EZ AI: SEO Optimizer & AI Blog vs Sherpas: Smart SEOfor Shopify (2026)
Both EZ AI: SEO Optimizer & AI Blog and Sherpas: Smart SEO are Shopify apps designed to improve a merchant's search engine optimization (SEO) and drive organic traffic. EZ AI positions itself as an all-in-one SEO solution focused on simplicity and ease of use, highlighting its ability to scan the entire store, bulk-optimize various elements, and generate SEO-optimized blog content. Sherpas: Smart SEO, on the other hand, emphasizes comprehensive SEO management, including AI-powered meta tag generation and a focus on link management and broken link detection. A key difference lies in EZ AI's inclusion of a blog content generation feature, while Sherpas prioritizes in-depth SEO analysis and backlink management capabilities.
At a Glance
EZ AI: SEO Optimizer & AI Blog
373 reviews
Sherpas: Smart SEO
842 reviews
Detailed Overview
EZ AI: SEO Optimizer & AI Blog
Boost organic traffic and speed in a few clicks — SEO made simple for anyone, no expert needed.
Key Features
- Full-store SEO scan: audit all images, products, collections, blogs, and pages.
- Page speed: Optimize images, add lazy loading, instant page, preloading & more.
- Bulk SEO: Fix image alt text, size, meta tags, descriptions, URLs in few clicks
- SEO Blog: Write SEO-optimized blogs in minutes with AI that people actually read
- Technical SEO: All SEO Schema's that you need (JSON-LD) + HTML sitemap
Sherpas: Smart SEO
Put your SEO on solid ground, improve rankings, drive more organic traffic, and boost sales.
Key Features
- Generate compelling product Meta Tags & Alt Tags with AI (ChatGPT-4 Turbo).
- Optimize your store images and page speed for better UX and higher SEO rank.
- Add JSON-LD structured data so that Google understands your store better.
- Automatically detect and fix broken onsite, visited, or external links.
- Have a detailed backlinks report and improve your link-building strategy.
Feature Comparison
| Rating | 4.9/5 | 5/5 |
Rating EZ AI: SEO Optimizer & AI Blog4.9/5 Sherpas: Smart SEO5/5 | ||
| Reviews | 373 | 842 |
Reviews EZ AI: SEO Optimizer & AI Blog373 Sherpas: Smart SEO842 | ||
| AI-Powered Content | SEO-optimized blog generation | Meta & Alt Tag Generation (ChatGPT-4 Turbo) |
AI-Powered Content EZ AI: SEO Optimizer & AI BlogSEO-optimized blog generation Sherpas: Smart SEOMeta & Alt Tag Generation (ChatGPT-4 Turbo) | ||
| Link Management | Not specified | Broken link detection & Backlink reports |
Link Management EZ AI: SEO Optimizer & AI BlogNot specified Sherpas: Smart SEOBroken link detection & Backlink reports | ||
| SEO Scan | Full-store audit (images, products, etc.) | General SEO improvements tools |
SEO Scan EZ AI: SEO Optimizer & AI BlogFull-store audit (images, products, etc.) Sherpas: Smart SEOGeneral SEO improvements tools | ||
| Target Merchant | Merchants needing content and broad SEO fixes quickly | Merchants seeking in-depth SEO analysis and backlink management |
Target Merchant EZ AI: SEO Optimizer & AI BlogMerchants needing content and broad SEO fixes quickly Sherpas: Smart SEOMerchants seeking in-depth SEO analysis and backlink management | ||
| Ease of Use Focus | Simplified SEO for non-experts | Easy interface for complex tasks |
Ease of Use Focus EZ AI: SEO Optimizer & AI BlogSimplified SEO for non-experts Sherpas: Smart SEOEasy interface for complex tasks | ||
| Value Proposition | SEO made simple, boost traffic quickly | Comprehensive SEO tools, higher rankings, more traffic |
Value Proposition EZ AI: SEO Optimizer & AI BlogSEO made simple, boost traffic quickly Sherpas: Smart SEOComprehensive SEO tools, higher rankings, more traffic | ||
Our Verdict
EZ AI: SEO Optimizer & AI Blog is better suited for merchants who need a quick and easy way to improve their SEO, particularly those who struggle with content creation and require AI assistance in generating blog posts. The full-store scan and bulk optimization features provide immediate value for stores with existing SEO issues. Sherpas: Smart SEO caters to merchants seeking a more in-depth SEO management solution, particularly those interested in monitoring backlinks, identifying broken links, and leveraging AI (ChatGPT-4 Turbo) for advanced meta tag and alt tag optimization. If blog creation is not a high priority and a focus on comprehensive SEO analysis is desired, Sherpas: Smart SEO is the better choice.
Common Questions
Which app is easier to use for a beginner?
EZ AI is likely easier for beginners due to its focus on simplicity and streamlined bulk optimization. The description explicitly states SEO is made simple and no expert is needed. Sherpas requires a slightly deeper understanding of SEO principles to effectively utilize its more advanced features.
Which app is better for blog content creation?
EZ AI is significantly better for blog content creation as it has a dedicated 'SEO Blog' feature with AI assistance. Sherpas doesn't offer blog creation capabilities.
Which app offers better technical SEO?
Both apps mention JSON-LD schema and HTML sitemaps, suggesting similar capabilities. However, Sherpas' broken link detection gives it a slight edge in maintaining technical SEO health.
Which app leverages the most advanced AI?
Sherpas explicitly mentions using ChatGPT-4 Turbo for meta tag and alt tag generation, indicating a more cutting-edge AI implementation compared to EZ AI's more general AI-powered blog and text generation.
Which app has more social proof?
Sherpas: Smart SEO has significantly more reviews (842) than EZ AI: SEO Optimizer & AI Blog (373), suggesting greater adoption and potentially stronger overall satisfaction within the Shopify merchant community.
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