SC Customer Tagging and SupaEasy: AI Functions creator both aim to enhance Shopify operations through automation, but they address fundamentally different needs. SC Customer Tagging focuses on customer segmentation and marketing automation by using tags based on customer behavior. It targets merchants seeking to personalize customer experiences and streamline their marketing efforts. SupaEasy, on the other hand, centers around Shopify Functions, helping merchants customize checkout processes, discounts, shipping, and payments through AI-powered function generation. It caters to both Shopify Plus users migrating from deprecated scripts and other merchants who desire advanced checkout functionalities without requiring extensive coding expertise. While both apps received a 5/5 rating, SupaEasy boasts significantly more reviews (162) compared to SC Customer Tagging (62), potentially indicating broader adoption or longer market presence. The key differentiator lies in their core functionality: SC Customer Tagging offers customer segmentation and marketing workflow automation, while SupaEasy provides AI-driven function generation for checkout customization. SC Customer Tagging emphasizes its connectivity to thousands of apps via Zapier, whereas SupaEasy highlights its support for all Shopify plans and its recognition as a ShopTank winner at Shopify Editions.dev 2025.
62 reviews
162 reviews
Seamless, automated tags for smart customer segmentation, workflows, and emails.
Generate discounts, shipping, payment & validation functions. ShopTank winner at Editions 25.
| Rating | 5/5 | 5/5 |
Rating SC Customer Tagging5/5 SupaEasy: AI Functions creator5/5 | ||
| Reviews | 62 | 162 |
Reviews SC Customer Tagging62 SupaEasy: AI Functions creator162 | ||
| Core Functionality | Customer Segmentation & Marketing Automation | AI-Powered Shopify Function Generation |
Core Functionality SC Customer TaggingCustomer Segmentation & Marketing Automation SupaEasy: AI Functions creatorAI-Powered Shopify Function Generation | ||
| Target Merchant | Merchants seeking personalized marketing & customer lifecycle management | Shopify Plus users migrating from Scripts & merchants needing advanced checkout customization |
Target Merchant SC Customer TaggingMerchants seeking personalized marketing & customer lifecycle management SupaEasy: AI Functions creatorShopify Plus users migrating from Scripts & merchants needing advanced checkout customization | ||
| Ease of Use | Emphasis on seamless automation and workflows. | No coding required with AI function generation. |
Ease of Use SC Customer TaggingEmphasis on seamless automation and workflows. SupaEasy: AI Functions creatorNo coding required with AI function generation. | ||
| Value Proposition | Enhanced customer targeting & marketing efficiency | Advanced checkout customization without coding knowledge |
Value Proposition SC Customer TaggingEnhanced customer targeting & marketing efficiency SupaEasy: AI Functions creatorAdvanced checkout customization without coding knowledge | ||
| Key Feature Highlight | Zapier Integration for app connectivity | ShopTank winner at Shopify Editions.dev 2025 |
Key Feature Highlight SC Customer TaggingZapier Integration for app connectivity SupaEasy: AI Functions creatorShopTank winner at Shopify Editions.dev 2025 | ||
| Shopify Plan Support | Not explicitly stated | All Shopify plans, including merchants not restricted to Shopify Plus |
Shopify Plan Support SC Customer TaggingNot explicitly stated SupaEasy: AI Functions creatorAll Shopify plans, including merchants not restricted to Shopify Plus | ||
For merchants prioritizing personalized marketing, customer lifecycle management, and streamlined workflows based on customer behavior, SC Customer Tagging is the superior choice. Its focus on customer segmentation and tag-based automation provides the tools needed for targeted marketing campaigns. However, if a merchant requires advanced checkout customization, including discounts, shipping, payment, and validation functions, particularly if they are migrating from legacy scripts or lack coding expertise, SupaEasy: AI Functions creator is the clear winner. SupaEasy lowers the barrier to entry for complex checkout modifications.
Therefore, the choice boils down to the merchant's primary need: customer-centric marketing automation (SC Customer Tagging) or checkout customization and function generation (SupaEasy). While both automate aspects of Shopify operations, they serve distinct and largely non-overlapping purposes.
SupaEasy offers a more direct advantage to Shopify Plus merchants, especially those migrating from scripts, by providing easy function generation. SC Customer Tagging is useful for all merchants, regardless of plan, focused on marketing. Plus merchants may already have access to more advanced segmentation tools through other means, making SupaEasy relatively more valuable.
Yes, it is possible to use both apps. SC Customer Tagging can segment customers based on their behavior. That information can then be used by SupaEasy functions. For example, SC Customer Tagging could tag a customer as a 'Loyal Customer' and SupaEasy function can give that customer a special shipping rate.
SupaEasy is explicitly designed for users with no coding experience, using AI to generate functions based on text input. While SC Customer Tagging simplifies customer segmentation, it still requires understanding of customer behavior and tag-based logic; it is less dependent on coding skills, but still relies on analytical thinking. SupaEasy is likely easier for a complete beginner.
SC Customer Tagging highlights its integration with thousands of apps through Zapier. This enables it to trigger actions across various marketing platforms based on customer tags and behaviors. SupaEasy focuses primarily on checkout customization and doesn't explicitly mention broad marketing integrations beyond what functions might directly influence.
No, SupaEasy works for all Shopify plans and is not restricted to Shopify Plus. It explicitly mentions support for merchants not restricted to Shopify Plus.
Run audits for SEO, CRO, PageSpeed, and AI visibility. Get a clear report and actionable fixes.
Try Fix My Store