Also Bought CBB vs Zoorix: Bundles & Cross Sellfor Shopify (2026)
Also Bought CBB and Zoorix: Bundles & Cross Sell both aim to increase sales through product recommendations and upselling. However, they differ significantly in their core focus and feature sets. Also Bought CBB specializes in AI-powered 'customers who bought this also bought' recommendations, focusing on product discoverability and seamless integration. Its strength lies in its mature AI algorithm, refined over a decade, and its emphasis on ease of use and customizability of the recommendation widget. Zoorix, on the other hand, takes a broader approach, encompassing volume discounts, tiered pricing, bundles, and cross-sell offers. It is geared toward merchants seeking to implement a wider range of promotional strategies beyond simple product recommendations.
At a Glance
Also Bought CBB
340 reviews
Zoorix: Bundles & Cross Sell
386 reviews
Detailed Overview
Also Bought CBB
Premium product recommendations to increase your sales via cross-sell and product discoverability
Key Features
- Totally customisable UI: easy tuning of all texts, colours, sizes and styles
- The widget can be displayed on both product pages and the cart page
- Many recommendation types: automatic, manual, last seen, by type/collection, etc
- One-click install and out-of-the-box style integration with most popular themes
- Hassle-free operation: High Availability even with BFCM traffic peaks
Zoorix: Bundles & Cross Sell
Set up Volume Discounts, Quantity Breaks & Tiered Pricing with AI Bundles and Cross-Sell.
Key Features
- Volume Discounts & Quantity Breaks with Tiered Pricing
- AI Cross Sell on product pages and native cart drawer
- Bundles, Mix & Match, and Build a Box with discount rules
- BOGO, bulk discount tiers, and free shipping thresholds
- Multi-currency, multi-language, theme compatible, fast setup
Feature Comparison
| Rating | 4.9/5 | 5/5 |
Rating Also Bought CBB4.9/5 Zoorix: Bundles & Cross Sell5/5 | ||
| Reviews | 340 | 386 |
Reviews Also Bought CBB340 Zoorix: Bundles & Cross Sell386 | ||
| Core Function | AI-powered 'Also Bought' recommendations | Volume discounts, bundles, and AI cross-selling |
Core Function Also Bought CBBAI-powered 'Also Bought' recommendations Zoorix: Bundles & Cross SellVolume discounts, bundles, and AI cross-selling | ||
| Pricing Strategy Focus | Cross-selling based on purchase history | Volume discounts, tiered pricing, and BOGO offers |
Pricing Strategy Focus Also Bought CBBCross-selling based on purchase history Zoorix: Bundles & Cross SellVolume discounts, tiered pricing, and BOGO offers | ||
| Target Merchant Type | Merchants prioritizing simple, effective product recommendations with a focus on customer purchase history. | Merchants seeking a comprehensive suite of upselling and cross-selling tools, including volume discounts and bundle creation. |
Target Merchant Type Also Bought CBBMerchants prioritizing simple, effective product recommendations with a focus on customer purchase history. Zoorix: Bundles & Cross SellMerchants seeking a comprehensive suite of upselling and cross-selling tools, including volume discounts and bundle creation. | ||
| Ease of Use | One-click install, out-of-the-box style integration | Fast install, theme compatible |
Ease of Use Also Bought CBBOne-click install, out-of-the-box style integration Zoorix: Bundles & Cross SellFast install, theme compatible | ||
| Value Proposition | Proven Amazon-style recommendations with a mature AI algorithm | Boost AOV with volume discounts, bundles, and AI cross-sell. |
Value Proposition Also Bought CBBProven Amazon-style recommendations with a mature AI algorithm Zoorix: Bundles & Cross SellBoost AOV with volume discounts, bundles, and AI cross-sell. | ||
| Customization | Totally customisable UI: easy tuning of all texts, colours, sizes and styles | Not explicitly mentioned, but inferred from bundle and discount customization options. |
Customization Also Bought CBBTotally customisable UI: easy tuning of all texts, colours, sizes and styles Zoorix: Bundles & Cross SellNot explicitly mentioned, but inferred from bundle and discount customization options. | ||
Our Verdict
For merchants primarily interested in implementing the classic 'customers who bought this also bought' recommendation strategy and seeking a simple, reliable, and highly customizable solution, Also Bought CBB is the superior choice. Its mature AI and focus on product discoverability make it ideal for boosting sales through targeted recommendations. However, for merchants who require a broader set of tools to implement volume discounts, tiered pricing, bundles, and other promotional strategies in addition to cross-selling, Zoorix: Bundles & Cross Sell offers a more comprehensive solution. It caters to merchants looking for a multifaceted approach to increasing AOV and driving sales.
Common Questions
Which app has the better AI for product recommendations?
Also Bought CBB claims its AI has been extensively trained on vast datasets of merchants' products and order history for many years, suggesting a more mature and refined algorithm for 'also bought' recommendations specifically. Zoorix uses AI for cross-selling but doesn't provide the same level of detail about the AI training process.
Which app is easier to set up and use?
Both apps claim fast or one-click installation and theme compatibility. However, Also Bought CBB explicitly highlights its one-click install and out-of-the-box style integration with popular themes, suggesting potentially greater ease of use for users with limited technical expertise.
Which app offers more features beyond cross-selling?
Zoorix clearly offers a wider range of features, including volume discounts, tiered pricing, bundle creation, and BOGO offers, whereas Also Bought CBB focuses primarily on product recommendations. If those features are important, Zoorix is the clear winner.
Which app is better for handling high traffic during peak seasons like BFCM?
Also Bought CBB specifically mentions 'High Availability even with BFCM traffic peaks,' suggesting it's designed to handle large volumes of traffic without performance issues. Zoorix doesn't explicitly mention BFCM readiness.
Which app is more suitable for stores selling products where quantity discounts are common?
Zoorix is undoubtedly the better option. Its core features include volume discounts, quantity breaks, and tiered pricing, which are essential for businesses that commonly offer discounts based on the quantity purchased.
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