app is likely to be more popular and widely used?
Based on the review counts, ReelUp is currently more popular and widely used than VideoMagic.
Get More From Your Shopify Store
Run audits for SEO, CRO, PageSpeed, and AI visibility. Get a clear report and actionable fixes.
Try Fix My Store