Scala Parcelamento Installment and Sharely: Social Media Icons are both Shopify apps aiming to improve the customer experience and, ultimately, conversions, but they tackle vastly different aspects of the shopping journey. Scala Parcelamento Installment focuses on payment flexibility by displaying BNPL (Buy Now Pay Later) installment options directly on product pages. It caters to merchants utilizing services like Klarna or Mercado Pago, offering customization of the display and ensuring compatibility across themes and currencies. Its primary strength lies in increasing Average Order Value (AOV) by highlighting affordable payment options. Sharely: Social Media Icons, on the other hand, centers on establishing social proof and driving traffic to a merchant's social media profiles. By adding customizable social media icons and share buttons, the app aims to build trust and encourage customers to engage with the brand across various platforms like Instagram, Facebook, and YouTube. Its strength lies in enhancing brand credibility and expanding reach through social sharing. Both apps fall under the broader category of 'Design Elements' but address entirely different pain points: payment anxiety versus brand visibility.
86 reviews
96 reviews
Show your payment processor installments/parcelamento options below all prices in your store pages
Add social media icons or social share buttons, giving your store credibility and widespread sharing
| Rating | 4.9/5 | 5/5 |
Rating Scala Parcelamento Installment4.9/5 Sharely: Social Media Icons5/5 | ||
| Reviews | 86 | 96 |
Reviews Scala Parcelamento Installment86 Sharely: Social Media Icons96 | ||
| Primary Function | Display BNPL installments | Add social media icons and share buttons |
Primary Function Scala Parcelamento InstallmentDisplay BNPL installments Sharely: Social Media IconsAdd social media icons and share buttons | ||
| Target Merchant | Merchants using BNPL services | Merchants focused on social media marketing and brand building |
Target Merchant Scala Parcelamento InstallmentMerchants using BNPL services Sharely: Social Media IconsMerchants focused on social media marketing and brand building | ||
| Key Benefit | Increased AOV | Enhanced brand credibility and social sharing |
Key Benefit Scala Parcelamento InstallmentIncreased AOV Sharely: Social Media IconsEnhanced brand credibility and social sharing | ||
| Customization | Installment message, color, spacing | Icon style, social bar design, unlimited networks |
Customization Scala Parcelamento InstallmentInstallment message, color, spacing Sharely: Social Media IconsIcon style, social bar design, unlimited networks | ||
| Impact on Theme Files | Read-only access, keeps theme files intact | Not specified, but likely adds code to the theme |
Impact on Theme Files Scala Parcelamento InstallmentRead-only access, keeps theme files intact Sharely: Social Media IconsNot specified, but likely adds code to the theme | ||
| Transaction Handling | Does NOT process transactions | Does not process transactions |
Transaction Handling Scala Parcelamento InstallmentDoes NOT process transactions Sharely: Social Media IconsDoes not process transactions | ||
The choice between Scala Parcelamento Installment and Sharely: Social Media Icons depends entirely on the merchant's priorities. If a merchant is already leveraging Buy Now Pay Later services and wants to make those options more visible to customers to potentially increase sales and AOV, Scala Parcelamento Installment is the clear winner. Its customization options and speed optimization make it a valuable tool.
However, if the focus is on building a strong social media presence, driving traffic to social platforms, and establishing social proof to increase conversions, then Sharely: Social Media Icons is the better choice. The app's wide range of supported social networks and customizable design options make it a versatile solution for social media marketing. Merchants could even benefit from using both apps to address both payment concerns and build social trust.
Scala Parcelamento Installment is specifically optimized for speed, suggesting it prioritizes minimal impact on loading times. While Sharely doesn't explicitly mention speed optimization, the addition of numerous social media icons could potentially affect loading speed if not implemented efficiently. Therefore, Scala Parcelamento Installment likely has less impact.
Scala Parcelamento Installment explicitly states it does NOT process transactions. Sharely also does not appear to process transactions; it simply provides links to your social media profiles.
Both apps appear to be relatively easy to set up. Scala Parcelamento Installment emphasizes the ability to preview changes inside the Shopify theme editor. Sharely highlights flexible design options. The ease of use likely depends on the individual user's technical comfort with design and configuration within the Shopify environment.
If a store doesn't utilize social media, Sharely: Social Media Icons would provide minimal benefit. Scala Parcelamento Installment could still be valuable if the store offers BNPL options.
Yes, both apps address different areas of the customer journey and can be used concurrently. Scala Parcelamento Installment focuses on payment options, while Sharely focuses on social presence. Using both could potentially maximize conversion rates and brand awareness.
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