Factor4 Gift Cards PLUS vs Selling Pointfor Shopify (2026)
Factor4 Gift Cards PLUS and Selling Point both operate within the Shopify gift card ecosystem, but they cater to very different needs. Factor4 Gift Cards PLUS focuses on enabling merchants to sell and redeem both physical and virtual gift cards directly through their Shopify store and physical POS. It offers the functionality to purchase gift cards online and have physical cards mailed to customers, which is a key differentiator. Selling Point, on the other hand, specializes in migrating existing gift card and store credit data from other platforms into Shopify. Its core value proposition is to save merchants time and money by automating the import process, eliminating the need for manual data entry or custom development. The main difference lies in their positioning: Factor4 is about creating a gift card program within Shopify, whereas Selling Point is about transitioning an existing program to Shopify. Factor4 appears targeted towards merchants who are either new to gift cards or seeking an integrated solution for both online and offline sales. Selling Point is clearly geared toward merchants switching to Shopify from another platform and needing to bring their existing gift card balances with them. The apps share the 'Gifts' and 'Gift Cards' category, but their functionalities place them in distinct niches.
At a Glance
Factor4 Gift Cards PLUS
0 reviews
Selling Point
45 reviews
Detailed Overview
Factor4 Gift Cards PLUS
Sell and redeem virtual and plastic cards from your website or your POS.
Key Features
- Customers are able to purchase a Physical Gift Card on your website.
- Customers are able to purchase a Virtual Gift card on your website.
- Customers are able to redeem Physical and Virtual Gift cards on your website.
Selling Point
Easily migrate or import Gift Cards or Store Credits from any POS system or website into your store
Key Features
- Migrate your existing Gift Cards from any platform into Shopify Gift Cards.
- Import store credit from another system into a native Store Credit in bulk.
- Ability to import physical gift cards as virtual gift cards in bulk.
- Transform offline Gift Cards into virtual native Gift Cards/Store Credits.
- Bulk generate & auto send out Gift Cards for your marketing promotions.
Feature Comparison
| Rating | 0/5 | 5/5 |
Rating Factor4 Gift Cards PLUS0/5 Selling Point5/5 | ||
| Reviews | 0 | 45 |
Reviews Factor4 Gift Cards PLUS0 Selling Point45 | ||
| Core Functionality | Selling & Redeeming Gift Cards (Physical & Virtual) | Migrating Gift Cards & Store Credit from Other Platforms |
Core Functionality Factor4 Gift Cards PLUSSelling & Redeeming Gift Cards (Physical & Virtual) Selling PointMigrating Gift Cards & Store Credit from Other Platforms | ||
| Target Merchant | Merchants Needing a New/Integrated Gift Card Program | Merchants Migrating to Shopify from Another Platform |
Target Merchant Factor4 Gift Cards PLUSMerchants Needing a New/Integrated Gift Card Program Selling PointMerchants Migrating to Shopify from Another Platform | ||
| Ease of Use (Inferred) | Potentially Simple Setup for New Programs, Unknown Otherwise | Focus on Automated Migration Suggests Ease of Use for Data Import |
Ease of Use (Inferred) Factor4 Gift Cards PLUSPotentially Simple Setup for New Programs, Unknown Otherwise Selling PointFocus on Automated Migration Suggests Ease of Use for Data Import | ||
| Value Proposition | Integrated Online/Offline Gift Card Sales | Time & Cost Savings on Gift Card Migration |
Value Proposition Factor4 Gift Cards PLUSIntegrated Online/Offline Gift Card Sales Selling PointTime & Cost Savings on Gift Card Migration | ||
| Physical Gift Card Support | Yes, Purchase & Redemption | Import physical cards as virtual in bulk |
Physical Gift Card Support Factor4 Gift Cards PLUSYes, Purchase & Redemption Selling PointImport physical cards as virtual in bulk | ||
| Bulk Generation | Not mentioned | Yes, for marketing promotions |
Bulk Generation Factor4 Gift Cards PLUSNot mentioned Selling PointYes, for marketing promotions | ||
Our Verdict
For merchants starting a new gift card program or seeking a fully integrated online and offline solution, Factor4 Gift Cards PLUS *could* be the right choice if they can overlook the lack of reviews. However, the absence of user feedback makes it a risky proposition. Its value lies in its ability to handle both virtual and physical gift cards seamlessly.
For merchants migrating to Shopify from another e-commerce platform or POS system and wanting to bring their existing gift card balances with them, Selling Point is the clear winner. Its 5-star rating and positive reviews signal a reliable and effective solution for data migration. Given the data available in 2026, Selling Point is the safer bet for most merchants due to its established track record, unless Factor4 demonstrably improves its rating and review count.
Common Questions
Which app is better for creating a new gift card program?
Factor4 Gift Cards PLUS is designed for creating new gift card programs, but its lack of reviews is a significant concern. Weigh the need for an integrated physical/virtual card solution against the risk.
Which app is better for transferring gift card balances to Shopify?
Selling Point is specifically designed for this purpose and has a strong reputation, making it the recommended choice for migrating gift card balances.
Does Factor4 Gift Cards PLUS support physical gift cards?
Yes, Factor4 Gift Cards PLUS allows customers to purchase and redeem physical gift cards, and even has Factor4 mail the physical cards.
Can Selling Point handle physical gift cards?
Yes, Selling Point has the ability to import physical gift cards as virtual gift cards in bulk.
Is it possible to use both apps together?
Potentially. A merchant could use Selling Point to migrate existing gift cards and then use Factor4 Gift Cards PLUS to manage ongoing gift card sales and redemption, but this would require careful planning and potentially complex integration depending on the specific setup.
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