In 2026, both Infi ‑ Infinite Scroll Load and RT: Smooth Scroll To Top aim to improve the user experience on Shopify stores, but they address fundamentally different aspects of navigation. Infi targets the product discovery process by eliminating pagination on collection pages, aiming to increase product visibility and sales through continuous scrolling. It provides options for infinite scrolling or a "Load More" button. RT: Smooth Scroll To Top, on the other hand, focuses on ease of navigation on long pages by providing a customizable "Scroll To Top" button and optional progress bar. Infi’s value proposition centers on enhancing product discovery and reducing friction in the browsing experience. RT: Smooth Scroll To Top provides a solution for stores with lengthy content or single-page layouts, allowing users to quickly return to the top of the page, improving usability and potentially preventing user frustration. The choice between these apps depends heavily on the store's layout, product catalog size, and the user experience goals of the merchant.
17 reviews
30 reviews
Eliminate pagination & let customers see & scroll more products faster on a collection page.
A button allows the user to quickly return to the top of the page without making too much effort.
| Rating | 4.9/5 | 5/5 |
Rating Infi ‑ Infinite Scroll Load4.9/5 RT: Smooth Scroll To Top5/5 | ||
| Reviews | 17 | 30 |
Reviews Infi ‑ Infinite Scroll Load17 RT: Smooth Scroll To Top30 | ||
| Primary Function | Infinite Scroll on Collection Pages | Scroll To Top Button for Long Pages |
Primary Function Infi ‑ Infinite Scroll LoadInfinite Scroll on Collection Pages RT: Smooth Scroll To TopScroll To Top Button for Long Pages | ||
| Key Benefit | Increased product visibility and potential sales | Improved navigation and user experience on long pages |
Key Benefit Infi ‑ Infinite Scroll LoadIncreased product visibility and potential sales RT: Smooth Scroll To TopImproved navigation and user experience on long pages | ||
| Customization | Limited to enabling/disabling infinite scroll or 'Load More' button | Extensive customization of button appearance (color, shape, size, position, progress bar) |
Customization Infi ‑ Infinite Scroll LoadLimited to enabling/disabling infinite scroll or 'Load More' button RT: Smooth Scroll To TopExtensive customization of button appearance (color, shape, size, position, progress bar) | ||
| Target Merchant Type | Merchants with large product catalogs and a desire to improve product discovery | Merchants with long product descriptions, blog posts, or single-page websites |
Target Merchant Type Infi ‑ Infinite Scroll LoadMerchants with large product catalogs and a desire to improve product discovery RT: Smooth Scroll To TopMerchants with long product descriptions, blog posts, or single-page websites | ||
| Ease of Use | Simple setup to enable or disable the feature | One-click installation with customizable options |
Ease of Use Infi ‑ Infinite Scroll LoadSimple setup to enable or disable the feature RT: Smooth Scroll To TopOne-click installation with customizable options | ||
| Value Proposition | Maximize product exposure and encourage impulse buying | Improve website usability and prevent user frustration |
Value Proposition Infi ‑ Infinite Scroll LoadMaximize product exposure and encourage impulse buying RT: Smooth Scroll To TopImprove website usability and prevent user frustration | ||
For merchants with extensive product catalogs, Infi ‑ Infinite Scroll Load offers a valuable way to enhance product discoverability and potentially increase sales. By eliminating pagination, it encourages users to browse more products than they might otherwise. However, it may not be suitable for stores with smaller catalogs or concerns about page load times.
RT: Smooth Scroll To Top is ideal for stores that feature long product descriptions, blog posts, or lengthy single-page layouts. By providing a quick and easy way to return to the top of the page, it improves the user experience and prevents frustration. While it may not directly impact sales as significantly as Infi, it's a valuable tool for improving website usability and customer satisfaction. If you are deciding between the two, consider which problem you're trying to solve: increasing product views or improving navigation on long pages.
Both apps indirectly impact SEO. Infi by potentially increasing page views and engagement, and RT: Smooth Scroll To Top by improving user experience, which can reduce bounce rates. A direct SEO benefit is not specified for either app.
Potentially, yes. Loading a large number of products on a single page can impact page load speed. Consider using the 'Load More' button as an alternative if speed is a concern. There is no mention in the description about lazy loading images or other speed optimization features.
The provided description doesn't explicitly state the customization options for the 'Load More' button. Customization is not a described feature.
The description suggests it's useful if your theme *doesn't* have this functionality, indicating it may be redundant with some themes. Compatibility with all themes isn't explicitly stated, but the "one click" implementation suggests broad compatibility.
Both apps appear to be relatively easy to set up. Infi requires enabling or disabling the feature, while RT: Smooth Scroll To Top boasts a "one-click" installation, possibly making RT: Smooth Scroll To Top marginally easier.
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