Essential Free Shipping Upsell and Gojiberry Survey & Feedback, while both listed in the 'Upsell and cross-sell' category on Shopify, address drastically different business needs. Essential Free Shipping Upsell focuses on increasing Average Order Value (AOV) by incentivizing customers to add more items to their cart to reach a free shipping threshold. It achieves this through a progress bar and integrated cart upsells and cross-sells. Gojiberry Survey & Feedback, on the other hand, is centered around gathering customer data and feedback through pre- and post-purchase surveys, aiming to improve marketing attribution, product development, and overall customer understanding. Essential Free Shipping Upsell's strength lies in its immediate impact on sales and revenue, offering features like customizable free shipping bars, cart upsells, and revenue tracking. Its target audience is merchants looking for a quick and easy way to boost AOV. Gojiberry's strength is in providing actionable customer insights, using surveys delivered via various channels (email, QR codes, product inserts) and offering advanced segmentation and conditional logic for targeted surveys. Its target audience includes merchants focused on understanding customer behavior and optimizing their marketing and product strategies based on customer feedback, even integrating with Shopify Extensibility for a more seamless experience. The key distinction lies in Essential's focus on immediate sales uplift versus Gojiberry's long-term customer understanding and marketing optimization.
438 reviews
28 reviews
Increase Profits, AOV & Sales With A Free Shipping Progress Bar Cart Goal and Cart Upsell.
Scale ads & marketing with pre-purchase & post-purchase surveys for emails, product inserts, & SNS.
| Rating | 5/5 | 5/5 |
Rating Essential Free Shipping Upsell5/5 Gojiberry Survey & Feedback5/5 | ||
| Reviews | 438 | 28 |
Reviews Essential Free Shipping Upsell438 Gojiberry Survey & Feedback28 | ||
| Primary Goal | Increase AOV & Sales | Gather Customer Feedback & Improve Marketing |
Primary Goal Essential Free Shipping UpsellIncrease AOV & Sales Gojiberry Survey & FeedbackGather Customer Feedback & Improve Marketing | ||
| Main Feature | Free Shipping Progress Bar & Cart Upselling | Pre & Post-Purchase Surveys |
Main Feature Essential Free Shipping UpsellFree Shipping Progress Bar & Cart Upselling Gojiberry Survey & FeedbackPre & Post-Purchase Surveys | ||
| Ease of Use | Customisable, but focuses on free shipping setup | 1-minute no code setup with templates |
Ease of Use Essential Free Shipping UpsellCustomisable, but focuses on free shipping setup Gojiberry Survey & Feedback1-minute no code setup with templates | ||
| Data Focus | Revenue Tracking via Free Shipping Bar | Customer Insights via Surveys & Analytics Dashboard |
Data Focus Essential Free Shipping UpsellRevenue Tracking via Free Shipping Bar Gojiberry Survey & FeedbackCustomer Insights via Surveys & Analytics Dashboard | ||
| Integration | Online Store 2.0 Themes | Shopify Extensibility |
Integration Essential Free Shipping UpsellOnline Store 2.0 Themes Gojiberry Survey & FeedbackShopify Extensibility | ||
| Marketing Channel Focus | On-Site | Multi-Channel (Email, Product Inserts, SNS) |
Marketing Channel Focus Essential Free Shipping UpsellOn-Site Gojiberry Survey & FeedbackMulti-Channel (Email, Product Inserts, SNS) | ||
| Value Proposition | Immediate Revenue Boost | Long-Term Customer Understanding & Marketing Optimization |
Value Proposition Essential Free Shipping UpsellImmediate Revenue Boost Gojiberry Survey & FeedbackLong-Term Customer Understanding & Marketing Optimization | ||
For merchants primarily concerned with immediately boosting sales and AOV through free shipping incentives and cart upsells, Essential Free Shipping Upsell is the clear choice. Its features are directly geared towards encouraging customers to spend more. It's ideal for stores that have a clear understanding of their cost margins and can strategically set free shipping thresholds to maximize profit.
However, for merchants prioritizing a deeper understanding of their customers, improving marketing attribution, and optimizing product development based on customer feedback, Gojiberry Survey & Feedback is the better option. It provides tools for gathering and analyzing customer data, enabling businesses to make more informed decisions. While it may not offer an immediate sales lift like Essential Free Shipping Upsell, its long-term benefits for customer understanding and marketing effectiveness are significant.
Gojiberry Survey & Feedback claims a 1-minute no-code setup, while Essential Free Shipping Upsell, while customisable, requires configuration of the free shipping bar and upsell offers.
Essential Free Shipping Upsell is more likely to generate immediate revenue due to its focus on incentivizing customers to add more to their cart.
Gojiberry Survey & Feedback excels at providing insights into customer behavior through its survey tools and analytics dashboard.
Essential Free Shipping Upsell explicitly mentions translation support, while Gojiberry highlights "language localization" as part of its customization features.
Gojiberry Survey & Feedback is specifically designed to help you understand where your customers come from through marketing attribution surveys.
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