Altolinks Influencer Rewards vs Swish (formerly Wishlist King)for Shopify (2026)
Altolinks Influencer Rewards and Swish (formerly Wishlist King) both aim to enhance customer loyalty on Shopify, but they approach it from vastly different angles. Altolinks directly targets influencer marketing, providing tools to reward brand ambassadors based on Instagram mentions, referred traffic, and sales. It's focused on leveraging social media influence to drive conversions. Swish, on the other hand, centers around the wishlist functionality, aiming to improve the customer shopping journey and drive sales through personalized notifications and insights into product preferences. Altolinks' strength lies in its automation of influencer management, particularly for merchants heavily reliant on Instagram marketing. Features like automated rewards, audience demographic verification, and Klaviyo integration streamline the process of incentivizing and managing influencers. Swish excels in providing a seamless wishlist experience, robust analytics, and extensive integrations with marketing platforms like Klaviyo, GA4, and Meta. Its free setup and customization service is a significant advantage for merchants seeking a tailored solution. Swish’s focus is on enhancing the standard customer experience whereas Altolinks aims to tap into a specific marketing segment.
At a Glance
Altolinks Influencer Rewards
12 reviews
Swish (formerly Wishlist King)
273 reviews
Detailed Overview
Altolinks Influencer Rewards
Reward ambassadors who refer sales and post on Instagram. Motivate influencers to drive sales.
Key Features
- Get Tagged on Instagram: Reward IG posts that drive traffic to your store
- Motivate Influencer Sales: Reward them automatically based on referred sales
- Verify Instagram Demographics: Create an application form for new ambassadors
- Customise Rewards: reward with store credit, cash, or gifts
- Language & Currency Support: supports all currencies and custom languages
Swish (formerly Wishlist King)
Unlock additional revenue with a feature rich wishlist solution that drives customer engagement.
Key Features
- Allow customers to Wishlist items throughout their entire shopping journey.
- Gain meaningful insights with advanced analytics and wishlist curation.
- Integrates with all themes to seamlessly match your stores aesthetic.
- Free setup & customisation service ensures everything looks and works perfectly.
- Leverage our Klaviyo, GA4 and Meta integrations - all available out of the box.
Feature Comparison
| Rating | 5/5 | 5/5 |
Rating Altolinks Influencer Rewards5/5 Swish (formerly Wishlist King)5/5 | ||
| Reviews | 12 | 273 |
Reviews Altolinks Influencer Rewards12 Swish (formerly Wishlist King)273 | ||
| Core Function | Influencer Rewards | Wishlist Management |
Core Function Altolinks Influencer RewardsInfluencer Rewards Swish (formerly Wishlist King)Wishlist Management | ||
| Primary Benefit | Automated influencer incentives | Improved customer journey and conversion |
Primary Benefit Altolinks Influencer RewardsAutomated influencer incentives Swish (formerly Wishlist King)Improved customer journey and conversion | ||
| Key Integrations | Klaviyo | Klaviyo, GA4, Meta |
Key Integrations Altolinks Influencer RewardsKlaviyo Swish (formerly Wishlist King)Klaviyo, GA4, Meta | ||
| Customization | Customizable rewards | Free setup & customization service |
Customization Altolinks Influencer RewardsCustomizable rewards Swish (formerly Wishlist King)Free setup & customization service | ||
| Target Merchant | Businesses focused on Instagram marketing & influencer partnerships | Businesses looking to improve customer engagement and sales through wishlists |
Target Merchant Altolinks Influencer RewardsBusinesses focused on Instagram marketing & influencer partnerships Swish (formerly Wishlist King)Businesses looking to improve customer engagement and sales through wishlists | ||
| Ease of Use (implied) | Likely straightforward reward setup based on triggers | Potentially easier due to free setup and customisation |
Ease of Use (implied) Altolinks Influencer RewardsLikely straightforward reward setup based on triggers Swish (formerly Wishlist King)Potentially easier due to free setup and customisation | ||
| Value Proposition | Increased sales and brand awareness via influencers | Increased conversion rates and customer satisfaction |
Value Proposition Altolinks Influencer RewardsIncreased sales and brand awareness via influencers Swish (formerly Wishlist King)Increased conversion rates and customer satisfaction | ||
Our Verdict
For Shopify merchants heavily invested in Instagram marketing and actively seeking to leverage influencer partnerships, Altolinks Influencer Rewards is the clear choice. Its features directly address the challenges of managing and incentivizing influencers. Merchants who rely less on influencer marketing and are looking for a more general solution to improve customer engagement and drive sales through wishlists should opt for Swish (formerly Wishlist King). Swish's comprehensive features, including robust analytics and extensive integrations, provide a well-rounded approach to enhancing the customer shopping experience and increasing conversions.
The number of reviews heavily favors Swish, suggesting greater overall adoption and potentially broader applicability. However, the 5/5 rating for both apps suggests both are well-regarded by their respective user bases. A merchant should carefully consider their marketing strategy and customer engagement goals before choosing between these two apps. If the merchant uses influencer marketing substantially, Altolinks will provide superior value. Otherwise, Swish is the better choice.
Common Questions
Which app is easier to set up?
Swish offers a free setup and customization service which makes it likely to be easier to configure, especially for less tech-savvy merchants. Altolinks' setup process will likely be more involved.
Which app is better for increasing average order value (AOV)?
Swish's wishlist functionality can indirectly increase AOV by encouraging customers to save and later purchase more items. Altolinks might also drive AOV through increased traffic and awareness from influencers.
Which app provides more detailed analytics?
Swish boasts advanced analytics and wishlist curation, which suggests it offers more comprehensive data on customer preferences and shopping behavior compared to Altolinks, where analytics are focused on influencer performance.
Which app is best for a new Shopify store?
Swish is likely a better starting point for a new store, as a strong wishlist feature will improve customer experience at the start. Influencer marketing using Altolinks would be better once a store has products and a brand image to show off.
Which app has better integration with other marketing tools?
Both apps integrate with Klaviyo, a popular email marketing platform. However, Swish also integrates with GA4 and Meta, offering a broader range of marketing integrations.
Get More From Your Shopify Store
Run audits for SEO, CRO, PageSpeed, and AI visibility. Get a clear report and actionable fixes.
Try Fix My Store