EZLabel: Australia Post Ship vs Innosendfor Shopify (2026)
EZLabel: Australia Post Ship and Innosend are both Shopify apps designed to streamline the shipping process, but they cater to different needs and target audiences. EZLabel is specifically tailored for Australian merchants using Australia Post MyPost Business. Its strength lies in its simplicity and automation, offering quick label printing, order fulfillment, and tracking with only a few clicks. It also supports diverse shipping options like international, express, custom packaging, and signature on delivery. In contrast, Innosend positions itself as a comprehensive shipping solution focused on cost savings and growth enablement. It emphasizes personalized support, rapid setup, and competitive rates, even accommodating existing carrier contracts.
At a Glance
EZLabel: Australia Post Ship
459 reviews
Innosend
4 reviews
Detailed Overview
EZLabel: Australia Post Ship
Australia Post MyPost Business shipping labels made easy
Key Features
- Only two clicks to print, fulfil and track shipping labels and orders
- Supports custom or flat rate packaging, signature on delivery and extra cover
- Partial fulfillments, multiple locations and packing slips
- Ship internationally or locally using standard or express shipping
- Print using thermal label printers or standard laser printers
Innosend
De meest eenvoudige verzendsoftware om je e-commerce bedrijf te laten groeien.
Key Features
- Met persoonlijke hulp helpen wij jouw groei te realiseren.
- Binnen 3 minuten ben jij klaar om te verzenden.
- De laagste tarieven, ook met jouw eigen contract.
Feature Comparison
| Rating | 5/5 | 4/5 |
Rating EZLabel: Australia Post Ship5/5 Innosend4/5 | ||
| Reviews | 459 | 4 |
Reviews EZLabel: Australia Post Ship459 Innosend4 | ||
| Target Carrier | Australia Post MyPost Business | Multiple Carriers (implied) |
Target Carrier EZLabel: Australia Post ShipAustralia Post MyPost Business InnosendMultiple Carriers (implied) | ||
| Target Market | Australian merchants | Not explicitly stated (likely wider, potentially European based on language) |
Target Market EZLabel: Australia Post ShipAustralian merchants InnosendNot explicitly stated (likely wider, potentially European based on language) | ||
| Key Benefit | Automation and speed | Cost savings and support for growth |
Key Benefit EZLabel: Australia Post ShipAutomation and speed InnosendCost savings and support for growth | ||
| Ease of Use | Two-click label printing | 3-minute setup |
Ease of Use EZLabel: Australia Post ShipTwo-click label printing Innosend3-minute setup | ||
| Support | Not explicitly stated | Personalized support |
Support EZLabel: Australia Post ShipNot explicitly stated InnosendPersonalized support | ||
| Shipping Options | International, Express, Custom Packaging, Signature | Not explicitly stated, but likely broad |
Shipping Options EZLabel: Australia Post ShipInternational, Express, Custom Packaging, Signature InnosendNot explicitly stated, but likely broad | ||
Our Verdict
EZLabel: Australia Post Ship is the clear choice for Australian merchants already using or planning to use Australia Post MyPost Business. Its high rating and numerous positive reviews strongly suggest reliability and user satisfaction. The streamlined two-click process offers significant time savings. Innosend, with its focus on cost savings and personalized support, may appeal to merchants seeking a more comprehensive shipping solution and exploring different carrier options. However, the limited number of reviews makes it harder to gauge its overall performance and reliability. For merchants outside of Australia or those not tied to Australia Post, Innosend might be worth exploring further, but they should proceed with caution and thoroughly investigate its features and user feedback.
Common Questions
Which app is easier to set up and use?
EZLabel's description suggests extreme ease of use with its two-click label printing process. Innosend claims a 3-minute setup time. Both appear relatively easy to implement, but EZLabel likely requires fewer steps for each individual shipment after initial setup.
Which app is better for international shipping?
Both apps claim to support international shipping. EZLabel explicitly mentions standard and express options. Innosend's international capabilities are implied but not detailed.
Which app provides better customer support?
Innosend explicitly mentions "personal assistance" to help you grow. EZLabel does not mention its level of customer support in the description. Therefore, Innosend likely provides better customer support.
Which app is more reliable?
Based on the number of reviews and ratings, EZLabel is likely more reliable due to the overwhelmingly positive feedback and the sheer volume of reviews (459) compared to Innosend (4).
Which app offers better pricing?
EZLabel's pricing is not mentioned in the description. Innosend claims to offer "de laagste tarieven, ook met jouw eigen contract," suggesting potential cost savings. However, a true price comparison would require further investigation and specific pricing details for both apps.
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