Subuno vs Yofifor Shopify (2026)
Subuno and Yofi are both highly rated (5/5) fraud prevention apps available on the Shopify app store as of 2026. However, they tackle different types of fraud. Subuno focuses on preventing credit card fraud and chargebacks, utilizing a rules-based system for order screening and automation. It targets merchants who want to customize fraud checks without coding and reduce manual review time of suspicious orders. Yofi, on the other hand, specializes in combating return fraud and policy abuse, using AI detection and telemetry to analyze customer behavior. Yofi's target audience consists of retailers seeking to protect themselves from return fraud, identify serial returners, and safeguard their return policies. While both apps aim to reduce revenue loss due to fraudulent activities, Subuno concentrates on the initial order placement, whereas Yofi focuses on post-purchase returns and policy enforcement. Subuno highlights features such as automated fraud checks and integrated third-party tools for advanced data analytics, while Yofi emphasizes preventing return abuse through AI-driven detection and optimizing return policies.
At a Glance
Subuno
4 reviews
Yofi
3 reviews
Detailed Overview
Subuno
Subuno helps you prevent credit card fraud/chargeback. Customize and automate your order screening.
Key Features
- Automated fraud checks help you flag fraudulent and suspicious orders .
- 15+ manual review tools help you properly research and assess suspicious orders.
- Integrated third party tools provide you with advanced data analytics.
- Automatically flag orders based on risk score/velocity/mismatching addresses.
- Automatically reject/hold orders based on order characteristics.
Yofi
Protecting your brand from return abuse and fraud.
Key Features
- Preventing return fraud and abuse with advanced AI detection.
- Leveraging telemetry to monitor and analyze suspicious customer behaviors.
- Empowering CX reps with risk scores and clear decision rationale.
- Enhancing profitability by safeguarding policies and reducing losses.
- Optimizing & automating return policies to segment good and bad actors.
Feature Comparison
| Rating | 5/5 | 5/5 |
Rating Subuno5/5 Yofi5/5 | ||
| Reviews | 4 | 3 |
Reviews Subuno4 Yofi3 | ||
| Focus | Credit Card Fraud/Chargebacks | Return Fraud/Policy Abuse |
Focus SubunoCredit Card Fraud/Chargebacks YofiReturn Fraud/Policy Abuse | ||
| Technology | Rules-Based System | AI-Driven Detection & Telemetry |
Technology SubunoRules-Based System YofiAI-Driven Detection & Telemetry | ||
| Customization | Customizable fraud checks without coding | Optimizing & automating return policies |
Customization SubunoCustomizable fraud checks without coding YofiOptimizing & automating return policies | ||
| Data Analysis | Integrated Third Party Tools | Analyzing Suspicious Customer Behaviors |
Data Analysis SubunoIntegrated Third Party Tools YofiAnalyzing Suspicious Customer Behaviors | ||
| Target Merchant | Merchants focused on order screening | Merchants managing high return volumes |
Target Merchant SubunoMerchants focused on order screening YofiMerchants managing high return volumes | ||
| Value Proposition | Reduces manual review, flags suspicious orders | Safeguards policies, reduces return losses |
Value Proposition SubunoReduces manual review, flags suspicious orders YofiSafeguards policies, reduces return losses | ||
Our Verdict
Choosing between Subuno and Yofi depends entirely on the type of fraud that presents the biggest threat to your Shopify store. If you are primarily concerned with fraudulent credit card transactions and chargebacks, Subuno is the better choice due to its order screening automation and rules-based approach. Its customization options and integration with third-party analytics tools make it a robust solution for preventing payment fraud.
However, if your business is struggling with excessive or fraudulent returns, including policy abuse and “Did Not Arrive” scams, Yofi is the more appropriate solution. Its AI-powered detection of return fraud and focus on optimizing return policies makes it well-suited for merchants dealing with high return rates and sophisticated return fraud tactics. Ultimately, a store experiencing both types of fraud might consider using both apps for comprehensive protection.
Common Questions
Which app is easier to set up and use?
Based on the descriptions, Subuno offers customization 'without coding,' suggesting a user-friendly interface for setting up fraud checks. Yofi focuses on AI detection, implying a potentially simpler setup process as it leverages automated analysis. However, without user reviews detailing ease of use, it's difficult to definitively say which is easier.
Can Subuno prevent return fraud?
While Subuno focuses on preventing credit card fraud during the order placement, it is unlikely to directly address return fraud. Its key features revolve around analyzing order characteristics and payment details, not post-purchase return behavior.
Does Yofi work for all types of return fraud?
Yofi aims to combat various forms of return fraud, including policy abuse and “Did Not Arrive” schemes. However, the effectiveness against specific types of return fraud will likely depend on the sophistication of its AI detection algorithms and the volume of data it analyzes.
Do either of these apps offer a free trial?
The app descriptions provided do not explicitly mention free trials for either Subuno or Yofi. You would need to check their respective app store listings for current trial information.
Are these apps GDPR compliant?
The provided app descriptions do not explicitly state GDPR compliance for either app. It is essential to check the app documentation or contact the developers directly to confirm GDPR compliance and data privacy practices.
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