EZLabel: Australia Post Ship vs ShipStationfor Shopify (2026)

EZLabel: Australia Post Ship and ShipStation, while both falling under the Shopify Orders and Shipping categories, cater to distinct segments of the e-commerce market. EZLabel positions itself as a highly focused and efficient solution for Australian merchants exclusively using Australia Post's MyPost Business. Its strength lies in its simplicity and direct integration, promising label creation, order fulfillment, and tracking in just two clicks. This simplicity suggests a target audience of smaller businesses or individual sellers in Australia who prioritize ease of use and quick label generation specifically with Australia Post. ShipStation, on the other hand, is a comprehensive shipping and fulfillment platform designed for larger, more complex operations. It offers a broader range of features, including multi-channel order import, integrations with numerous global carriers (including Australia Post), inventory management, returns portals, and advanced automation rules. ShipStation's key advantage lies in its ability to streamline the entire fulfillment process, offering significant cost savings through discounted carrier rates. This makes it a suitable choice for businesses that ship internationally, utilize multiple carriers, and require more robust features like inventory management and advanced reporting. While it supports Australia Post, it's not exclusive and focused like EZLabel. In 2026, both apps will continue to fill different needs depending on the merchant.

EZLabel: Australia Post Ship and ShipStation, while both falling under the Shopify Orders and Shipping categories, cater to distinct segments of the e-commerce market. EZLabel positions itself as a highly focused and efficient solution for Australian merchants exclusively using Australia Post's MyPost Business. Its strength lies in its simplicity and direct integration, promising label creation, order fulfillment, and tracking in just two clicks. This simplicity suggests a target audience of smaller businesses or individual sellers in Australia who prioritize ease of use and quick label generation specifically with Australia Post. ShipStation, on the other hand, is a comprehensive shipping and fulfillment platform designed for larger, more complex operations. It offers a broader range of features, including multi-channel order import, integrations with numerous global carriers (including Australia Post), inventory management, returns portals, and advanced automation rules. ShipStation's key advantage lies in its ability to streamline the entire fulfillment process, offering significant cost savings through discounted carrier rates. This makes it a suitable choice for businesses that ship internationally, utilize multiple carriers, and require more robust features like inventory management and advanced reporting. While it supports Australia Post, it's not exclusive and focused like EZLabel. In 2026, both apps will continue to fill different needs depending on the merchant.