Altolinks Influencer Rewards and Rave: Referral, Affiliate, UGC both aim to leverage social influence to drive sales for Shopify merchants. However, they approach this goal with different scopes and target different user bases. Altolinks focuses specifically on Instagram influencer marketing, emphasizing rewards for Instagram posts, referral sales, and audience verification. It aims to automate the influencer reward process based on concrete actions and performance metrics, such as Instagram mentions, traffic, and sales. Rave, on the other hand, offers a broader solution encompassing referral, affiliate, and User-Generated Content (UGC) campaigns. It positions itself as a comprehensive platform for turning customers into brand advocates through various incentive structures, including cash and free items, across multiple touchpoints.
12 reviews
14 reviews
Reward ambassadors who refer sales and post on Instagram. Motivate influencers to drive sales.
No more boring incentives! Maximize your referral, affiliate, and UGC efforts with cash + free items
| Rating | 5/5 | 5/5 |
Rating Altolinks Influencer Rewards5/5 Rave: Referral, Affiliate, UGC5/5 | ||
| Reviews | 12 | 14 |
Reviews Altolinks Influencer Rewards12 Rave: Referral, Affiliate, UGC14 | ||
| Focus | Instagram Influencer Marketing | Referral, Affiliate, & UGC Marketing |
Focus Altolinks Influencer RewardsInstagram Influencer Marketing Rave: Referral, Affiliate, UGCReferral, Affiliate, & UGC Marketing | ||
| Reward Types | Store credit, cash, or gifts | Cash rewards + free gifts |
Reward Types Altolinks Influencer RewardsStore credit, cash, or gifts Rave: Referral, Affiliate, UGCCash rewards + free gifts | ||
| Target Merchant | Merchants heavily reliant on Instagram marketing | Merchants seeking a comprehensive referral/affiliate program |
Target Merchant Altolinks Influencer RewardsMerchants heavily reliant on Instagram marketing Rave: Referral, Affiliate, UGCMerchants seeking a comprehensive referral/affiliate program | ||
| Automation Level | Automated reward rules based on Instagram mentions, traffic, and sales | Automates all steps of referral, affiliate, and UGC campaigns |
Automation Level Altolinks Influencer RewardsAutomated reward rules based on Instagram mentions, traffic, and sales Rave: Referral, Affiliate, UGCAutomates all steps of referral, affiliate, and UGC campaigns | ||
| Ease of Use (implied) | Mobile-friendly portal for influencers | Simple configuration + robust reporting |
Ease of Use (implied) Altolinks Influencer RewardsMobile-friendly portal for influencers Rave: Referral, Affiliate, UGCSimple configuration + robust reporting | ||
| Value Proposition | Automate and optimize Instagram influencer marketing | Maximize referral, affiliate, and UGC efforts with diverse incentives |
Value Proposition Altolinks Influencer RewardsAutomate and optimize Instagram influencer marketing Rave: Referral, Affiliate, UGCMaximize referral, affiliate, and UGC efforts with diverse incentives | ||
For Shopify merchants whose primary marketing strategy relies heavily on Instagram influencers, Altolinks Influencer Rewards is the more targeted solution. Its focus on Instagram-specific metrics, audience verification, and reward automation makes it well-suited for those seeking to optimize their influencer campaigns. Rave: Referral, Affiliate, UGC, on the other hand, is better suited for merchants looking for a broader approach to customer acquisition and brand advocacy. Its comprehensive platform encompassing referral, affiliate, and UGC campaigns offers greater flexibility and potential for wider reach, although it may require more initial setup and management compared to the more focused Altolinks.
Altolinks explicitly mentions integration with Klaviyo for custom email sending. Rave doesn't specify any integrations in its description.
Rave's emphasis on simplicity and quick setup suggests it might be easier for beginners to implement a basic referral program compared to Altolinks' more specific focus on Instagram influencers.
Altolinks offers Instagram audience demographics verification, which helps merchants assess the suitability of potential influencers. Rave does not explicitly offer influencer verification, although it might indirectly help by tracking UGC performance.
Both apps offer a range of reward options. Altolinks mentions store credit, cash, and gifts, while Rave focuses on cash and free items. The 'Customise Rewards' feature of Altolinks suggests greater flexibility in tailoring rewards.
Neither app explicitly mentions fraud protection. Merchants should research the apps' security measures and consider implementing their own fraud detection processes.
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