Formigo Custom Form Builder and Gojiberry Survey & Feedback both aim to provide Shopify merchants with survey capabilities. However, they appear to be at vastly different stages of development and adoption. Gojiberry Survey & Feedback is positioned as an essential tool for scaling ads and marketing efforts by leveraging pre- and post-purchase surveys through various channels like email, product inserts, and social media. It emphasizes ease of use, rapid setup, and advanced targeting features to garner customer insights. Formigo Custom Form Builder, on the other hand, currently lacks any user reviews or ratings, making it difficult to assess its strengths or target audience. Based on available data, Gojiberry aims at providing a complete customer feedback loop with clear features related to analytics and integrations with other marketing channels.
0 reviews
28 reviews
Scale ads & marketing with pre-purchase & post-purchase surveys for emails, product inserts, & SNS.
| Rating | 0/5 | 5/5 |
Rating Formigo Custom Form Builder0/5 Gojiberry Survey & Feedback5/5 | ||
| Reviews | 0 | 28 |
Reviews Formigo Custom Form Builder0 Gojiberry Survey & Feedback28 | ||
| Setup Time | Unknown | 1 minute (no code) |
Setup Time Formigo Custom Form BuilderUnknown Gojiberry Survey & Feedback1 minute (no code) | ||
| Key Features | Custom Form Builder (details unspecified) | Pre/Post-purchase surveys, Marketing Attribution, NPS, Customizable templates, Segmentation, Conditional Logic |
Key Features Formigo Custom Form BuilderCustom Form Builder (details unspecified) Gojiberry Survey & FeedbackPre/Post-purchase surveys, Marketing Attribution, NPS, Customizable templates, Segmentation, Conditional Logic | ||
| Target Merchant Type | Unknown | Merchants seeking to scale ads & marketing through customer insights |
Target Merchant Type Formigo Custom Form BuilderUnknown Gojiberry Survey & FeedbackMerchants seeking to scale ads & marketing through customer insights | ||
| Ease of Use | Unknown | Very Easy (1-click, no code) |
Ease of Use Formigo Custom Form BuilderUnknown Gojiberry Survey & FeedbackVery Easy (1-click, no code) | ||
| Value Proposition | Unknown | Improve marketing performance, understand customer origins, identify new product opportunities |
Value Proposition Formigo Custom Form BuilderUnknown Gojiberry Survey & FeedbackImprove marketing performance, understand customer origins, identify new product opportunities | ||
Based on the information available, Gojiberry Survey & Feedback appears to be the significantly stronger choice for most Shopify merchants in 2026. Its high rating, substantial number of reviews, and clearly defined features suggest a mature and reliable product. Merchants looking for a quick and easy way to gather customer feedback to inform their marketing and product development strategies would likely benefit greatly from Gojiberry. Until Formigo Custom Form Builder garners reviews and provides more detailed information about its functionality and benefits, it is difficult to recommend it over Gojiberry. If Formigo offers unique customization capabilities not found in Gojiberry, then more technically inclined merchants may want to keep an eye on it as its user base grows.
Gojiberry boasts a 1-minute, no-code setup process, making it significantly easier to implement than Formigo, which has no specified setup information.
Both apps advertise customization, but the specific level of customization for Formigo remains unclear. Gojiberry highlights full customization for branding, language localization, images, coupons, and points. A merchant seeking advanced customizations should test a trial if available or seek confirmation from the developers.
Gojiberry explicitly mentions an analytics dashboard with results connected to customer data and a CSV download option. There is no equivalent information provided for Formigo, suggesting Gojiberry offers a more comprehensive analytics solution.
Gojiberry offers advanced features for targeting customer segments and setting conditional survey logic. These features are not mentioned for Formigo.
Given the 5/5 rating and 28 reviews, Gojiberry is currently the more reliable choice. Formigo lacks any user feedback, making it difficult to assess its reliability or performance.
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