How to Set Up Abandoned Checkout Automation in Shopify
Recover high-intent shoppers by sending a follow-up after checkout is abandoned.
The Problem
Potential buyers often begin checkout and leave before completing payment, which creates avoidable lost revenue.
What This Automation Solves
Use Shopify Flow to wait, verify no order was placed, and hand the customer into an email or SMS recovery sequence.
When to Use This Automation
- You run paid traffic and want stronger return on ad spend.
- Your store gets enough traffic that manual follow-up is unrealistic.
- You want a fast win from automation.
Workflow
Trigger
Step 1Checkout abandoned
Condition
Step 2Customer has not placed an order after the wait window
Action
Step 3Trigger recovery message in your retention tool
Step-by-Step Setup
- 1
Create a checkout abandonment trigger.
- 2
Add a wait step for 1 to 2 hours.
- 3
Check if an order was completed.
- 4
Send the shopper into email or SMS recovery.
Related Questions
- Does Shopify Flow support abandoned checkout recovery?
- What is the best delay for abandoned checkout follow-up?
Recommended Tools & Apps
Launch this automation
Open Shopify Flow and use this page as your setup blueprint.
Merchant Insight
Checkout recovery usually works best when the first message is timely and not overly promotional.