Instafeed ‑ Instagram Feeds vs Whatmore Shoppable Videos+Reelfor Shopify (2026)
Instafeed ‑ Instagram Feeds and Whatmore Shoppable Videos+Reel both aim to leverage social proof from Instagram and TikTok to increase sales for Shopify merchants. Instafeed positions itself as a comprehensive social media feed solution, offering shoppable feeds, UGC display, and integration of both Instagram and TikTok content into a visually appealing gallery format. It emphasizes manual setup and customization with store aesthetics. Whatmore Shoppable Videos+Reel, in contrast, focuses on automating the process of turning social media videos into shoppable content. Its core strength lies in its AI-powered product tagging and daily auto-sync capabilities, streamlining the video integration process without requiring manual intervention. It emphasizes ease of use and speed, focusing on performance with lightweight video components.
At a Glance
Instafeed ‑ Instagram Feeds
34 reviews
Whatmore Shoppable Videos+Reel
327 reviews
Detailed Overview
Instafeed ‑ Instagram Feeds
Boost sales with Instafeed, TikTok Feeds, Shoppable Videos, Shoppable Reels,Instagram gallery, UGC
Key Features
- Display Social Media Feed: Showcase Instagram and TikTok feeds, quick and easy.
- Setup Widget: Instagram gallery to match your store's concept and aesthetic
- Shoppable: Attaching product tags to create unique shoppable social media posts
- Analytics: In-depth tracking and analysis of your web store's performance.
Whatmore Shoppable Videos+Reel
Add shoppable videos, reels, stories, carousels, sections, gallery & video sliders to boost sales.
Key Features
- Add autoplay video carousels, product popups, and interactive landing pages
- Auto-sync Instagram Reels and TikTok videos daily with zero manual effort
- Products are automatically tagged on videos using AI with smart matching
- Capture high-intent shoppers and send Meta Pixels for retargeting campaigns
- Zero impact on page speed, lightweight video components built for fast load time
Feature Comparison
| Rating | 5/5 | 5/5 |
Rating Instafeed ‑ Instagram Feeds5/5 Whatmore Shoppable Videos+Reel5/5 | ||
| Reviews | 34 | 327 |
Reviews Instafeed ‑ Instagram Feeds34 Whatmore Shoppable Videos+Reel327 | ||
| Focus | Comprehensive Social Media Feed & Gallery | Automated Shoppable Video Creation |
Focus Instafeed ‑ Instagram FeedsComprehensive Social Media Feed & Gallery Whatmore Shoppable Videos+ReelAutomated Shoppable Video Creation | ||
| Automation | Manual setup & widget customization | AI product tagging & auto-sync |
Automation Instafeed ‑ Instagram FeedsManual setup & widget customization Whatmore Shoppable Videos+ReelAI product tagging & auto-sync | ||
| Content Types | Feeds, Reels, Galleries, UGC | Videos, Reels, Stories, Carousels, Sliders |
Content Types Instafeed ‑ Instagram FeedsFeeds, Reels, Galleries, UGC Whatmore Shoppable Videos+ReelVideos, Reels, Stories, Carousels, Sliders | ||
| Ease of Use | Setup Widget, Product tagging | Zero manual effort, Lightweight components |
Ease of Use Instafeed ‑ Instagram FeedsSetup Widget, Product tagging Whatmore Shoppable Videos+ReelZero manual effort, Lightweight components | ||
| Analytics | In-depth performance tracking | Meta Pixels for retargeting campaigns |
Analytics Instafeed ‑ Instagram FeedsIn-depth performance tracking Whatmore Shoppable Videos+ReelMeta Pixels for retargeting campaigns | ||
| Store impact | Unknown | Zero impact on page speed |
Store impact Instafeed ‑ Instagram FeedsUnknown Whatmore Shoppable Videos+ReelZero impact on page speed | ||
Our Verdict
For merchants seeking a customizable and visually rich social media feed experience, Instafeed ‑ Instagram Feeds is a strong choice. Its gallery-focused approach allows for greater control over the aesthetics and presentation of social content. However, for merchants prioritizing automation and ease of use, especially those heavily invested in video content, Whatmore Shoppable Videos+Reel is a better fit. Its AI-powered tagging and auto-sync features minimize manual effort and streamline the process of turning social videos into shoppable experiences. The significantly higher number of reviews on Whatmore also suggests a wider user base and potentially more established support and feature set.
Common Questions
Which app is easier to set up?
Whatmore Shoppable Videos+Reel likely offers a simpler initial setup due to its auto-sync and AI tagging features, requiring less manual configuration than Instafeed ‑ Instagram Feeds.
Which app provides more control over the appearance of the feed?
Instafeed ‑ Instagram Feeds offers more control over the visual appearance and customization of the social media feed, allowing merchants to align it with their store's brand and aesthetic.
Which app is better for stores primarily using video content?
Whatmore Shoppable Videos+Reel is better suited for stores that heavily utilize video content, as it specializes in turning videos into shoppable experiences with AI-powered tagging.
Does one app impact page speed more than the other?
Whatmore Shoppable Videos+Reel claims zero impact on page speed due to lightweight video components. Information on Instafeed's page speed impact is not provided.
Does one app provide a wider range of content formats than the other?
Instafeed supports feeds, reels, galleries, and UGC, while Whatmore Shoppable Videos+Reel supports videos, reels, stories, carousels, and sliders. Therefore, both cover a wide range of content formats, with minor differences depending on their primary use cases.
Get More From Your Shopify Store
Run audits for SEO, CRO, PageSpeed, and AI visibility. Get a clear report and actionable fixes.
Try Fix My Store