EZSections vs HelpLab FAQ Page, Product FAQsfor Shopify (2026)
EZSections and HelpLab FAQ Page, Product FAQs, both operating within the Page Builder category on Shopify, address distinctly different needs for merchants in 2026. EZSections focuses on visual storefront enhancement by providing customizable, standalone sections like hero banners, image sliders, and testimonials. It's targeted towards merchants who want to improve their storefront's aesthetic appeal and functionality without needing coding expertise. HelpLab, conversely, centers on customer support and information accessibility by offering an easy-to-use FAQ page builder for both store-wide and product-specific FAQs. The core difference lies in their purpose. EZSections aims to improve visual merchandising and create engaging customer experiences through rich visual elements. HelpLab prioritizes efficient customer service and reducing support requests by providing readily available answers to common questions. While both apps boast a perfect 5/5 rating, HelpLab has a significantly higher number of reviews, indicating a broader user base and more established presence. This suggests HelpLab has been solving a prevalent need effectively for a longer period. Furthermore, HelpLab emphasizes features such as SEO optimization and multi-language support, features notably absent from EZSections' description. Because of these differences, a merchant would choose between the two depending on whether improving customer support or visual appeal is their priority.
At a Glance
EZSections
3 reviews
HelpLab FAQ Page, Product FAQs
220 reviews
Detailed Overview
EZSections
Build stunning page sections—announcement bars, image sliders, testimonals, videos, logos, and more.
Key Features
- Add standalone sections like sliders, videos, and testimonials instantly.
- Customize layout, text, and images directly without touching theme code.
- Works with any theme to enhance pages with flexible, reusable content blocks.
HelpLab FAQ Page, Product FAQs
Easily create FAQ page for your store or product FAQs to reduce your customer service time.
Key Features
- Fully customizable FAQ themes to match with your store brand & style.
- Allows creation of store FAQs & product FAQs in simplistic & seamless way.
- Default support for Google rich SEO snippets for your dedicated FAQ page.
- You can add photos/videos to your FAQs
- Supports multiple languages that your store supports!
Feature Comparison
| Rating | 5/5 | 5/5 |
Rating EZSections5/5 HelpLab FAQ Page, Product FAQs5/5 | ||
| Reviews | 3 | 220 |
Reviews EZSections3 HelpLab FAQ Page, Product FAQs220 | ||
| Core Function | Storefront Sections Builder | FAQ Page Builder |
Core Function EZSectionsStorefront Sections Builder HelpLab FAQ Page, Product FAQsFAQ Page Builder | ||
| Target Merchant | Businesses needing visual enhancements | Businesses needing improved customer support |
Target Merchant EZSectionsBusinesses needing visual enhancements HelpLab FAQ Page, Product FAQsBusinesses needing improved customer support | ||
| Key Feature 1 | Customizable Hero Banners & Sliders | Store & Product FAQs |
Key Feature 1 EZSectionsCustomizable Hero Banners & Sliders HelpLab FAQ Page, Product FAQsStore & Product FAQs | ||
| Key Feature 2 | Theme Compatibility | Google Rich Snippets SEO |
Key Feature 2 EZSectionsTheme Compatibility HelpLab FAQ Page, Product FAQsGoogle Rich Snippets SEO | ||
| Ease of Use (Claimed) | No-code customization | Simplistic & Seamless way to create FAQs |
Ease of Use (Claimed) EZSectionsNo-code customization HelpLab FAQ Page, Product FAQsSimplistic & Seamless way to create FAQs | ||
| Value Proposition | Increased visual appeal and conversions | Reduced customer support time & improved CX |
Value Proposition EZSectionsIncreased visual appeal and conversions HelpLab FAQ Page, Product FAQsReduced customer support time & improved CX | ||
| Content Type | Visual and Text | Text, Images, and Video |
Content Type EZSectionsVisual and Text HelpLab FAQ Page, Product FAQsText, Images, and Video | ||
Our Verdict
For Shopify merchants in 2026, the choice between EZSections and HelpLab FAQ Page, Product FAQs depends heavily on their specific needs. If the primary goal is to enhance the storefront's visual appeal and create engaging customer experiences through customizable sections, EZSections is the clear winner, despite the lack of social proof. If, however, the focus is on reducing customer support requests and improving customer satisfaction through easily accessible FAQs, HelpLab FAQ Page, Product FAQs is the better choice, its SEO benefits being another advantage.
Given the limited review count for EZSections, merchants should proceed with caution and thoroughly test the app before committing to a paid plan, assuming one exists. The higher number of reviews for HelpLab indicates greater reliability and a larger community of users, making it a safer bet for merchants prioritizing customer support solutions. EZSections appears to be for earlier stage companies who prioritize image, but should proceed with caution due to the very low number of reviews.
Common Questions
Which app is better for improving SEO?
While both apps could indirectly improve SEO (EZSections through better user engagement on visually appealing pages), HelpLab FAQ Page, Product FAQs directly supports Google rich SEO snippets, making it the superior choice for directly boosting SEO through FAQ content.
Which app is easier to use for non-technical users?
Both apps claim ease of use with no-code customization (EZSections) and a simplistic & seamless creation process (HelpLab). However, without detailed user reviews comparing the onboarding and customization experiences, it is hard to definitively say. EZSections' description indicates that it's meant for visual adjustments, while HelpLab is text-based.
Can both apps be used together to maximize benefits?
Yes, EZSections and HelpLab FAQ Page, Product FAQs are complementary tools. Merchants can use EZSections to enhance their storefront's visual appeal and HelpLab to provide comprehensive customer support through FAQs, addressing both visual merchandising and customer service needs.
Which app offers better value for money?
Value for money depends on the pricing structure of each app (which is not provided) and the specific needs of the merchant. If a merchant prioritizes visual enhancement, EZSections might be a good value. If reducing support costs and improving customer satisfaction are key, HelpLab might offer better value. However, both would need to meet the budget criteria of the organization.
How do these apps integrate with other Shopify apps?
The provided data only mentions HelpLab's integration with the Shop app. There is no information about EZSections' integration capabilities with other Shopify apps. Therefore, if Shop app integration is important, HelpLab is preferable.
Get More From Your Shopify Store
Run audits for SEO, CRO, PageSpeed, and AI visibility. Get a clear report and actionable fixes.
Try Fix My Store