Bloggle: Powerful Blog Builder vs Sherpas: Smart SEOfor Shopify (2026)
Bloggle: Powerful Blog Builder and Sherpas: Smart SEO both aim to improve a Shopify store's performance, but they approach it from different angles. Bloggle focuses specifically on enhancing blog content creation and optimization, emphasizing ease of use through its drag-and-drop editor and pre-built templates designed for conversions. It targets merchants who want to create engaging blog content directly on Shopify and optimize it for search engines and sales using built-in tools. Sherpas: Smart SEO, on the other hand, takes a broader approach to SEO, offering tools to improve meta tags, image optimization, page speed, and structured data. Sherpas targets merchants seeking comprehensive SEO solutions, including AI-powered content generation and automation of complex SEO tasks. While Bloggle is centered around blog-specific SEO and design, Sherpas aims to improve the overall SEO health of the entire Shopify store. The significantly higher number of reviews for Sherpas suggests wider adoption or longer market presence, while Bloggle's focus on a specific area might appeal to those with established websites and the tools mentioned by Sherpas.
At a Glance
Bloggle: Powerful Blog Builder
298 reviews
Sherpas: Smart SEO
842 reviews
Detailed Overview
Bloggle: Powerful Blog Builder
Design your blog, boost SEO, and drive sales with Bloggle’s easy drag-and-drop blog app.
Key Features
- Drag-and-drop editor: Add blog to Shopify, no coding needed!
- Pre-built sections: Table of contents, FAQ, author, Klaviyo forms and more.
- Shopify blog templates: High-converting theme designs by industry.
- SEO & UX live scoring: Improve rankings as you build.
- Embed products from your store and showcase image galleries.
Sherpas: Smart SEO
Put your SEO on solid ground, improve rankings, drive more organic traffic, and boost sales.
Key Features
- Generate compelling product Meta Tags & Alt Tags with AI (ChatGPT-4 Turbo).
- Optimize your store images and page speed for better UX and higher SEO rank.
- Add JSON-LD structured data so that Google understands your store better.
- Automatically detect and fix broken onsite, visited, or external links.
- Have a detailed backlinks report and improve your link-building strategy.
Feature Comparison
| Rating | 4.9/5 | 5/5 |
Rating Bloggle: Powerful Blog Builder4.9/5 Sherpas: Smart SEO5/5 | ||
| Reviews | 298 | 842 |
Reviews Bloggle: Powerful Blog Builder298 Sherpas: Smart SEO842 | ||
| Primary Focus | Blog Content Creation & SEO | Comprehensive Store SEO |
Primary Focus Bloggle: Powerful Blog BuilderBlog Content Creation & SEO Sherpas: Smart SEOComprehensive Store SEO | ||
| Key Feature - Content Creation | Drag-and-drop editor & templates | AI-powered Meta Tag & Alt Tag Generation |
Key Feature - Content Creation Bloggle: Powerful Blog BuilderDrag-and-drop editor & templates Sherpas: Smart SEOAI-powered Meta Tag & Alt Tag Generation | ||
| Key Feature - Technical SEO | SEO & UX live scoring | Image optimization & page speed tools |
Key Feature - Technical SEO Bloggle: Powerful Blog BuilderSEO & UX live scoring Sherpas: Smart SEOImage optimization & page speed tools | ||
| Target Merchant | Blog-focused merchants | Merchants needing comprehensive SEO assistance |
Target Merchant Bloggle: Powerful Blog BuilderBlog-focused merchants Sherpas: Smart SEOMerchants needing comprehensive SEO assistance | ||
| Ease of Use | Intuitive, no-code editor | Automation & simplified SEO tasks |
Ease of Use Bloggle: Powerful Blog BuilderIntuitive, no-code editor Sherpas: Smart SEOAutomation & simplified SEO tasks | ||
| Value Proposition | Enhanced blog content for SEO & conversions | Improved overall SEO health & organic traffic |
Value Proposition Bloggle: Powerful Blog BuilderEnhanced blog content for SEO & conversions Sherpas: Smart SEOImproved overall SEO health & organic traffic | ||
Our Verdict
For merchants prioritizing blog content as a key marketing channel, Bloggle: Powerful Blog Builder is the clear choice. Its drag-and-drop editor, pre-built templates, and SEO scoring specifically for blog posts provide a user-friendly environment to create engaging and optimized blog content. However, for merchants looking for a holistic solution to improve their store's overall SEO performance, including technical SEO aspects like page speed and image optimization, Sherpas: Smart SEO is the more suitable option. While both apps have high ratings, Sherpas boasts a larger number of reviews, potentially indicating broader appeal or a longer track record, or better tools.
Ultimately, the best choice depends on the merchant's specific needs and SEO goals. If a merchant already has a system for managing other areas of SEO, Bloggle's blog-focused strengths might be a better supplement. If a merchant seeks a single app that can handle a wide array of SEO tasks including AI-powered content generation, Sherpas: Smart SEO will likely prove more valuable.
Common Questions
Which app is easier to use for someone with no coding experience?
Bloggle: Powerful Blog Builder appears easier for non-coders due to its drag-and-drop editor and pre-built templates. Sherpas: Smart SEO automates some processes, but also requires understanding of SEO concepts.
Which app is better for improving organic traffic from blog content?
Bloggle: Powerful Blog Builder is specifically designed to improve organic traffic through optimized blog posts, offering features like SEO & UX live scoring.
Which app is more suitable for a store with many product images?
Sherpas: Smart SEO offers image optimization features, making it more suitable for stores with a large number of product images that need to be optimized for SEO.
Does either app offer customer support?
The provided data doesn't explicitly mention customer support for either app. You would need to consult the app listings within the Shopify App Store for that information.
Which app offers a more comprehensive approach to SEO?
Sherpas: Smart SEO takes a more comprehensive approach by addressing a wider range of SEO factors, including meta tags, page speed, structured data, and broken links.
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