Sellerboard Profit Analytics vs Zigpoll Customer Surveysfor Shopify (2026)
Sellerboard Profit Analytics and Zigpoll Customer Surveys both aim to improve Shopify operations and provide valuable analytics, but cater to vastly different merchant needs. Sellerboard focuses on financial health, offering real-time profit tracking and detailed cost analysis. It's designed for merchants who want to understand their profitability at a granular level, optimize ad spending, and make data-driven financial decisions. Zigpoll, conversely, is all about customer understanding, providing tools to gather feedback via surveys at various touchpoints. It helps merchants improve customer experience, reduce cart abandonment, and refine marketing strategies using zero-party data and AI analytics. While both apps fall under the 'Operations' and 'Analytics' categories, their functionalities rarely overlap. Sellerboard is about internal financial analysis, while Zigpoll is about external customer insights. One app helps manage expenses and track profits, while the other helps understand customer motivations and pain points. Choosing between them depends entirely on whether a merchant prioritizes financial control or customer relationship management. The notable difference is the user review volume. Zigpoll boasts significantly more reviews (417) and a perfect 5/5 rating, suggesting wider adoption and perhaps easier initial success compared to Sellerboard's 4.6/5 with 56 reviews. This could be due to the relatively lower learning curve and faster time-to-value associated with simple survey tools.
At a Glance
Sellerboard Profit Analytics
56 reviews
Zigpoll Customer Surveys
417 reviews
Detailed Overview
Sellerboard Profit Analytics
Accurate and detailed profit analytics in real-time. Know your numbers. Make data-driven decisions.
Key Features
- Analyze profits by period, product, brand, etc. in an intuitive live dashboard
- Track your Customer Life Time Value and plan your Customer Acquisition Costs
- Download flexible spreadsheet reports or receive them via email
- Enter your COGS by batch, period, as a % of the price, or as fixed values
- Track your advertising efficiency by product and/or UTM tag
Zigpoll Customer Surveys
Post-purchase, pre-purchase, NPS, on-site, email and sms surveys. Tap insights with AI analytics.
Key Features
- Advanced post-purchase surveys that get quality responses. No coding required.
- Customize and translate every detail. Localize for multiple languages.
- Abandoned checkout campaigns. Uncover common pain points and recover carts.
- Connect survey responses to your Shopify customer and order dashboards.
- Compatible with Shopify's Order Status and Thank You Page Checkout Extensions
Feature Comparison
| Rating | 4.6/5 | 5/5 |
Rating Sellerboard Profit Analytics4.6/5 Zigpoll Customer Surveys5/5 | ||
| Reviews | 56 | 417 |
Reviews Sellerboard Profit Analytics56 Zigpoll Customer Surveys417 | ||
| Focus | Profit & Cost Analysis | Customer Surveys & Feedback |
Focus Sellerboard Profit AnalyticsProfit & Cost Analysis Zigpoll Customer SurveysCustomer Surveys & Feedback | ||
| Key Functionality | Real-time profit tracking, COGS management, ad spend analysis | Post-purchase surveys, abandoned cart recovery, AI analytics of survey responses |
Key Functionality Sellerboard Profit AnalyticsReal-time profit tracking, COGS management, ad spend analysis Zigpoll Customer SurveysPost-purchase surveys, abandoned cart recovery, AI analytics of survey responses | ||
| Target Merchant Type | Merchants seeking granular financial control and profitability insights | Merchants prioritizing customer experience and feedback-driven optimization |
Target Merchant Type Sellerboard Profit AnalyticsMerchants seeking granular financial control and profitability insights Zigpoll Customer SurveysMerchants prioritizing customer experience and feedback-driven optimization | ||
| Ease of Use (Inferred) | Potentially steeper learning curve due to financial complexity | Likely easier setup and use due to survey simplicity |
Ease of Use (Inferred) Sellerboard Profit AnalyticsPotentially steeper learning curve due to financial complexity Zigpoll Customer SurveysLikely easier setup and use due to survey simplicity | ||
| Value Proposition | Optimize profitability through detailed financial analysis | Improve customer satisfaction and conversion rates through feedback |
Value Proposition Sellerboard Profit AnalyticsOptimize profitability through detailed financial analysis Zigpoll Customer SurveysImprove customer satisfaction and conversion rates through feedback | ||
Our Verdict
For merchants struggling to understand their true profitability, especially those with complex ad campaigns and varying costs, Sellerboard Profit Analytics is the superior choice. Its focus on detailed financial data and COGS tracking provides the insights needed to optimize pricing and marketing spend. However, for merchants primarily focused on improving customer satisfaction, reducing cart abandonment, and gathering insights for product development and marketing, Zigpoll Customer Surveys is the clear winner. Its ease of use, survey customization options, and AI-powered analysis make it a powerful tool for understanding customer needs.
While both apps provide valuable data, their utility is highly dependent on a merchant's specific priorities. If financial performance is the primary concern, Sellerboard is the better option. If customer understanding and experience are paramount, Zigpoll is the recommended choice. Ideally, merchants with the resources could benefit from using both apps in conjunction to gain a holistic view of their business.
Common Questions
Which app is easier to set up and use?
Zigpoll Customer Surveys is likely easier to set up and use due to its no-code survey creation and simpler overall functionality. Sellerboard's financial analysis features might require more initial configuration and understanding of financial metrics.
Can these apps integrate with each other?
Based on the provided information, there is no explicit mention of direct integration between Sellerboard and Zigpoll. They serve distinct purposes and likely operate independently.
Which app is better for reducing ad spend?
Sellerboard Profit Analytics is better suited for reducing ad spend by tracking advertising efficiency by product and UTM tag, allowing merchants to identify underperforming campaigns.
Which app is better for understanding why customers abandon their carts?
Zigpoll Customer Surveys is better for understanding cart abandonment reasons through its abandoned checkout campaign feature, enabling merchants to directly ask customers for feedback.
Which app is more cost-effective?
The provided information does not include pricing details for either app, making it impossible to determine which is more cost-effective. A merchant would need to compare the pricing plans and features offered by each app to make an informed decision based on their specific needs.
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