Sendcloud and TrackingMore Order Tracking both address the critical shipping needs of Shopify merchants, but they approach the problem from different angles. Sendcloud positions itself as an all-in-one shipping platform, handling everything from label printing and carrier selection to branded tracking and returns management. Its strength lies in streamlining the entire shipping workflow, making it ideal for merchants looking to automate and simplify their shipping operations. TrackingMore Order Tracking, on the other hand, focuses primarily on enhancing the post-purchase customer experience through advanced order tracking and proactive communication. It aims to reduce customer inquiries about order status and increase customer loyalty through branded tracking pages and personalized notifications.
285 reviews
340 reviews
Fast, automated shipping — labels, tracking & returns in one platform built for growing businesses.
Deploy branded order tracking to reduce WISMO calls, build customer trust and drive more revenue.
| Rating | 4.5/5 | 4.9/5 |
Rating Sendcloud4.5/5 TrackingMore Order Tracking4.9/5 | ||
| Reviews | 285 | 340 |
Reviews Sendcloud285 TrackingMore Order Tracking340 | ||
| Core Functionality | End-to-end shipping platform (labels, carriers, tracking, returns) | Branded order tracking and customer notifications |
Core Functionality SendcloudEnd-to-end shipping platform (labels, carriers, tracking, returns) TrackingMore Order TrackingBranded order tracking and customer notifications | ||
| Carrier Integration | 160+ carriers | Implied through tracking, no specific number listed |
Carrier Integration Sendcloud160+ carriers TrackingMore Order TrackingImplied through tracking, no specific number listed | ||
| Focus | Shipping automation and efficiency | Post-purchase customer experience and WISMO reduction |
Focus SendcloudShipping automation and efficiency TrackingMore Order TrackingPost-purchase customer experience and WISMO reduction | ||
| Returns Management | Yes, included | Not mentioned |
Returns Management SendcloudYes, included TrackingMore Order TrackingNot mentioned | ||
| Upselling | Not mentioned | Yes, intelligent upsell system |
Upselling SendcloudNot mentioned TrackingMore Order TrackingYes, intelligent upsell system | ||
| Dropshipping Support | Not explicitly mentioned | Yes, hide Chinese origin |
Dropshipping Support SendcloudNot explicitly mentioned TrackingMore Order TrackingYes, hide Chinese origin | ||
For merchants seeking a complete shipping solution with label generation, carrier selection, and returns management, Sendcloud is the better choice. It streamlines the entire shipping process from checkout to returns. However, for merchants who are already satisfied with their existing shipping setup but want to improve the customer experience and reduce 'Where Is My Order' (WISMO) inquiries, TrackingMore Order Tracking is the stronger option. TrackingMore's focus on branded tracking, personalized notifications, and pre-sales EDD makes it ideal for boosting customer satisfaction and driving revenue through upselling.
TrackingMore Order Tracking explicitly offers a feature to hide Chinese origins, making it a more suitable option for dropshippers concerned about brand perception.
Sendcloud emphasizes easy setup with no code needed, suggesting a simpler initial integration. TrackingMore doesn't explicitly mention ease of setup, but it does offer 24/7 support.
Sendcloud offers more comprehensive shipping features, handling everything from label generation to returns management. TrackingMore focuses specifically on tracking and notifications.
TrackingMore Order Tracking explicitly states that it helps reduce WISMO calls with branded tracking pages and automated notifications. Sendcloud's branded tracking emails, WhatsApp and SMS notifications also contribute to WISMO reduction.
Both apps could be good for international shipping. Sendcloud supports 160+ carriers which can be helpful when shipping internationally. TrackingMore includes multilingual tracking pages, which is also helpful for international customers.
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