Wholesale - All in one and Wholesale Gorilla are both strong Shopify apps designed to facilitate wholesale/B2B sales, but they cater to slightly different merchant needs. Wholesale - All in one positions itself as a 'powerful suite' packed with features and add-ons, seemingly aiming for merchants who need a comprehensive, highly customizable solution right out of the box, encompassing both wholesale and retail capabilities. It highlights a wider range of specific functionalities, like quick order forms, re-order forms, and bulk import. Wholesale Gorilla, on the other hand, emphasizes simplicity, efficiency, and strong customer support. It pitches itself as a solution for merchants seeking a seamless integration of wholesale pricing into their existing stores, coupled with reliable assistance.
235 reviews
270 reviews
Wholesale / Discounts / Tiered Pricing, Order Limit, Shipping, Managing Customers and other addons.
Grow your wholesale / B2B business with a comprehensive and efficient merchant solution.
| Rating | 4.9/5 | 4.8/5 |
Rating Wholesale ‑ All in one4.9/5 Wholesale Gorilla4.8/5 | ||
| Reviews | 235 | 270 |
Reviews Wholesale ‑ All in one235 Wholesale Gorilla270 | ||
| Focus | Wholesale & Retail | Wholesale/B2B |
Focus Wholesale ‑ All in oneWholesale & Retail Wholesale GorillaWholesale/B2B | ||
| Key Differentiator 1 | Add-ons like Quick Order Form & Bulk Import | Strong Customer Support & Simple Integration |
Key Differentiator 1 Wholesale ‑ All in oneAdd-ons like Quick Order Form & Bulk Import Wholesale GorillaStrong Customer Support & Simple Integration | ||
| Key Differentiator 2 | Fixed Pricing Discount Methods | Emphasis on Automation and Efficiency |
Key Differentiator 2 Wholesale ‑ All in oneFixed Pricing Discount Methods Wholesale GorillaEmphasis on Automation and Efficiency | ||
| Target Merchant | Merchants needing comprehensive, customizable features. | Merchants prioritizing simplicity, support, and efficiency. |
Target Merchant Wholesale ‑ All in oneMerchants needing comprehensive, customizable features. Wholesale GorillaMerchants prioritizing simplicity, support, and efficiency. | ||
| Ease of Use (Perception) | Potentially more complex due to numerous features | Presents as easier to use due to 'seamless integration' |
Ease of Use (Perception) Wholesale ‑ All in onePotentially more complex due to numerous features Wholesale GorillaPresents as easier to use due to 'seamless integration' | ||
| Value Proposition | All-in-one wholesale and retail solution with a focus on feature breadth. | Focuses on growth, efficiency, and customer support to scale wholesale business. |
Value Proposition Wholesale ‑ All in oneAll-in-one wholesale and retail solution with a focus on feature breadth. Wholesale GorillaFocuses on growth, efficiency, and customer support to scale wholesale business. | ||
For merchants who require a large toolbox of features and want to customize every aspect of their wholesale and retail operation from a single app, Wholesale - All in one appears to be the stronger choice. Its wide array of features, including unique add-ons like quick order forms and bulk import, provides a lot of flexibility. However, if you prioritize simplicity, efficiency, and top-notch customer support to guide you through the process, especially when scaling your wholesale business, then Wholesale Gorilla is the better option. The focus on seamless integration and readily available expert assistance could save time and frustration in the long run.
Wholesale Gorilla emphasizes 'simple install and seamless integration,' suggesting a potentially easier setup process compared to Wholesale - All in one, which may involve configuring numerous features and add-ons.
Wholesale Gorilla explicitly highlights its 'Customer Service: Experts to help you onboard, troubleshoot, & optimize,' indicating a strong focus on customer support. Wholesale - All in one does not explicitly mention customer support quality or availability.
Both apps claim to be suitable for scaling, but Wholesale Gorilla explicitly mentions 'Pricing tiers for every scale of your business', which may imply more advanced scaling capabilities.
Wholesale Gorilla's emphasis on simplicity and customer support might be more beneficial for smaller businesses entering the wholesale market, as it can help them navigate the initial setup and management.
Both apps offer custom pricing and discounts. Wholesale - All in one specifies Percentage Off, Price Off, and Fixed Price methods, while Wholesale Gorilla highlights quantity breaks. The 'best' option depends on which pricing structures you require.
Run audits for SEO, CRO, PageSpeed, and AI visibility. Get a clear report and actionable fixes.
Try Fix My Store