All in gift vs Ribbon | Giftingfor Shopify (2026)
All in gift and Ribbon | Gifting are both Shopify apps aimed at enabling gifting experiences for merchants, but they cater to different needs and markets. All in gift focuses on a comprehensive suite of features tailored to traditional Japanese gifting customs, including options like 'noshi' (ceremonial wrapping), specific gift wrapping, catalog gifts, and multi-ship options. It also offers e-gifting functionality. Ribbon | Gifting, on the other hand, emphasizes a modern, address-free gifting experience, focusing on driving sales and customer retention through personalized gifting options and upselling opportunities during the redemption process. Ribbon offers campaign-driven gift options, predicting demand, and minimizing overstock. The apps also differ significantly in social proof. All in gift has a substantial number of reviews (132) with a rating of 4.9/5, suggesting wider adoption and a longer track record. Ribbon | Gifting, despite a perfect 5/5 rating, has significantly fewer reviews (9), implying it is newer or has a smaller user base. While both fall under 'Gifts' categories on Shopify, All in gift leans into traditional and culturally specific gift-giving conventions, whereas Ribbon | Gifting offers a more streamlined, modern gifting solution aimed at increasing revenue and engagement.
At a Glance
All in gift
132 reviews
Ribbon | Gifting
9 reviews
Detailed Overview
All in gift
お届け先を指定する「通常ギフト」も、住所がわからない人にも贈れる「eギフト」もこのアプリ1つで対応。熨斗やラッピング、カタログギフト、配送分割（マルチシップ）も対応、リッチなギフト設定が実現できます。
Key Features
- 熨斗、ラッピング、ギフトカード、手提げ袋など日本の商習慣に合わせたギフトオプション対応設定
- 住所を知らない相手にも気軽にギフトが贈れるeギフト（SNSギフト）の受取り URL の発行
- 有名人やインフルエンサーにもギフトを贈れる、お届先住所の匿名化
- ロジレス・オープンロジ・ネクストエンジンなどの各種出荷業務アプリとも連携（今後も連携数拡大予定）
- 受取手の好みが分からない場合も大丈夫、ギフトの受取手が商品を選べるカタログギフト機能
Ribbon | Gifting
Boost Sales & Retention With a Smooth Product Gifting Solution Without Needing Sizes or Addresses
Key Features
- Upsell: Increase AOV with personalized gift-wrapping options for gifted products
- Recommend: Additional products to purchase with the gift as upsells/cross sells
- Delivery: Send gift recipients a link or an email with the gift included
- Customizable: Select which products in your inventory are available for gifting
- Analytics: Unlock gift insights to identify top-gifted items & seasonal trends
Feature Comparison
| Rating | 4.9/5 | 5/5 |
Rating All in gift4.9/5 Ribbon | Gifting5/5 | ||
| Reviews | 132 | 9 |
Reviews All in gift132 Ribbon | Gifting9 | ||
| Target Market | Japanese market & merchants needing comprehensive traditional gift options | General market, focused on sales & retention through modern gifting |
Target Market All in giftJapanese market & merchants needing comprehensive traditional gift options Ribbon | GiftingGeneral market, focused on sales & retention through modern gifting | ||
| Key Features | Noshi, wrapping, catalog gifts, multi-ship, e-gifting, address anonymization, integrations with logistics apps. | Address-free gifting, product-specific gifting, upsells, cross-sells, gift campaigns, analytics. |
Key Features All in giftNoshi, wrapping, catalog gifts, multi-ship, e-gifting, address anonymization, integrations with logistics apps. Ribbon | GiftingAddress-free gifting, product-specific gifting, upsells, cross-sells, gift campaigns, analytics. | ||
| Focus | Providing a full suite of traditional gift-giving options. | Boosting sales and retention through innovative gifting experiences. |
Focus All in giftProviding a full suite of traditional gift-giving options. Ribbon | GiftingBoosting sales and retention through innovative gifting experiences. | ||
| Integration Focus | Logistics and fulfillment services (LogiServe, OpenLogi, NextEngine) | Upselling and cross-selling during the redemption process |
Integration Focus All in giftLogistics and fulfillment services (LogiServe, OpenLogi, NextEngine) Ribbon | GiftingUpselling and cross-selling during the redemption process | ||
| Ease of Use Claim | Easy setup, claiming service introduction in 1 minute. | Implicitly easy, focuses on smooth gifting solution |
Ease of Use Claim All in giftEasy setup, claiming service introduction in 1 minute. Ribbon | GiftingImplicitly easy, focuses on smooth gifting solution | ||
| Value Proposition | Increase sales, acquire new customers through gifting, and implement Japanese gifting customs. | Boost sales, increase average order value (AOV), improve customer retention, and optimize inventory. |
Value Proposition All in giftIncrease sales, acquire new customers through gifting, and implement Japanese gifting customs. Ribbon | GiftingBoost sales, increase average order value (AOV), improve customer retention, and optimize inventory. | ||
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Conversion Audit
Our Verdict
For merchants primarily targeting the Japanese market or those needing to support traditional gift-giving customs and options, All in gift is the clear choice. Its comprehensive feature set catered to specific Japanese traditions, coupled with its broader adoption indicated by the higher review count, makes it well-suited for this niche. Furthermore, its logistics integrations are valuable for efficiently managing gift fulfillment.
On the other hand, Ribbon | Gifting is better suited for merchants aiming to boost sales and retention through modern, streamlined gifting experiences. Its address-free gifting, upsell opportunities, and focus on analytics make it an attractive option for businesses prioritizing revenue growth and customer engagement. Smaller shops may prefer Ribbon due to its focus on upselling and the ease of incorporating gifts into product pages for an immediate sales impact.
Common Questions
Which app is better for Japanese-specific gifting options like noshi?
All in gift offers specific support for Japanese gifting customs like 'noshi' and ceremonial wrapping, making it the superior choice for this market.
Which app is better for merchants wanting to directly increase average order value through gifting?
Ribbon | Gifting's focus on upselling and cross-selling during the gift redemption process makes it the better option for directly increasing AOV.
Which app has more established social proof and a longer track record?
All in gift has significantly more reviews (132) compared to Ribbon | Gifting (9), suggesting a longer track record and potentially more established user base, indicating reliability and trust.
Which app offers integrations with logistics companies for easier shipping?
All in gift integrates with LogiServe, OpenLogi, and NextEngine for streamlined shipping and fulfillment processes.
Which app is better if the merchant wants to offer a simple, modern gifting experience without needing recipient addresses?
Ribbon | Gifting is designed for an address-free gifting experience, making it ideal for merchants prioritizing convenience and a frictionless gifting process.
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