SPO ‑ SEO Product Optimizer vs Webrex: SEO Schema & JSON‑LDfor Shopify (2026)

SPO - SEO Product Optimizer and Webrex: SEO Schema & JSON-LD are both SEO apps for Shopify, but they cater to different priorities and levels of technical expertise. SPO focuses on enhancing social media presence and providing keyword research insights, while Webrex emphasizes structured data (schema) generation for improved search engine understanding, particularly in the context of AI-driven search. Webrex boasts significantly more reviews and a perfect rating, suggesting greater user satisfaction and wider adoption. SPO's social media optimization features make it appealing to merchants highly invested in social commerce, whereas Webrex targets those prioritizing technical SEO and leveraging AI trends. Webrex positions itself for the future of AI-driven search, emphasizing its schema generation capabilities for a wide range of content types (products, reviews, FAQs, etc.). This makes it a comprehensive solution for structured data. SPO, on the other hand, focuses on providing keyword data and custom social share images. The choice between the two depends on whether the merchant's primary goal is better social media integration and keyword discovery or a more robust and comprehensive structured data implementation for improved visibility in search engine results pages (SERPs).

SPO - SEO Product Optimizer and Webrex: SEO Schema & JSON-LD are both SEO apps for Shopify, but they cater to different priorities and levels of technical expertise. SPO focuses on enhancing social media presence and providing keyword research insights, while Webrex emphasizes structured data (schema) generation for improved search engine understanding, particularly in the context of AI-driven search. Webrex boasts significantly more reviews and a perfect rating, suggesting greater user satisfaction and wider adoption. SPO's social media optimization features make it appealing to merchants highly invested in social commerce, whereas Webrex targets those prioritizing technical SEO and leveraging AI trends. Webrex positions itself for the future of AI-driven search, emphasizing its schema generation capabilities for a wide range of content types (products, reviews, FAQs, etc.). This makes it a comprehensive solution for structured data. SPO, on the other hand, focuses on providing keyword data and custom social share images. The choice between the two depends on whether the merchant's primary goal is better social media integration and keyword discovery or a more robust and comprehensive structured data implementation for improved visibility in search engine results pages (SERPs).