Selling Point vs TinyBackup: Backups & restorefor Shopify (2026)
Selling Point and TinyBackup: Backups & Restore, while both listed under the 'Selling online' and 'Store data importer' Shopify categories, address fundamentally different merchant needs. Selling Point focuses on a very specific problem: migrating existing Gift Cards and Store Credits from other platforms (POS systems, websites) into Shopify. It targets merchants switching to Shopify or consolidating systems who have a substantial existing gift card balance liability. TinyBackup, on the other hand, provides a broad data backup and restoration solution, aimed at protecting merchants from data loss due to errors, malicious activity, or app conflicts. Selling Point's core value proposition is saving time and money on gift card migration. It positions itself as a user-friendly alternative to manual data entry or custom development. TinyBackup's value lies in providing peace of mind and business continuity through automated data backups and easy restoration. While both aim to empower merchants, they do so in vastly different areas of store operations. One focuses on a one-time migration task, and the other on ongoing data protection.
At a Glance
Selling Point
45 reviews
TinyBackup: Backups & restore
36 reviews
Detailed Overview
Selling Point
Easily migrate or import Gift Cards or Store Credits from any POS system or website into your store
Key Features
- Migrate your existing Gift Cards from any platform into Shopify Gift Cards.
- Import store credit from another system into a native Store Credit in bulk.
- Ability to import physical gift cards as virtual gift cards in bulk.
- Transform offline Gift Cards into virtual native Gift Cards/Store Credits.
- Bulk generate & auto send out Gift Cards for your marketing promotions.
TinyBackup: Backups & restore
Protect data from loss and unauthorized changes, ensuring easy restoration & security when needed.
Key Features
- Features: Backup crucial data like products, collections, pages, blog & articles
- Ensure data security with automatic, real-time, daily, and on-demand backups.
- Restore your data to a specific time or recover individual versions.
- View precise changes with our detailed backup log viewer.
- Install, activate, and forget; restore only in emergencies.
Feature Comparison
| Rating | 5/5 | 4.9/5 |
Rating Selling Point5/5 TinyBackup: Backups & restore4.9/5 | ||
| Reviews | 45 | 36 |
Reviews Selling Point45 TinyBackup: Backups & restore36 | ||
| Primary Function | Gift Card & Store Credit Migration | Data Backup & Restore |
Primary Function Selling PointGift Card & Store Credit Migration TinyBackup: Backups & restoreData Backup & Restore | ||
| Target Merchant | Merchants migrating to Shopify or consolidating POS systems with existing Gift Card/Store Credit Liabilities. | All Shopify merchants seeking data protection and disaster recovery. |
Target Merchant Selling PointMerchants migrating to Shopify or consolidating POS systems with existing Gift Card/Store Credit Liabilities. TinyBackup: Backups & restoreAll Shopify merchants seeking data protection and disaster recovery. | ||
| Ease of Use | Designed for quick migration in 'minutes not days'. | 'Install, activate, and forget; restore only in emergencies.' |
Ease of Use Selling PointDesigned for quick migration in 'minutes not days'. TinyBackup: Backups & restore'Install, activate, and forget; restore only in emergencies.' | ||
| Value Proposition | Saves time and money by automating Gift Card and Store Credit migration. | Protects against data loss and ensures business continuity through regular backups. |
Value Proposition Selling PointSaves time and money by automating Gift Card and Store Credit migration. TinyBackup: Backups & restoreProtects against data loss and ensures business continuity through regular backups. | ||
| Data Types Supported | Gift Card Balances, Store Credit Balances | Products, Collections, Pages, Blogs, Articles. |
Data Types Supported Selling PointGift Card Balances, Store Credit Balances TinyBackup: Backups & restoreProducts, Collections, Pages, Blogs, Articles. | ||
| Data Action | Import, Migrate, Generate | Backup, Restore |
Data Action Selling PointImport, Migrate, Generate TinyBackup: Backups & restoreBackup, Restore | ||
Our Verdict
Selling Point is the clear choice for merchants who need to migrate existing Gift Cards or Store Credits to Shopify. Its targeted functionality directly addresses this specific need, offering a streamlined and efficient solution. If a merchant does not have this need, Selling Point is irrelevant.
TinyBackup: Backups & restore, conversely, is valuable for virtually *every* Shopify merchant. Data loss can be catastrophic, and having a reliable backup and restore solution is a fundamental best practice. While its rating is slightly lower, the core offering is essential for risk mitigation. For merchants prioritizing the protection of their product data, content, and configurations, TinyBackup: Backups & Restore is the more broadly applicable and crucial app.
Common Questions
Does Selling Point offer data backup capabilities like TinyBackup?
No, Selling Point focuses solely on Gift Card and Store Credit migration and generation. It does not provide a general data backup and restore service.
Can TinyBackup migrate Gift Card balances from another platform?
No, TinyBackup focuses on backing up and restoring store data like products and content. It does not have specific functionality for Gift Card or Store Credit migration.
Which app is easier to use?
Both apps claim to be easy to use. Selling Point emphasizes speed and efficiency in migration, while TinyBackup emphasizes a 'set it and forget it' approach to backups, meaning its ease of use is in the initial setup and then only in emergencies. The core actions within Selling Point happen less frequently, but might take more preparation.
Which app is more important for a new Shopify store?
While both apps can provide value, TinyBackup is generally more important for a new store. Protecting your store's initial setup and product data from day one is crucial. Selling Point only becomes relevant if the merchant is migrating from another platform with existing Gift Card liabilities.
Are there any overlaps in functionality between the apps?
Minimal. Both operate on store data. TinyBackup offers the broader capability of store-wide data backup and recovery. Selling Point helps import and migrate Gift Card and Store Credit data, which it also acts on, but it is not intended for data backup or recovery.
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